Event Experience

Mastering the art of experiential marketing in event production with Brad Jackson


Listen Later

In this episode, host Rachel Moore dives into the vital role of networking within the event industry with Brad Jackson, the visionary behind Live Out of Office. Brad shares his journey from working with giants like Live Nation to founding an experiential marketing hub, emphasizing the transformative shift toward collaborative platforms that support freelancers, agencies, and brands. Through discussions on career transitions, the value of a robust network, and leveraging technology for efficiency, Jackson provides insights into the evolving landscape of event production and marketing.

Listeners are treated to Jackson’s personal story, reflecting on his roots in the concert industry and his adventurous leap into freelancing in LA, leading to the inception of Live Out of Office. This platform aims to streamline the event production process, making it more accessible and efficient for industry professionals. 

Here’s more of what you’ll hear about in this conversation:

1. Why building a solid network is crucial for success in the event industry and how relationships shape careers

2. The challenges and rewards of moving from full-time employment to freelance event production

3. The role of AI and technological platforms in revolutionizing event planning and production, making processes more efficient and creative

For show notes, mentions, and the full transcript, visit https://www.bizzabo.com/podcast/brad-jackson-networking-event-production

...more
View all episodesView all episodes
Download on the App Store

Event ExperienceBy Bizzabo

  • 5
  • 5
  • 5
  • 5
  • 5

5

26 ratings


More shows like Event Experience

View all
20/20 by ABC News

20/20

11,703 Listeners

Pod Save America by Crooked Media

Pod Save America

86,763 Listeners

The Daily by The New York Times

The Daily

111,052 Listeners

RedHanded by Wondery | RedHanded

RedHanded

12,547 Listeners

Morbid by Morbid Network | Wondery

Morbid

98,279 Listeners

Great Events by Cvent

Great Events

24 Listeners

Fly on the Wall with Dana Carvey and David Spade by Audacy

Fly on the Wall with Dana Carvey and David Spade

12,791 Listeners

Event Marketing: Redefined by Matt Kleinrock

Event Marketing: Redefined

11 Listeners

The Mel Robbins Podcast by Mel Robbins

The Mel Robbins Podcast

19,689 Listeners