Maximizing Ecommerce

Almost two years ago I decided to hit record and launch a podcast. Wasn't sure how long it would last, and here we are… the 100th episode. It has been a great ride, and I am honored that you have been part of it!

In this episode, I am going to take you behind the scenes and share a sampling of the people who have helped me along the way. Although I couldn't possibly bring on everyone who has impacted either the show or me, I thought it would be fun to bring on some special guests with some interesting behind the scenes stories.

Thanks for being here, and now it's time to shoot for episode 200!

Connect with Our Guests

• Scott Voelker
• Carey Green
• Dennis Neubacher
• Gabe Cossio
• Ryan Fritz and Tate Hovland

How can I help you on your journey?

• Book a consulting call so I can help you get closer to your goals...

I am excited to welcome a client of mine to the podcast, In this episode, 7-figure seller David Kopacz comes on to discuss his journey in ecommerce, and he shares how expanding internationally was the best investment he made in his business last year. He is an all-around good guy, and he shares some seriously good wisdom...

Would you like to go international?

• Learn how to build your own international selling empire on Amazon

Almost 20 years ago, I remember watching the finale announcing the winner of the first American Idol, and you may recall this is the moment that Kelly Clarkson got her start. At the time, I remember being impressed with the poise and confidence of the runner up, Justin Guarini.

Justin was able to command the stage with his presence and confidence each week while being under the pressure and glaring lights of 30-50 million viewers watching him perform live.

It is my pleasure to bring Justin on the podcast to share his lessons on being confident to help you in your business and life.

Connect with Justin Guarini

• Get a copy of Unshakeable Confidence
• Justin's Wikipedia Page

Connect with Kevin Sanderson

• Learn how to build your own international selling empire on Amazon

Super excited to have two individuals who are both entrepreneurs in the truest sense, Melanie Shabangu and Dr. Angelos Katsaris. They are the co-founders of Avask Accounting, one of the most respected accounting firms that serves Amazon sellers who are selling in Europe.

We spent little time talking about taxes and focused more on their entrepreneurial journey and mindset that led them to build a massive business with over 10,000 clients and over 600 employees.

I was excited to dive into their journey because I have found them both to be incredible at what they do.

Connect with Angelos and Melanie

• Avask Group
• Get a copy of Online Hustle (affiliate link)

Connect with Kevin Sanderson

• Learn how to build your own international selling empire on Amazon

Last year, I hosted 4 virtual summits on a variety of topics to help ecommerce store owners. I found it to be one of the best ways to grow an email list and your brand authority while truly serving others.

It occurred to me that this model could also be great for ecommerce sellers as well. So in this episode, I brought on the host of the Virtual Summit Podcast, Dr. Mark T. Wade to discuss the virtual summit model and how you could apply it to your business.

Connect with Dr. Mark T. Wade

• Virtual Summit Podcast

Connect with Kevin Sanderson

• Learn how to build your own international selling empire on Amazon

Sometimes we hear some big numbers on Amazon, and it can be inspiring about what is possible. What is more impactful than just hearing the numbers is knowing the story behind the numbers, and what you can apply to your business.

In the latest episode of the podcast, I am excited to bring on Mike Begg. We had shared the "stage" together at a virtual event, and he has an impressive story. He has a ton of experience not just with his own business but also has an agency that oversees Amazon sales.

Over the years, he has overseen $500 million in sales on Amazon…. Yes, you read that right, about a half of a billion dollars.

We had a discussion about what works on Amazon. You'll definitely want to listen.

Connect with Mike Begg

• Amz Advisers
• Mike's LinkedIn

Connect with Kevin Sanderson

• Learn how to build your own international selling empire on Amazon

On this show, we talk a lot about Amazon and how to grow your sales on Amazon. In this episode, I bring someone on whose sales are not just off Amazon, but off of all marketplaces. And she is crushing it!

Connect with Natalie Mounter

• Totally Dazzled

Connect with Kevin Sanderson

• Learn how to build your own international selling empire on Amazon

When selling on Amazon's international marketplaces there are some hidden costs with managing foreign currencies. With the right strategy, you can keep more profits in your business, but with the wrong strategy you could be losing out on money (and no one even tells you).

To walk through strategies on international currencies for ecommerce sellers, in this episode we welcome Ryan Cramer from PingPong Payments.

We also discussed some of Amazon's recent important changes with their policies on Payment Service Providers...

Resources Mentioned

• Amazon's article on Payment Service Providers
• Set up a PingPong Account (affiliate link)

Connect with Ryan

• Crossover Commerce

Connect with Kevin Sanderson

• Learn how to build your own international selling empire on Amazon

Expanding to Amazon Canada is one of the best (and often overlooked) ways for Amazon sellers to grow the sales of the products they are already selling.

In this episode, I share how you can build your own sales channel on Amazon.ca.

This episode is an excerpt of a presentation I gave on June 1, 2019 in Miami, Florida USA to the Wizards of Amazon Group, hosted by Carlos Alvarez. For access to the full presentation and actionable insight from over 200 other presentations, visit https://www.wizardsofecom.com/a/27566/x6Kwkz6p

Ready to take your business international?

Want to work with my time and me to expand your business internationally into places like Canada and the UK? We don't work with everyone, but if you want to find out if working with me is a win-win for your business - https://MaximizingEcommerce.com/Apply

The great thing about the internet (and especially Amazon) is that you have the ability to get your product in front of a lot of potential customers.

Unfortunately, you don't get to speak with them. Your listing has to do the talking for you.

That is why it is critical that your listings sell the product. Otherwise, potential buyers could continue looking for another product instead of adding yours to their cart.

In this episode, Lauren Gonzalez comes on to share tips on how visual design elements can influence higher conversion rates (and more sales) for your products.

Connect with Lauren Gonzalez

Principium Studio

Connect with Kevin Sanderson

Learn how to build your own international selling empire on Amazon