In an industry where authenticity is everything, Alex López Negrete and Marques E. Zak know what it takes to make an impact. From working with global brands to creating campaigns that truly resonate, they share their journeys, lessons, and predictions for the future of marketing. Hosted by Tim Natividad, this episode is a must-listen for anyone who wants to understand the power of culture in advertising.

See omnystudio.com/listener for privacy information.