Marketing Chaos

How do you know when you are giving away too much or too little of your content for free?

There is no right answer, just different opinions.

In this episode we cover:

• The signs that you're giving away too much content for free
• Why it's important to have free content and when is it appropriate
• Why people will still pay for your offers, even when they can find the information for free somewhere else

I hope you enjoy! And if you are looking for the 5 step “Quick Start”  Guide for practitioners, you can find it here -  theglobalpractitioner.com

Are you just doing the same-old, same-old, day after day? What if you could choose something different? Get excited about life again?

The key is to break up your routine, even just by changing the way you do the simple small stuff, like the hand you brush your teeth with or the direction you go for a walk.  Or, can you add something different to your routine or learn something new?

For businesses, now is the time to set targets for where you would like your business to be as well as looking at what innovative systems you can put in place for your business now. 

For example, is now the time to organize, hire staff, start a podcast or create new online streams of revenue that will continue to support your business when things start to go back to normal?

We are celebrating our 50th episode of the Global Practitioner podcast - where I was interviewed about the first 18 months of my online business by my dear friend Rebecca Hulse!

We get into how it all began with 9 interns, throwing spaghetti on the wall to see what sticks and the road to our first 300k.

We also discuss my targets, work/life hacks, how I have discovered who are the people I like to work with, and how my love of constantly learning and implementing new strategies has grown my business to six figures. 

I hope you enjoy and that it inspires YOU to get out there and create something too!

Right now, most businesses are reacting to the current world crisis. It's never going to work if you create your business from reaction.

How do you know if you are reacting or taking action? What is the fastest way to come out of reaction and into choice, possibility and action? How do you future proof your business? These are just some of the questions I address in today's episode.

Are you finding that you are spinning your wheels in business, even though you are doing more and more? What if it wasn't about doing more, but being willing to ask a question about what is actually required to move everything forward?

For a deeper dive into streamlining your business, focusing your efforts and creating a greater result with less work, listen to this episode. 

You may be surprised to know that you don't have to always add things for your business to grow. Sometimes you need to cut things out to give your business space go bigger. 

In this episode I tell you about what I cut out and how that has benefited me and my business. What can you cut out of your life that would create more space for you? What can you cut out of your life and your business that could allow it to grow?

Do you sound like yourself when you are on camera? Or do you become stiff, and rehearsed, and read off a script word for word?

What about when you write blogs or articles or promote yourself?

It's never going to be perfect, but the more you show up and use your voice in your business, the better it will become.

In fact, being perfect isn't an invitation. Being yourself is an invitation; people want to see you, all of it. Your product or service is a contribution to them; not your camera craft or your writing skills.

Listen to today's episode for more on sounding like you in your business.

Do you stop yourself with "What if?"

..."What if I get judged?" "What if it doesn't work out the way I want it to?" "What if I get in trouble?"

If you work out the worst case scenario then you will take your focus off that foreboding dread, and can put it onto possibilities.

Listen to this episode to go beyond the constant "What if?", and to take action! 

Would you like to grow your online business?  Today's episode summarizes the 10 key things you need to do to grow your business:

1.  Get clear on what you would like to create, your short term and long term targets, and your reason why you are doing this all in the first place.
2. Learn who your audience is. Who are you talking to and what are their struggles? Ask questions about what they want, be interested and create engagement.
3. Lay down the foundations and have the basic systems for payment, website and emailing people in place.
4. Start creating consistent content that adds value to your audience.
5. Get specific about your what your business offers.
6. Get over yourself - identify those limiting beliefs that are stopping you from creating what you would truly like. This is not about you!
7. Get outside your comfort zone and be willing to try new things.
8. Hire people for the tasks that you don't know how to do ot that are taking up your time.
9. Find a creation buddy - someone you can bounce your ideas off of.
10. Find a system that will help you stay organized and get clear on what your next step is.

Do you create time for you in your busy day?

You are in control of your own energy, space, and choices. You need to start scheduling time for you in your day, otherwise the stress will build up. 

So how do you create time for you?

• Start wherever you are at
• Ask a question about what is required
• Look at where you are currently spending your time
• Determine your true priorities
• Schedule in your work and your "you" time
• Streamline what you do
• Extrapolate so you don't have to recreate things all the time
• Hire people to free up your time

Listen to this episode to find out more!