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Marketing614
Marketing614 episodes
- Achievement in Marketing Awards | Part 2In the second part of our special episode recorded at this year's Achievement in Marketing Awards - presented by AMA Columbus and hosted at Copious Columbus - we were joined by Sue Burness (City of Dublin), Gino Palozzi and Jordon Monson (g2o), Mary Jo DiSalvo and Kendel Kellogg (City of Dublin), and Beth Scott and Kelli Flaherty (Sarnova). Learn more about the projects they were nominated for and gain a little more insight into their processes! Tune in tomorrow wherever you stream to listen!...31 min
- Achievement in Marketing Awards | Part 1In this very special two-part episode of Marketing614, we sat down at Copious Columbus for the Achievement in Marketing Awards, presented by AMA Columbus. Before the ceremony, we sat down with some of this year's nominees to discuss the entries they submitted and gain insight into their marketing strategies! In this first part, we're joined by Will Kopp (Ohio Wesleyan University), Brad Griffith (Buckeye Interactive), Kenny Cramer (Columbus Parks & Rec), Brian Newberry (Hart Inc.), and Mad...33 min
- Stephanie Fry (Nationwide Insurance) | Episode 12In the final episode of our first season, Stephanie Fry (Creative Director; P&C Marketing at Nationwide Insurance) stops by to talk creating video content around internal messaging, brand-specific photography, and the importance of meeting your audience where they are. | Marketing614 is done in partnership with AMA Columbus. Learn more about AMA Columbus at https://amacolumbus.org48 min
- Randy Malloy (WWCD 102.5 FM) | Episode 11, Part 2In part two of Randy Malloy's (Owner/President at WWCD 102.5 FM) episode, Randy and Jason talk indie radio, promoting local bands featuring names like Walk The Moon, the revived online streaming of CD102.5, and much more! | Marketing614 is done in partnership with AMA Columbus. Learn more about AMA Columbus at https://amacolumbus.org38 min
- Randy Malloy (WWCD 102.5 FM) | Episode 11, Part 1In a special two-part episode of Marketing614, Randy Malloy (Owner/President at WWCD 102.5 FM) joins Jason at the Vital studio to talk about how he got to his current position at the radio station, its evolution through the years, and marketing both the client and the station with cross-promotion. | Marketing614 is done in partnership with AMA Columbus. Learn more about AMA Columbus at https://amacolumbus.org46 min
- Jane Matyac (Cardinal Health) | Episode 10In this week's episode of Marketing614, Jane Matyac (Senior Marketing Manager at Cardinal Health) joins us to discuss an incredible multitude of topics, from measuring marketing in the B2B world, the process of targeting and influencing decisions in...47 min
- John Daugherty (Film Columbus) | Episode 09Marketing614 welcomes John Daugherty, Film Commissioner at Film Columbus! Film Columbus' purpose is to enrich the community through the art and business of film and works to get Columbus recognized as a top city for film production, education, and...1 hr 3 min
- Debra Pack (Columbus Metropolitan Library) | Episode 08Debra Pack, Marketing Manager at Columbus Metropolitan Library, joins Jason at the Vital studio to discuss marketing CML, the plethora of fantastic services it offers to students and adults all around the city, and the importance that the library places on Customer Experience!39 min
- Nikki McCarthy (Sam's Fans) | Episode 07This episode features Nikki McCarthy, Founder and Executive Director of Sam's Fans - a local non-profit that supports music and art therapy for seriously ill children and their families.57 min
- Dan Cochran (Hilltop Brewing LLC) | Episode 06Dan Cochran (Hilltop Brewing LLC) stopped by our studio to talk about the ever-changing beer industry, marketing challenges that can be faced in a competitive market, and Hilltop Brewing!34 min
About Marketing614
From the publisher's feed
Marketing614 is a podcast that puts a microscope on the talented marketing community here in Columbus, Ohio. In the podcast, Vital Companies CMO Jason Clayton sits down with a diverse lineup of local…
marketers ranging from local non-profits and businesses to Fortune 500 companies, combining the important and substantial marketing knowledge of the guests with entertaining twists. Marketing614 veers from the traditional path of similar business podcasts by offering two ways to engage with the content – through both video and audio versions of the episodes – and by featuring compelling segments that emphasize the guest’s opinions on business trends, marketing secrets, and their on-the-spot creativity. The podcast presents valuable information for other marketers as well as the everyday listener.