Hospitals and other health care systems are eager to find patterns in their patient data that can help treat and prevent illness and cut costs. In England, the National Health Service is collecting the medical histories of up to 55 million patients to share with third parties. Here in the U.S., Google will help the hospital chain HCA Healthcare store and analyze health data. Amazon, IBM and Microsoft have similar partnerships. Marketplace’s Amy Scott speaks with Deven McGraw, chief regulatory officer at the health records startup Ciitizen. She’s also an adviser to Verily, a sister company to Google. McGraw says predictive analytics can help providers anticipate things like which patients are at risk of coming back to the hospital after surgery.

Throughout the pandemic we’ve seen hospitals, pipelines and other critical infrastructure hit with ransomware attacks. Just this past week, meat processor JBS and a ferry operator in Massachusetts were targets. Hackers often target companies with insurance because they know they’re more likely to pay their often multimillion-dollar demands. Marketplace’s Amy Scott speaks with James Rundle, who covers corporate cybersecurity at The Wall Street Journal. He says the increase in attacks has had a real impact on the cyber insurance market. Premiums are rising, and some insurers won’t cover ransom payments anymore.

One promise of technology is open access to information –– if that information is shared. The tight housing market has led to a rise in what are called “pocket listings,” where a home is for sale but only offered to select clients. It’s common with celebrities seeking privacy. But one big real estate site, Redfin, is not taking part. Marketplace’s Amy Scott speaks with Glenn Kelman, Redfin chief executive, about why his company stopped using pocket listings in 2018. Kelman is on a bit of a campaign to end the practice. A Redfin analysis found that 4% of homes nationally were sold this March without being marketed. In Kansas City, Columbus and Minneapolis, more than 10% of sales were pocket listings. In Chicago, about 15%.

It’s been three years since the European Union’s General Data Protection Regulation, or GDPR, took effect. At its core, the law was meant to give consumers more control over how companies collect, share and use their personal data. It was the first major privacy law with real teeth in the form of potentially large fines for companies that didn’t comply. But that didn’t really happen until recently. Marketplace’s Amy Scott speaks with Jessica Lee, who advises companies on privacy as a partner with the law firm Loeb & Loeb. She said consumer advocates tracking enforcement have been somewhat disappointed.

So far, most of our conversations about disinformation have been about politics, the 2020 election and, during the pandemic, misleading posts about COVID-19 and the vaccine. Facebook and Twitter have gotten more aggressive about fact-checking, labeling and removing posts or accounts that misinform the public about those two topics. But now, there’s growing concern about climate misinformation. In some cases, coming from a lot of the same old sources either denying that climate change is caused by humans, downplaying its impact or spreading conspiracies about it. “Marketplace Tech” host Molly Wood speaks with Erin McAweeney, a senior analyst at Graphika. She said the fracking discussion in last year’s presidential debate and the 2020 wildfires both led to spikes in climate misinformation.

This episode originally aired on March 22, 2021.

Joy Buolamwini is a researcher at the MIT Media Lab who pioneered research into bias that’s built into artificial intelligence and facial recognition. And the way she came to this work is almost a little too on the nose. As a graduate student at MIT, she created a mirror that would project aspirational images onto her face, like a lion or tennis star Serena Williams. But the facial-recognition software she installed wouldn’t work on her Black face, until she literally put on a white mask. Buolamwini is featured in a documentary called “Coded Bias,” now streaming on Netflix. She told “Marketplace Tech” host Molly Wood about one scene in which facial-recognition tech was installed at an apartment complex in the Brownsville neighborhood of Brooklyn, New York.

The insurance company Lemonade is all about automation. To file claims, customers upload a selfie video and Lemonade’s chatbot, AI Jim, will handle some claims automatically. On Twitter this week, Lemonade got in trouble suggesting that AI handles fraud detection and uses nonverbal cues to assess some claims. Researchers said that capability doesn’t exist and could be discriminatory. Lemonade quickly downplayed how much AI it uses and said it’s not based on physical features. “Marketplace Tech” host Molly Wood speaks with Ryan Calo, a professor of law at the University of Washington who studies emerging tech and policy.

It’s a big news week for Amazon. First, it got sued by the District of Columbia on antitrust grounds. The lawsuit accuses the company of preventing sellers on its marketplace from offering better prices elsewhere. Then, in another part of its business, Amazon announced that it was acquiring one of the world’s oldest film studios, MGM, which was founded in 1924. So even as big as Amazon is, it just keeps getting bigger, but not in one single market. “Marketplace Tech” host Molly Wood speaks with Rebecca Allensworth, a law professor at Vanderbilt University. She said that makes antitrust enforcement tricky and that it reminds her of another old company: Standard Oil.

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Legal arguments between Apple and Epic Games wound down this week in federal court. Some have called it the Super Bowl of antitrust cases. No flashy halftime show, though, but the trial did have mighty opponents, wild fans and a whole lot of cash. Epic, the maker of the video game Fortnite, argues Apple’s whole operating system is a monopoly and complains about the 30% cut of app sales it takes. But Apple says its tight controls ensure the security of apps in its store. A decision isn’t expected anytime soon. Marketplace’s Meghan McCarty Carino asked Adi Robertson, a senior reporter with the Verge, what we can take away from the case.

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The tech industry, like most of America, is grappling with its lack of diversity and its systemic inequality. At the top of that pyramid is venture capital. In the VC industry, it’s hard to break through as either a startup founder or an investor. Last summer, Act One Ventures general partner Alejandro Guerrero created a diversity rider for venture capital firms to use in their investment deals. It says a startup and the primary investor in a startup will make every attempt to include a member of an underrepresented group as a co-investor. Guerrero said now more than 50 VC firms have adopted the language, as well as a big law firm that made it standard in all its term sheets — basically the bullet points of an investment deal. He told “Marketplace Tech” host Molly Wood that the point of the rider is to pause the deal-making process and think about who isn’t in the room.

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