Masculine Style

On today's show I bring on my friend Goldmund Unleashed.

Goldmund is a photographer, author, and all-around interesting vagabond who's lived more life in the past few years than the majority of men will experience in a decade.

In our conversation we discuss how his style has evolved, what it does for him as an artist and an introvert, and how he's leveraged it to better success in his endeavors.

Whether you like Nike's latest ad with Colin Kaepernick, you can learn a lot from how Nike chooses to court controversy, embrace polarization, and unapologetically brand itself.

All of which are components to dressing better than average.

In this episode I step away from the moral outrage of the ad itself and talk about the principles of branding and you can apply them in your own life.

In May 2018, Fortnite, a free-to-play video game, generated $318 Million dollars in revenue from in-game purchases.

What separates them from all the other games following a similar structure is that the purchases had absolutely zero impact on game play - no extra lives, special moves, or power weapons.

Every purchase was for purely cosmetic purposes.

In today's episode I break down the three things the players are signaling to themselves and each other with these cosmetic changes, why those signals are hard-wired into our brains, and how you can do the same thing in your real life for much better results.

In this episode I talk with Greg O'Gallagher from Kinobody, Manny De La Cruz from Well Built Style, and Nate Lewis from Iron & Tweed.

All three are very well dressed and in great shape.

We discuss their own struggles with finding clothes that fit, why they care about their clothes, what their gym style looks like, and their take on wearing gym clothes around town.

All three bring a great perspective to the table and have a lot of valuable insight to offer.

Time for season 2 of Masculine Style - a show in which we discuss the relationship between masculinity and appearance.