Marketshare

By The Gareth Cliff ShowBusiness

Marketshare episodes

September 10, 2020 On Media, Marketing & Life (Jeremy Maggs)
This week, Reg Lascaris turns the mic on someone who usually asks the questions. Jeremy Maggs is a legendary journalist who has become well known across multiple platforms over the years, and he shares stories and experiences from his life in the media.
29 min
September 03, 2020 An Innovative Spirit (Simone Musgrave)
What do you do when facing imminent retrenchment... do you turn to drink? That's exactly what Simone Musgrave did by using her innovative skills to create her own drinks company. Find out how she forged her own path in this male-dominated arena, and how following your passion can lead to your true purpose.
20 min
August 27, 2020 Rebranding a Country (Peter Economides)
How do you rebuild a country whose government was corrupt, whose economy collapsed, whose unemployment rate was more than 25%... a country whose young people were leaving in droves, looking for new opportunities? No, we're not talking about South Africa - but it took a South African to get the job done.

This story is the subject of a documentary movie called Freedom Besieged by Canadian director, Panayotis Yannitsos. Apart from Peter Economides, the film features Noam Chomsky, Peter Diamandis (Singularity University), the Greek Prime Minister, Jordan Peterson and others. It is also a case study included in course material at a few major universities, including McGill in Montreal.
20 min
August 20, 2020 A Culture Blueprint (Ian Fuhr)
Is culture more important than strategy? To create a successful business, knowing your purpose is key. It's about putting people before profit, and service before reward. Find out why chasing the money doesn't work, and many other lessons from Ian Fuhr.
27 min
August 13, 2020 The Experience Economy (Esh Naidoo)
There's a club that unites people from all over the world. And it's the oldest club of its kind that exists. So how does a brand that is synonymous with dining out, wine, and travel survive the current pandemic? Reg Lascaris chats to Esh Naidoo about the oldest charge card in the world.
23 min
August 06, 2020 Taking a Leap of Faith (Gavin Heron)
How does someone who has worked as an advertising strategist all over the world, and run a company in China, turn to rubbish? Gavin Heron took a leap of faith (in his business idea and partners) and recycled himself as an eco-warrior. Gavin tells Reg about the skills he learned from working in advertising for many years, and the new wisdom he has gained after starting a new company with his wife.
25 min
July 30, 2020 The Value of a Good Idea (Greig Jansen)
How valuable is an idea? Probably not at all, unless it's properly executed. Someone who did just that is Greig Jansen. He shares his story of coming up with an idea for a healthier soft drink, and how he grew it into a successful business.
22 min
July 23, 2020 Big Change brings Great Opportunity (Josh Dovey)
Is the traditional media industry collapsing... or is it just changing radically? How has the global pandemic affected an already struggling sector? In a world of influencers and social media boycotts, where should one even spend their marketing budget? Reg speaks to the CEO of OMD Africa, Josh Dovey, to get his take on where things are going.
20 min
July 16, 2020 People, Passion & Perseverance (Nick Davies)
Nick Davies started out in the furniture business, and now he makes sparkling wines. He talks about his journey with Reg Lascaris on this episode of Marketshare, and shares some tips on how to make your small business succeed in an unpredictable world. Plus a few interesting stories from the wonderful world of MCC.
28 min
July 13, 2020 Coming soon... Marketshare with Reg Lascaris
Who are the people behind the brands? What are the marketing and business trends both locally and globally? Hosted by advertising icon Reg Lascaris, Marketshare is a broad-based podcast talking to thought leaders and decision makers who have influenced the way brands are built and positioned in the market. Coming soon on CliffCentral.com...
1 min

About Marketshare

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Who are the people behind the brands? What are the marketing and business trends both locally and globally? Hosted by advertising icon Reg Lascaris, Marketshare is a broad-based podcast…