Brand's a funny thing. Unlike most of our other channels and campaigns, it's almost totally immeasurable. So how if we can't see if it's working or not can we decide if it's in need of a little TLC or a serious overhaul. In this episode of our LIVE podcast recorded at The Etihad, we hear from Founder of Canny Creative, Tony Hardy as he shares his wisdom on rebranding, when it's required and some key things to consider if you do decide to do it.
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This show is produced and hosted by James Marriott from our podcast partners Sound Media: https://wearesoundmedia.com/
Podcast recorded at marketingSHOWCASE Manchester December 2024.