Marketing For Introverts

Happy World Introvert Day!

Yes it's a thing, I didn't make it up! January 2nd is the day to celebrate and support introverts.

In this bonus solo episode I tackle the tricky issue of sales. How do introverted business owners make sales in our businesses without being salesy and icky? I've got some top tips in this episode to help you nail it.

This is just 1 of the 5 steps in my free guide: "Being the face of your service business: From hating it to loving it in 5 steps" which you can download here https://www.subscribepage.com/face-of-your-service-business-5-steps

How to work with me in 2021

If you have decided that this year is when you tackle your marketing head on, there are 2 ways I can help you in person

The Marketing Time Out hour -1 hour away from your busy day to consider how to raise your profile as an introvert and which tactics to use, with all the follow up action points to support your success. Book your time here https://bondfieldmarketing.youcanbook.me/

The Marketing for Introverts 1-1 programme – 3 1x1 sessions of an hour each over 3 months where we cover your brand and values, your strategies and your tactics. Email me at [email protected] for more details of this brand new programme!

If you are one of the 68% of introverted business owners who hate putting themselves out there you can sign up for my free guide. It's called "Being the face of your service business: From hating it to loving it in 5 steps".

https://www.subscribepage.com/face-of-your-service-business-5-steps

And if you sign up, I'll make sure you are among the first people to receive each new episode to your inbox every fortnight!

Marketing for Introverts is the podcast that explores ways introverts can successfully promote themselves and their businesses in a world where everyone else is shouting.

Do you have that daily challenge between not wanting to put yourself out there but also needing to promote your business in order to make sales?

Marketing advice for business owners centres on personal visibility, making an impact, raising your profile. How does that fit if you are reserved and quiet, and you prefer to listen and reflect?

If you are an introvert business owner looking for ideas and support in a noisy world, you've found it!

How can you be active on social media if you don't want to create a lot of your own content? I talked to social media consultant Kira Shaw in detail about engagement. Commenting on and sharing other people's content can be a very successful way of showing up, but how can you make this strategy work for you?

Kira confessed to not posting on her own social media channels for a year and explained how she kept active and visible online. We talked about how to make membership of Facebook groups work for you, and discussed some top tips for successful social media marketing that doesn't drain your batteries.

Marketing for Introverts is created and hosted by Jenny Procter of Bondfield Marketing, find out more here https://bondfieldmarketing.co.uk/marketing-for-introverts/

Resources

To find out more about Kira go to www.kirasocial.com/downloads-page

If you are one of the 68% of introverted business owners who hate putting themselves out there you can sign up for my free guide. It's called "Being the face of your service business: From hating it to loving it in 5 steps".

https://www.subscribepage.com/face-of-your-service-business-5-steps

And if you sign up, I'll make sure you are among the first people to receive each new episode to your inbox every fortnight!

Agorapulse is the podcast sponsor. No complicated excel docs, long emails or millions of open tabs. Simply manage all your social media channels in one place. Go to www.agorapulse.com/MarketingForIntroverts to get 1 month FREE.

In this fourth episode I talk to Andrew Deighton. After 26 years in people development roles in the corporate world Andrew is a trainer and facilitator of high performing teams.

We discussed the introvert skills that are needed in large organisations and how we can demonstrate this. If you want to progress within the organisation, how do you get noticed? And once you've left the corporate world, how do you work best with your extroverted corporate client? We talked about the role of mentors, testimonials and case studies and the power of understanding the style of your manager, your client and your colleagues.

Marketing for Introverts is created and hosted by Jenny Procter of Bondfield Marketing, find out more here https://bondfieldmarketing.co.uk/marketing-for-introverts/

Resources

To find out more about Andrew go to www.awddevelopmentsolutions.com or find him on LinkedIn linkedin.com/in/andrewdeighton

If you are one of the 68% of introverted business owners who hate putting themselves out there you can sign up for my free guide. It's called "Being the face of your service business: From hating it to loving it in 5 steps".

https://www.subscribepage.com/face-of-your-service-business-5-steps

And if you sign up, I'll make sure you are among the first people to receive each new episode to your inbox every fortnight!

This podcast is sponsored by Agorapulse

Marketing for Introverts is the podcast that explores ways introverts can successfully promote themselves and their businesses in a world where everyone else is shouting.

Do you have that daily challenge between not wanting to put yourself out there but also needing to promote your business in order to make sales?

Marketing advice for business owners centres on personal visibility, making an impact, raising your profile. How does that fit if you are reserved and quiet, and you prefer to listen and reflect?

If you are an introvert business owner looking for ideas and support in a noisy world, you've found it!

In this third episode I talk to social media coach Kam-Mei Chak, who works with small business owners who are introverts.

Social media is an always on, very visible marketing tactic, but what do you do if you don't want to be highly visible or "get out there"?

We covered a lot of ways you can make social media work for them, finding the ways and features that work for you and how to avoid the comparison trap.

We also talked about addressing our limiting self-beliefs and whether we use introversion as an excuse.

