November 04, 2021

Mary O’Donohue: Media Coach for Authors

57 minutes

On this episode of the WriterFest Podcast, I get welcome my friend Mary O’Donohue into the studio. In addition to being a #1 bestselling parenting book author, Mary has worked for decades on such high profile shows as The Oprah Winfrey Show, The Today Show, The Kelly Pickler Show, and many, many more. Writers, when it comes to media pitches, this show featuring Mary O'Donohue is one you're not going to want to miss.

When You Say 'Thank You,' Mean It: And 11 Other Lessons for Instilling Lifelong Values In Your Children

The origins of her book

Shoplifting

A different George Washington

What was in her proposal?

Adams Media, S&S

The lies we tell

“I am not”

Making a covenant

Behind the scenes of a talk show like sharing a happy surprise with Oprah

Mary on Nashville

Ten thousand media interviews

Turning media interviews into marketing assets someone else paid to create

The target for an effective interview is Old Macdonald: entertainment, inform, educate, inspire, offer

Media anthropologist

Instead of letting the interview happen to you, co-create it.

You target an audience but at the end of the day, your audience chooses you.

WriterFest exists to inspire, empower, and connect writers of book, song, and film.

Sue Monk Kidd’s The Invention of Wings

Atlas Shrugged by Ayn Rand

Watching Black Widow

Bechtel Rule

Wonder Woman

Why we need writers

“WriterFest is a transformational experience. I cannot recommend it enough You have to come.” -Mary O’Donohue

Mary O’Donohue is a Media Coach for Authors, a #1 Bestselling Parenting Author, and a former Post Producer for The Oprah Winfrey Show who has worked in high-profile media for decades including years on The Today Show and NBC Nightly News. As the founder of Authors In Media, Mary teaches women nonfiction authors how to get publicity (without a publicist) and turn media interviews into valuable marketing assets. Join Mary’s community at maryodonohue.com or reach out to her at [email protected].

...more