Wondering if you should start a podcast for your business? This episode is for you!

In this episode:

1. Review podcast stats that will help you decide if you should start a podcast for your business

2. Debunk 5 podcasting myths

3. Difficulties in podcasting so you have a better understanding of the scope of this content marketing strategy

4. Benefits of having a podcast in your business

If you need help deciding if you should start a podcast, this episode is for you!

RESOURCES

Generate leads with your podcast with this workbook of 100-slides, 9 exercises, perfect for service-based entrepreneurs and businesses to build a profitable podcast: https://www.marketingbound.com/generate-leads-with-your-podcast

Stay tuned for the "How to Generate Leads with your Podcast" workbook coming out this week!

Sign up for the Monthly Marketing Bound Newsletter: https://www.marketingbound.com/newsletter 

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Connect with Marketing Bound on Other Channels:

YouTube: https://www.youtube.com/channel/UCf5_Hn_KPtwLqY7PCH1_TQg 

Entrepreneur’s Facebook Group: https://www.facebook.com/groups/marketingbound 

Have any questions? Connect with the host, Laura:

Instagram: https://www.instagram.com/thelauralbernhard/  

LinkedIn: https://www.linkedin.com/in/lauralbernhard/  

Marketing Bound is dedicated to helping service-based entrepreneurs leverage inbound marketing strategies to grow their businesses.  

Website: https://www.marketingbound.com/

Need help getting started with email marketing? This episode is perfect for you.

I interviewed Kim DeGracia, and we discuss:

If you need direction on email marketing, this episode is for you!

RESOURCES

Sign up for the Monthly Marketing Bound Newsletter: https://www.marketingbound.com/newsletter

Follow Kim on Instagram here: https://www.instagram.com/copywithkim/

Check out her website here: https://www.kimdegracia.com/

Tools we mentioned:

Autopilot: https://www.autopilothq.com/

FloDesk: https://flodesk.com/

BombBomb: https://bombbomb.com/

GUEST BIO

Kim DeGracia is a medical copywriter and launch strategist who helps medical professionals launch their health programs & courses with confidence and ease. While she has a PhD in polymer science and engineering, her true passion lies in copywriting.

Subscribe to the Marketing Bound Podcast!

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Connect with Marketing Bound on Other Channels:

YouTube: https://www.youtube.com/channel/UCf5_Hn_KPtwLqY7PCH1_TQg

Entrepreneur’s Facebook Group: https://www.facebook.com/groups/marketingbound

Connect with the host, Laura:

Instagram: https://www.instagram.com/thelauralbernhard/

LinkedIn: https://www.linkedin.com/in/lauralbernhard/

Marketing Bound is dedicated to helping service-based entrepreneurs leverage inbound marketing strategies to grow their businesses.

Website: https://www.marketingbound.com/

Need help getting started with email marketing? This episode is perfect for you.

I interviewed Kim DeGracia, and we discuss:

If you need direction on email marketing, this episode is for you!

RESOURCES

Sign up for the Monthly Marketing Bound Newsletter: https://www.marketingbound.com/newsletter

Follow Kim on Instagram here: https://www.instagram.com/copywithkim/

Check out her website here: https://www.kimdegracia.com/

Tools we mentioned:

Autopilot: https://www.autopilothq.com/

FloDesk: https://flodesk.com/

BombBomb: https://bombbomb.com/

GUEST BIO

Kim DeGracia is a medical copywriter and launch strategist who helps medical professionals launch their health programs & courses with confidence and ease. While she has a PhD in polymer science and engineering, her true passion lies in copywriting.

Subscribe to the Marketing Bound Podcast!

_______________

Connect with Marketing Bound on Other Channels:

YouTube: https://www.youtube.com/channel/UCf5_Hn_KPtwLqY7PCH1_TQg

Entrepreneur’s Facebook Group: https://www.facebook.com/groups/marketingbound

Connect with the host, Laura:

Instagram: https://www.instagram.com/thelauralbernhard/

LinkedIn: https://www.linkedin.com/in/lauralbernhard/

Marketing Bound is dedicated to helping service-based entrepreneurs leverage inbound marketing strategies to grow their businesses.

Website: https://www.marketingbound.com/

Not sure how branding can help your small business? This episode is for you!

I interviewed Antonio Patric Buchanan, and he:

If you want to elevate your customer experience, listen to this episode today!

RESOURCES

Follow Antonio on Twitter here: https://twitter.com/apbmoxie

Follow Antonio on Instagram here: https://www.instagram.com/apbmoxie/

Follow Antonio on LinkedIn here: https://www.linkedin.com/in/apbmoxie/

Check out his website here: https://antonioandparis.com/#2

GUEST BIO

Antonio Patric Buchanan has spent his career influencing some of the world’s top brands. His career took off at VMLY&R, Ogilvy, and FCB where he led strategic planning and account management functions on global accounts such as, American Express, Citigroup, Verizon, P&G, Disney, Levis and IBM to name a few.

