If you bought a small bookshop in a coastal town, in pretty much the middle of nowhere, what would you do to make it a success? In this episode, I'm going to be telling you exactly what I've done to try and make my new bookshop, Umina Beach Book Nook, rank well on Google and build a community of loyal and loving fans. It's going to be a combination of marketing, copywriting, SEO, a whole lot of hard work.

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