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Marketing Mistakes (And How To Avoid Them) episodes
- The Importance Of Data In Your Company Tools
In this episode, Stacy sits down with JJ Reynolds who is the marketing analytics of Media Authentic. The two discussed about the importance of data in your company tools that will help you understand data better and how it can all help improve your overall business. Check here for some notes
Hollywood Branded Refresher Episodes
Check out some of the past episodes we’ve covered on this topic:- EP290: Personal Branding 101 With Leonard Kim | Influence Tree
- EP270: The Power of Digital Metrics and Web Design with Spencer Brooks | Brooks Digital
- EP 261: Financial Planning 101: Investing In You, Your Plan, And Crypto With Phillip Ramsey And Bryan Dewhurst | Uncommon Wealth Partners
You can check out our playlist here
Hollywood Branded Content Marketing Case Studies
The following content marketing case studies below provide even more insights.- How We Create Team Motivation For Employees And Interns
- 6 Ways Hospitality Venues Can Reduce Marketing Expenses
- Developing Marketing Personas And Mistakes To Avoid
33 min - The Best Way For Companies To Scale Your Business To 6 Figures And Beyond
In this episode, Stacy sits down with Alexa who is founder of Thynktank Coaching. She has a Ph.D. in business and has helped over 300 clients generate over $5 billion insales The two talk about the different techniques that you can use for scaling a successful company in order reach new heights with less effort than before! Check here for some notes
Hollywood Branded Refresher Episodes
Check out some of the past episodes we’ve covered on this topic:- EP301: Market Your Online Course Like A Master With Jane Sagalovich | Scale Your Genius
- EP307: How To Gain The Highest ROI With Kenny Gray | Grayt Media
- EP297: The Ever Changing Digital Content Landscape With Jeff Bullas | Jeff Bullas Show
You can check out our playlist here
Hollywood Branded Content Marketing Case Studies
The following content marketing case studies below provide even more insights.- How To #3: Creating A Product Placement ROI Plan
- Not Only Do Audiences Love Scary, But Brand Marketers Should Too
- Why Brands Should Partner With Gamers in the Wake of the Pandemic
24 min - How To Best Measure and Track Behaviors To Drive Sales
In today's episode, Stacy and Chris, founder of Measures.io talk about the best practices of behavior-based analytics in analytics. Chris also shares some techniques and tools for managing a sales pipeline and customer journey effectively. Check here for some notes
Hollywood Branded Refresher Episodes
Check out some of the past episodes we’ve covered on this topic:- EP294: Increase Your Revenue By Leveraging Data With Matt Bailey | SiteLogic
- EP293: What To Know About Influencer Marketing With Nathan Piland | Hollywood Branded
- EP289: Attracting More Visitors To Your Site With Andy Crestodina | Orbit Media
You can check out our playlist here
Hollywood Branded Content Marketing Case Studies
The following content marketing case studies below provide even more insights.- How To #3: Creating A Product Placement ROI Plan
- Not Only Do Audiences Love Scary, But Brand Marketers Should Too
- Why Brands Should Partner With Gamers in the Wake of the Pandemic
39 min - How To Gain The Highest ROI
In today's episode, Stacy and Kenny Gray, founder of Grayt Media dive into the world of digital marketing and how to scale. They talk about how to get the highest ROI for your brand, and making sure you're heard from across all channels in this fast-paced, ever-changing industry! Check here for some notes
Hollywood Branded Refresher Episodes
Check out some of the past episodes we’ve covered on this topic:- EP 105: Creating A Podcast For Your Business with Stephen Woessner | Predictive ROI
- EP295: Tracking And Achieving Your Client's Goals With Alison Simons | Simons Marketing
- EP293: What To Know About Influencer Marketing With Nathan Piland | Hollywood Branded
You can check out our playlist here
Hollywood Branded Content Marketing Case Studies
The following content marketing case studies below provide even more insights.- How To #3: Creating A Product Placement ROI Plan
- Not Only Do Audiences Love Scary, But Brand Marketers Should Too
- Why Brands Should Partner With Gamers in the Wake of the Pandemic
33 min - Build Your Brand Around Your Best Customers
In today’s episode, Orsolya Herbein is here to talk all about how to properly build a brand. She shares the importance of building a brand that speaks to the desires and values of your customer. We discuss where some businesses need help with their brand strategy and how they may be spinning wheels before having the foundation of their strategy laid down. Check here for some notes
Hollywood Branded Refresher Episodes
Check out some of the past episodes we’ve covered on this topic:- EP 106: Brand Differentiation and Inbound Marketing with Jim Flynn | Hult Marketing
- EP285: Podcast Marketing 101 With Tom Schwab | Interview Valet
- EP 194: Using Digital Marketing to Drive Your Business with Ryan Cote | Ballantine Digital
You can check out our playlist here
Hollywood Branded Content Marketing Case Studies
The following content marketing case studies below provide even more insights.- How Matthew McConaughey Increased Sales for Lincoln
- Being About The Buyer
- Hollywood Branded In The Media January 2020
28 min - Why Company Should Develop Their Own Employer Brand Strategy
In this episode, Bryan and Stacy talk about how to create an employer brand strategy that your employees will love. They also discuss some common mistakes brands make when they think too much like a consumer and not enough about their team's needs! Check here for some notes
Hollywood Branded Refresher Episodes
Check out some of the past episodes we’ve covered on this topic:- EP 106: Brand Differentiation and Inbound Marketing with Jim Flynn | Hult Marketing