Antonio is now the Co-Ceo and Chief Strategy Officer of the global brand innovation & design firm, Antonio & Paris, with offices in Los Angeles, Paris, Miami, Portland, Manila, and Mexico City.

Antonio has been named one of the top creative thinkers by AdAge, named on the top innovative thinkers list for Wallpaper Magazine and one of the top 100 executives on Black Enterprise’s BE 100 list.

Subscribe to the Marketing Bound Podcast!

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Connect with Marketing Bound on Other Channels:

YouTube: https://www.youtube.com/channel/UCf5_Hn_KPtwLqY7PCH1_TQg

Entrepreneur’s Facebook Group: https://www.facebook.com/groups/marketingbound

Connect with the host, Laura:

Instagram: https://www.instagram.com/thelauralbernhard/

LinkedIn: https://www.linkedin.com/in/lauralbernhard/

Marketing Bound is dedicated to helping service-based entrepreneurs leverage inbound marketing strategies to grow their businesses.

Website: https://www.marketingbound.com/

Thinking of leveraging TikTok for your service-based business? This episode is perfect for you.

I interviewed Joanne Bartolome, and she reveals exactly what you need to know to get started:

If you are ready to take on TikTok, listen to this episode!

RESOURCES

Use code MARKETINGBOUND to get 10% off of https://yoursocialplanner.com/

Free access to work and discount on course with this link: https://empathie.podia.com/?coupon=MARKETINGBOUND

Follow Joanne on Instagram here: https://www.instagram.com/joannejbart/

Check out her website here: www.empathie.ca 

GUEST BIO

As an introverted brand strategist, online collaborator, and connector, Joanne is the owner of a marketing business in Edmonton with the recent launch of Your Social Planner. She is a conscious leader that lives every day to the fullest while helping business owners craft their unique online story for social media. ⁣

Her first company was founded on the idea that marketing tactics can become overwhelming for business owners. From social media, blogging, content creation, videos, photos and so much more, it can be hard to know where to start. Joanne wanted to help all businesses regardless of their marketing budget, and that is where Your Social Media planner was born.⁣

Subscribe to the Marketing Bound Podcast!

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Connect with Marketing Bound on Other Channels:

YouTube: https://www.youtube.com/channel/UCf5_Hn_KPtwLqY7PCH1_TQg

Entrepreneur’s Facebook Group: https://www.facebook.com/groups/marketingbound

Connect with the host, Laura:

Instagram: https://www.instagram.com/thelauralbernhard/

LinkedIn: https://www.linkedin.com/in/lauralbernhard/

Marketing Bound is dedicated to helping service-based entrepreneurs leverage inbound marketing strategies to grow their businesses.

Website: https://www.marketingbound.com/

Not sure about how to build an engaged audience on Instagram in 2021?

I interviewed Lucas O’Keefe, and he reveals the trends to focus on in 2021. Here is a summary:

If you want to get started on Instagram, listen to this episode!

GUEST BIO

Lucas O'Keefe is a social media strategist with over 150,000 combined followers across his social media platforms. He helps entrepreneurs build a reputation that gets them known, liked, and trusted by their target audience so they can generate organic leads on social media. He has a complete guide to Instagram Stories with hundreds of prompts to help entrepreneurs show up, form connections, and get leads with Instagram Stories. Get Lucas’ Content Planner for less than a sweater: http://bit.ly/LucasContentPlanner

RESOURCES

Follow Lucas on Instagram here: https://www.instagram.com/thelucasokeefe/

Connect with Lucas on LinkedIn: https://www.linkedin.com/in/lucasokeefe/

Design app Canva: https://www.canva.com/join/dedicated-bauble-tiler

Video apps mentioned in the episode: https://mojo.video/ and https://inshot.com/

Subscribe to the Marketing Bound Podcast and share this episode.

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Connect with Marketing Bound on Other Channels:

YouTube: https://www.youtube.com/channel/UCf5_Hn_KPtwLqY7PCH1_TQg

Entrepreneur’s Facebook Group: https://www.facebook.com/groups/marketingbound

Connect with the host, Laura:

Instagram: https://www.instagram.com/thelauralbernhard/

LinkedIn: https://www.linkedin.com/in/lauralbernhard/

Marketing Bound is dedicated to helping service-based entrepreneurs leverage inbound marketing strategies to grow their businesses.

Website: https://www.marketingbound.com/

Want to know what to do on LinkedIn every day? 

