Ed Bennett and Chris Boyer explore how opaque algorithms shape identity, continue the Enshitification Book Club, and test whether AI really understands who we are.

Ed Bennett and Chris Boyer take on year-end “Wrapped” culture, unpack how platforms trap users through enshitification, and test whether AI can offer useful advice when things get… seasonally complicated.

Ed & Chris unwrap holiday “smart” gadgets no one needs, then kick off the SNAT Book Club with Enshitification and a look at why tech keeps making everything worse.

Ohio State’s Skip Hidlay shares how authentic, fact-based storytelling helps healthcare brands cut through sameness and build trust. Recorded live at HMPS25.

CommonSpirit Health’s Nathan Ziegler shares how equity, access, and inclusion can transform care and strengthen communities. Recorded live at HMPS25.

VillageMD’s Ellen Dalton explores how value-based primary care and integrated teams can keep aging Americans healthier. Recorded live at HMPS25.

VUMC’s Brian Carlson shares how marketing shapes patient experience, culture, and trust—where everyone owns the experience. Recorded live at HMPS25.

Ben Seyden of Salesforce explains how AI and data-driven personalization can transform healthcare - improving engagement, privacy, and patient experience.

Tom Lawry explains how AI can transform healthcare - empowering people, personalizing care, and driving smarter, more human-centered health systems.

Jake Poore on how healthcare marketers can go beyond brand awareness - using hospitality, compassion, and culture to transform patient and employee experience.