- EP285: Podcast Marketing 101 With Tom Schwab | Interview Valet
- EP 194: Using Digital Marketing to Drive Your Business with Ryan Cote | Ballantine Digital
You can check out our playlist here
Hollywood Branded Content Marketing Case Studies
The following content marketing case studies below provide even more insights.- How Matthew McConaughey Increased Sales for Lincoln
- Being About The Buyer
- Hollywood Branded In The Media January 2020
23 min - The Psychology of Marketing
In this episode, Sean Doyle walks us through the 9 best practices for marketing and the psychology behind marketing and sales. He helps us to understand consumer behavior and how to properly reward customers through a funnel. Buying is a behavior that Sean Doyle understands and explains the science to sales in the episode here. Check here for some notes
Hollywood Branded Refresher Episodes
Check out some of the past episodes we’ve covered on this topic:- EP 106: Brand Differentiation and Inbound Marketing with Jim Flynn | Hult Marketing
- EP285: Podcast Marketing 101 With Tom Schwab | Interview Valet
- EP 194: Using Digital Marketing to Drive Your Business with Ryan Cote | Ballantine Digital
You can check out our playlist here
Hollywood Branded Content Marketing Case Studies
The following content marketing case studies below provide even more insights.- How Matthew McConaughey Increased Sales for Lincoln
- Being About The Buyer
- Hollywood Branded In The Media January 2020
37 min - The Effective Sales Process
In today’s episode, we have Kevin Snow joining Stacy to dive into the world of sales. Kevin is a digital sales tech expert and sales process optimizer. He shares his sales process and strategy with us, which includes how to properly give your client value and service when making a sale. Check here for some notes
Hollywood Branded Refresher Episodes
Check out some of the past episodes we’ve covered on this topic:- EP 106: Brand Differentiation and Inbound Marketing with Jim Flynn | Hult Marketing
- EP285: Podcast Marketing 101 With Tom Schwab | Interview Valet
- EP 194: Using Digital Marketing to Drive Your Business with Ryan Cote | Ballantine Digital
You can check out our playlist here
Hollywood Branded Content Marketing Case Studies
The following content marketing case studies below provide even more insights.- How Matthew McConaughey Increased Sales for Lincoln
- Being About The Buyer
- Hollywood Branded In The Media January 2020
47 min - Manage Your Media Strategy with an Ever Changing Climate
Today Stacy sits down with Mary Ann Pruit, President and CEO at Mosaic Media, a collection of media buying experts and creative strategists who negotiate, purchase, and monitor advertising space and airtime. Mary Ann has expanded her impact as an industry leader in all things traditional, digital, and everything in between. Stacy and Mary Ann dive into the world of media buying. They discuss the importance of targeting your customer, the importance of data and how some industries underestimate the importance of older generations. Mary Ann shares how integral it is to specifically market to the generation you are target and how to make your media reach that generation properly. Check here for some notes
Hollywood Branded Refresher Episodes
Check out some of the past episodes we’ve covered on this topic:- EP286: Creating A Content Marketing Strategy With Melanie Herschorn | VIP Digital Content
- EP 248: Why Product Placement Works As A Marketing Strategy For FLIR with Vatche Arabian | FLIR Systems
- EP 223: Creating a Content Strategy for Your Brand with Kristin Bryan | The Chef Sisters
You can check out our playlist here
Hollywood Branded Content Marketing Case Studies
The following content marketing case studies below provide even more insights.- TikTok Should Be Your Next Social Media Marketing Strategy
- 5 Tips To Get Your Brand Instagram Holiday-Ready
- The Power Of The Meme For Brands
34 min - Market Your Online Course Like A Master
In today’s episode, Stacy sits down with Jane Sagalovich, CFA Chief Strategist of Scale Your Genius. Jane helps experts leverage their time and expand their profit potential. With over 15 years of high-level corporate roles, and a business owner and entrepreneur, Jane has expertise in all things business and strategy. Today Jane shares how to help people sell their online courses successfully and how to get the proper eyes on your course. She shares how to create a course that gets results, brings actual value and tips on how to properly market a course to your niche. Check here for some notes
Hollywood Branded Refresher Episodes
Check out some of the past episodes we’ve covered on this topic:- EP 263: Why Company Swag Should Be Purposeful And Practical With Seth Frey | Big Frey Promotional Products
- EP 257: How Marketers Can Become Productive With Mari-Liis Vaher | Powerful Marketers
- EP 256: The Significance Of Having PR Plan For Your Brand
You can check out our playlist here
Hollywood Branded Content Marketing Case Studies
The following content marketing case studies below provide even more insights.- The Oscars 2022 – The Highs, The Lows and The Blows
- The Global Success Of K-Dramas And Its Impacts On Product Placements
- The Power Of Product Placement Versus Influencer Marketing
40 min
About Marketing Mistakes (And How To Avoid Them)
From the publisher's feed
Join Stacy Jones, the CEO and founder of Hollywood Branded, a Los Angeles branded pop culture partnerships agency specializing in product placement, celebrities and influencer marketing. Learn from her 25 years of experience as she shares advice and insights, and interviews experts on a wide range of how-to-do business and marketing topics.
With over 250 episodes recorded since 2017, the podcast series is positioned for entrepreneurs, brand marketers and agencies to learn best practices from, and better ways to run their companies. Learn both the ‘magic sauce’ to finding success, and the mistakes that should be avoided along the way.