This is a part of my interview with Richard Moore, Sales and LinkedIn Coach. The two previous episodes also covered actionable LinkedIn advice.

The three episodes really create a masterclass on how to navigate LinkedIn and how to leverage it for your business. I would highly recommend going back to listen to the two previous episodes after this one.

In this episode, Richard reveals:

RESOURCES

Follow Richard on Linkedin here: https://www.linkedin.com/in/richardjamesmoore/

Check out Richard’s Course: https://www.udemy.com/user/richard-moore-47/

Subscribe to the Marketing Bound Podcast and share this episode.

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Connect with Marketing Bound on Other Channels:

YouTube: https://www.youtube.com/channel/UCf5_Hn_KPtwLqY7PCH1_TQg

Entrepreneur’s Facebook Group: https://www.facebook.com/groups/marketingbound

Connect with the host, Laura:

Instagram: https://www.instagram.com/thelauralbernhard/

LinkedIn: https://www.linkedin.com/in/lauralbernhard/

Marketing Bound is dedicated to helping service-based entrepreneurs leverage inbound marketing strategies to grow their businesses.

Website: https://www.marketingbound.com/

Need a sustainable LinkedIn strategy that you can keep up with? One where you don’t need to post on your profile?

I got you!

I interviewed Judi Fox, and she reveals SO MUCH:

If you are ready to take on LinkedIn, listen to this episode!

EPISODE RESOURCES

Follow Judi on Linkedin here: https://www.linkedin.com/in/judiwfox/

Check out her website here: https://www.judifox.com/

Website mentioned in the episode: http://bit.ly/muckrackmention

Subscribe to the Marketing Bound Podcast and share this episode.

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Connect with Marketing Bound on Other Channels:

YouTube: https://www.youtube.com/channel/UCf5_Hn_KPtwLqY7PCH1_TQg

Entrepreneur’s Facebook Group: https://www.facebook.com/groups/marketingbound

Connect with the host, Laura:

Instagram: https://www.instagram.com/thelauralbernhard/

LinkedIn: https://www.linkedin.com/in/lauralbernhard/

Marketing Bound is dedicated to helping service-based entrepreneurs leverage inbound marketing strategies to grow their businesses.

Website: https://www.marketingbound.com/

Are you getting low engagement from your Linkedin videos?

This week, I interview LinkedIn video expert,  Alex B Sheridan. We discuss:

So if you want to elevate your video content on LinkedIn, this episode is for you.

Subscribe to the Marketing Bound Podcast and share this episode.

________________

Connect with Alex B Sheridan on LinkedIn here: https://www.linkedin.com/in/alexbsheridan/

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Connect with Marketing Bound on Other Channels:

YouTube: https://www.youtube.com/channel/UCf5_Hn_KPtwLqY7PCH1_TQg

Entrepreneur’s Facebook Group: https://www.facebook.com/groups/marketingbound

Connect with the host, Laura:

Instagram: https://www.instagram.com/thelauralbernhard/

LinkedIn: https://www.linkedin.com/in/lauralbernhard/ 

Marketing Bound Podcast is dedicated to helping service-based entrepreneurs leverage inbound marketing strategies to grow their businesses.

Website: https://www.marketingbound.com/

Are you making up excuses for not showing up online? Well, this episode will help you show up for your inbound marketing strategies that you want to implement this year.

This week, I interview Jeff Harry. He believes that adults need to rediscover their play. Don’t get put off by the word play. Play means discovering your creativity and following your curiosity to find new opportunities for your business.

Jeff provides:

If you keep catching yourself making up excuses as to why you can't create a video, or go Live on Instagram or write a blog every week, this episode will help you get over your own BS and find the opportunities you’ve been missing out on.

Guest Bio

Jeff Harry founded Rediscover Your Play, a consulting service helping people rediscover their play. He believes that giving people permission to be really silly helps them be more productive, learn faster, and love their work. Jeff has worked with Google, Microsoft, Adobe, The NFL, Amazon, and Facebook to infuse play in the corporate culture. He’s been featured in the New York Times, and on CNN to spread his message that adults need to unleash their inner child so we can identify new opportunities for our businesses and show up as our best selves. For more information on working with Jeff, visit https://www.rediscoveryourplay.com/

If you enjoyed this episode, subscribe to the podcast and share it with your network.

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Connect with Marketing Bound on Other Channels:

YouTube: Marketing Bound

Entrepreneur’s Facebook Group: For Service Providers

Connect with the host, Laura:

Instagram: @thelauralbernhard  

LinkedIn: lauralbernhard 

Marketing Bound is dedicated to helping service-based entrepreneurs leverage inbound marketing strategies to grow their businesses.