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Get a look under the hoods of America's top marketing machines and hear from people who build them. Through engaging interviews, Target Marketing's Editor-in-Chief, Thorin McGee, uncovers ho... more
FAQs about Marketing Garage:How many episodes does Marketing Garage have?The podcast currently has 40 episodes available.
March 15, 2018Mitch Joel: Technology vs. CreativityMitch Joel, President of Mirum and host of "Six Pixels of Separation" stops by the "Marketing Garage" to talk about the relationship between marketing creativity and marketing technology. Including his role today at Mirum, how marketers get technology right and wrong, and warning signs you might be on the wrong path....more27minPlay
February 16, 2018Marketing Legend John Sculley on How Marketers Become CEOsFrom The Pepsi Challenge to Apple's "1984" ad, John Sculley was behind some of the greatest marketing campaigns of the 20th century. Hear about the confrontational marketing strategy that got him there, what it takes to connect with customers, and how he went from marketer to CEO in corporate America, and what it was like to work with Steve Jobs....more38minPlay
January 18, 2018TD Bank CMO Patrick McLean on Experiential Branding in the Digital AgeTD Bank CMO Patrick McLean stops by the Marketing Garage to talk about where he spends his attention, how TD Bank builds its technology stack, and how digital marketing technology helps create the great customer experience at the heart of "America's Most Convenient Bank" brand....more20minPlay
December 28, 2017Marketing Garage: Tech Talk Face Off - The Future of SmartphonesSmartphones changed the way consumers interact with the digital world, and the way marketers interacted with them. But that new reality isn't static. Smartphones are about to change again, with huge implications for media and marketing alike....more9minPlay
December 13, 2017Marketing Garage: Branding Is Sex - Q&A With Sol CEO Deb GaborWhen it's good, you know it. And by "it" we mean branding. At least, so says Deb Gabor, author of the book "Branding Is Sex" and CEO of Sol Marketing. Listen in to learn the three key questions that help great brands take their customers to places they've never been before!...more23minPlay
November 30, 2017Marketing Garage: Tech Talk Face Off - Augmented RealityHow will augmented reality impact consumer media habits, and how marketers reach them? This week, Marketing Garage brings you a recent conversation between Thorin and Rob Stott, editorial director of the consumer electronics retail magazine Dealerscope, about what AR means for consumers, electronics retailers and marketers alike. You can catch the full video here. And…...more9minPlay
November 16, 2017Marketing Garage: World Economic Forum's Jesse McWaters on FinTech and Financial InnovationJesse McWaters, financial innovation lead for the World Economic Forum (i.e., the Davos annual meeting), stops by to talk about the state of financial services and technology, how FinTechs are impacting big banks without actually disrupting them, and what the future of financial innovation holds for the industry....more24minPlay
November 01, 2017Marketing Garage: Robert Rose on the Content Technology He UsesOn this episode of Marketing Garage, Robert Rose talks about branded content vs. content marketing, the technologies CMI uses for its own content marketing, and the new branded content event he's co-chairing: FUSE Enterprise....more23minPlay
October 16, 2017Marketing Garage: Morningstar CMO Rob Pinkerton on Embracing Modern MarketingIn this episode of The Marketing Garage, Rob Pinkerton, CMO of Morningstar, talks about how one of the largest financial research firms in the world aligns its marketing organization to client expectations, what makes a modern marketer, and the marketing technologies they use every day....more17minPlay
September 21, 2017Marketing Garage: A Look at the Unique Marketing Role at Campbell's SoupIn this episode of the "Marketing Garage," hear from Samuel Monnie, the director of marketing capability at Campbell's Soup Company. He talks about what that "marketing capability" role is, what it means for the marketing department and offers insights into Campbell’s marketing strategies....more26minPlay
FAQs about Marketing Garage:How many episodes does Marketing Garage have?The podcast currently has 40 episodes available.