This is the first episode in our 5-part mini-series, 5 Tips for Productively Chasing Shiny Ideas! In this series, we're sharing some simple, easy-to-implement tips for productively chasing shiny ideas in short, easy-to-consume episodes.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit marketinglikeamother.substack.com

Olivia Radcliffe and Michelle Pontvert discuss the ins and outs of Black Friday, both as consumers and as business owners. They share strategies for preparing and shopping during this sales period. They also provide tips for business owners on how to navigate Black Friday promotions and avoid overwhelming their audience. The hosts emphasize the importance of being transparent and clear in marketing and selling, and they announce a special podcast series and deal for their membership, the Shiny Squirrel Chaser’s Club.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit marketinglikeamother.substack.com

Adriana Keefe, a Human Design Coach and motivational speaker, shares her journey of finding her purpose and teaching high-achieving women how to create harmony in life and business. Human design is a science-meets-spirituality system that reveals your energetic blueprint and helps you live authentically. Adriana explains how understanding your Human Design can impact your day-to-day life, including your relationships and decision-making. She emphasizes the importance of embracing your uniqueness and surrounding yourself with like-minded individuals who lift you up.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit marketinglikeamother.substack.com

Cat Griffin joins host Michelle Pontvert on the "Marketing Like a Mother" podcast. Cat shares her journey of accidentally entering the business world and her love for organizing events. She discusses the benefits of hosting events, such as audience growth and networking opportunities. Cat advises aspiring event organizers to participate in events first to understand the process and be prepared before applying. She also highlights the importance of making it easy for organizers and recommends offering a checklist or organizational resources as popular bundle items.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit marketinglikeamother.substack.com

Sarah Miskelly, a successful real estate investor and agent, shares her journey of transitioning from a full-time realtor to focusing on investing and creating passive income opportunities for other women. She emphasizes the importance of aligning your business goals with your priorities as a mom. Sarah offers two options for getting started in real estate investing: actively managing your own properties or investing passively with experienced professionals. She encourages women to educate themselves and find the right strategy that fits their financial capabilities and time commitments.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit marketinglikeamother.substack.com

Emma Johnson, a business-success strategist at Emma Johnson And Co., shares her expertise on systems and automation in this episode of the "Marketing Like a Mother" podcast. She emphasizes the importance of managing time effectively and implementing systems and strategies to build a flexible business. Emma encourages listeners to document their daily activities, identify income-producing tasks, and prioritize their time. She also advises creating passive or semi-passive income sources by packaging existing resources and offers. Emma's approach focuses on protecting time, finding balance, and achieving success on one's own terms.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit marketinglikeamother.substack.com

Laura Sinclair, a marketing and business mentor for ambitious women and CEO of the LJ Social Agency, joins Olivia Radcliffe on the "Marketing Like a Mother" podcast. They discuss social media strategies for mompreneurs, emphasizing the importance of authenticity and storytelling in content creation. Laura advises focusing on engaging with current followers rather than obsessing over gaining more. She also encourages entrepreneurs to prioritize their safety and offers support for those struggling with visibility. The key takeaway is that selling is helping, and it's essential to create a strategy that feels authentic and sustainable.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit marketinglikeamother.substack.com

Cheryl Woodhouse, founder of Tactile Design Co., shares her expertise in building authentic relationships and sustainable business practices. She emphasizes the importance of putting people first in sales and marketing, and highlights the negative impact of sleazy tactics. Cheryl also discusses her experience as a neurodivergent entrepreneur and how it has shaped her approach to business. She encourages entrepreneurs to prioritize building relationships and being direct in their outreach efforts. To learn more, visit soloschool.ca.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit marketinglikeamother.substack.com

In this latest episode of Marketing Like a Mother, co-hosts Michelle Pontvert and Olivia Radcliffe are delving into Michelle's background as an entrepreneur and her journey to where she is today. Michelle shares her experience of being let go from her job during maternity leave and her decision to transition from the film industry to starting her own business. She discusses the challenges she faced and the lessons she learned along the way. The conversation also touches on Michelle's experiences living in different countries and how they have shaped her perspective. Overall, the discussion highlights Michelle's resilience, adaptability, and commitment to creating a business that aligns with her values and personal circumstances.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit marketinglikeamother.substack.com

Olivia Radcliffe, co-host of the "Marketing Like A Mother" podcast, is interviewed by co-host Michelle Pontvert in this episode. Olivia shares her journey as a serial entrepreneur and how she transitioned from wellness coaching to focusing on helping female entrepreneurs, particularly moms. She discusses the challenges she faced in the corporate world and the lessons she learned as a mother. Olivia emphasizes the importance of embracing authenticity and setting healthy boundaries. She also talks about her goals for the future, including growing her business and finding happiness in her personal and professional life.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit marketinglikeamother.substack.com