And we addressed the big question "do I need to be on social media every day?" and how to protect your energy if you do.

Marketing for Introverts is created and hosted by Jenny Procter of Bondfield Marketing, find out more here https://bondfieldmarketing.co.uk/marketing-for-introverts/

Resources

To find out more about Kam-Mei go to https://www.getvideoconfident.com/the-course or find her on Instagram https://www.instagram.com/kammeic/

We mentioned Quiet by Susan Cain – do take a look if you haven't read it or check out her TEDtalk.

If you are one of the 68% of introverted business owners who hate putting themselves out there you can sign up for my free guide. It's called "Being the face of your service business: From hating it to loving it in 5 steps".

https://www.subscribepage.com/face-of-your-service-business-5-steps

And if you sign up, I'll make sure you are among the first people to receive each new episode to your inbox every fortnight!

This podcast is sponsored by Agorapulse

In this first episode I really wanted to get under the skin of what introversion is. Joanna Rawbone is a trainer, coach, consultant, TEDx speaker and host of the Flourishing Introvert Talks podcast – so who better to ask?

We discussed what makes introverts different, ways of classifying introverts (check out Jo's quiz oh her website to find which type of introvert you are), our skills and how we recharge our batteries.

Jo and I had a great conversation about how introverts can successfully market ourselves as business owners, and what introvert skills are useful when you are doing your own marketing. Self knowledge, authenticity and understanding your target audience are key.

Resources

To find out more about Joanna, go to www.flourishingintroverts.com

We mentioned Quiet by Susan Cain – do take a look if you haven't read it or check out her TEDtalk here: https://youtu.be/c0KYU2j0TM4

If you are one of the 68% of introverted business owners who hate putting themselves out there you can sign up for my free guide. It's called "Being the face of your service business: From hating it to loving it in 5 steps".

https://www.subscribepage.com/face-of-your-service-business-5-steps

And if you sign up, I'll make sure you are among the first people to receive each new episode to your inbox every fortnight!

Marketing for Introverts is the podcast that explores ways introverts can successfully promote themselves and their businesses in a world where everyone else is shouting.

Do you have that daily challenge between not wanting to put yourself out there but also needing to promote your business in order to make sales?

Marketing advice for business owners centres on personal visibility, making an impact, raising your profile. How does that fit if you are reserved and quiet, and you prefer to listen and reflect?

If you are an introvert business owner looking for ideas and support in a noisy world, you've found it!

In this second episode I talk to social media trainer Helen Reynolds of Comms Creatives.

We discussed how we get to know ourselves better as we get older, what strategies she puts in place to speak to a large audience and what she considers her introvert superpowers.

She shares her top social media tips for promoting a business as an introvert, including how she uses empathy to answer her customers questions in her social media comment. We talked a lot about the use of video, as a marketing tactic and as a delivery method and how to recognise when you have had enough of people.

Finally, she has some great words of wisdom on how to develop your personal brand as an introvert.

Resources

To find out more about Helen go to https://commscreatives.com

https://courses.commscreatives.com/courses/SMMAcademy

If you are one of the 68% of introverted business owners who hate putting themselves out there you can sign up for my free guide. It's called "Being the face of your service business: From hating it to loving it in 5 steps".

https://www.subscribepage.com/face-of-your-service-business-5-steps

And if you sign up, I'll make sure you are among the first people to receive each new episode to your inbox every fortnight!

In this first episode I really wanted to get under the skin of what introversion is. Joanna Rawbone is a trainer, coach, consultant, TEDx speaker and host of the Flourishing Introvert Talks podcast – so who better to ask?

We discussed what makes introverts different, ways of classifying introverts (check out Jo's quiz on her website to find which type of introvert you are), our skills and how we recharge our batteries.

Jo and I had a great conversation about how introverts can successfully market ourselves as business owners, and what introvert skills are useful when you are doing your own marketing. Self knowledge, authenticity and understanding your target audience are key.

Resources

To find out more about Joanna, go to www.flourishingintroverts.com

We mentioned Quiet by Susan Cain – here's the video of her TedTalk: https://youtu.be/c0KYU2j0TM4

If you are one of the 68% of introverted business owners who hate putting themselves out there you can sign up for my free guide. It's called "Being the face of your service business: From hating it to loving it in 5 steps".

https://www.subscribepage.com/face-of-your-service-business-5-steps

And if you sign up, I'll make sure you are among the first people to receive each new episode to your inbox every fortnight!

Marketing for Introverts is hosted by Jenny Procter of Bondfield Marketing - find out more on the website

Marketing for Introverts is the podcast that explores ways introverts can successfully promote themselves and their businesses in a world where everyone else is shouting.

Do you have that daily challenge between not wanting to put yourself out there but also needing to promote your business in order to make sales?

Marketing advice for business owners centres on personal visibility, making an impact, raising your profile. How does that fit if you are reserved and quiet, and you prefer to listen and reflect?

If you are an introvert business owner looking for ideas and support in a noisy world, you've found it!