What if curiosity was the secret to getting unstuck?

In this episode, Jon Bassford — CEO of Lateral Solutions and author of The Curious Leader — shares how leaders can overcome fear, break unhelpful habits, and create a culture of growth.

We explore his TEDx talk, how to create operational excellence, and the difference between being busy and being effective.

✅ How to stop doing everything yourself ✅ Why psychological safety unlocks innovation ✅ Simple strategies to save time and money in operations

Listen now and start building a more curious, effective organization.

What if a business disaster was the exact push you needed?

Nicole Cramer’s story starts with a total digital wipeout: her Facebook group hacked, Instagram accounts stolen, website taken down. Instead of folding, she turned it into fuel for her long-delayed goal—becoming a full-time speaker.

In this episode of the Measure Success Podcast, Nicole shares how she pivoted, what she learned from professional speaking training, and how to build trust in an AI-saturated sales world.

Key takeaways:

• How to rebuild after a tech breakdown

• Building a repeatable, profitable speaking business

• Using curiosity—not pressure—to sell with integrity

🎧 Tune in and learn how disruption can fuel your next chapter.

Trey Taylor returns to discuss what CEOs are getting wrong about AI—and why lazy usage is worse than no usage at all. From productivity tools to people leadership, this episode challenges leaders to take full ownership over how AI is integrated in their organizations.

You’ll also hear how AI is being used in construction, insurance, and even quoting systems—and why quality control still starts with the CEO.

🎧 This is strategy for the future—listen now.

Ken Rusk, author of Blue Collar Cash, started in the trenches—literally. Today, he’s built a company where success means everyone wins.

In this episode, Ken shares:

• The power of “timed pathways” vs. vague goals

• Why blue-collar jobs are an untapped goldmine

• How culture, transparency, and shared purpose drive retention

If you want practical advice on building wealth, culture, and freedom (without a college degree), this one’s for you.

🎧 Tune in and rethink what it really means to succeed.

What’s more powerful than a strategy? Belief.

In this episode, Idan Shpizear—CEO of 911 Restoration—shares how he helps entrepreneurs move from fear and doubt to clarity and execution.

He unpacks:

• The difference between belief and knowing

• Why your inner world shapes your business results

• How simple mindset shifts unlock new revenue

This is one of our most mindset-driven, actionable conversations to date.

🎧 Tune in and discover how your mind may be the key to your next level.

What does it take to grow from 1 to over 650 locations—and stay CEO the entire time?

Matt Ebert, founder of Crash Champions, shares his incredible journey on the Measure Success Podcast. He breaks down how private equity, cultural alignment, and a clear vision helped him lead one of the largest collision repair networks in the country.

Key takeaways:

• Navigating private equity while staying in control

• Scaling talent without compromising culture

• Building apprenticeship programs to address labor shortages

• Why consistency matters more than shortcuts

Tune in to learn what it really takes to scale—and keep your people and purpose intact.

🎧 Listen now on your favorite podcast platform.

Why do most podcasts fail-while others grow trust, community, and clients?

In this episode of Measure Success, Carl J. Cox interviews Tom Schwab, founder of Interview Valet. Tom shares real-world advice on why podcasting works best when it’s rooted in service and strategy—not ego. Learn how to avoid “podfade,” what metrics really matter, and how to grow your influence with clarity.

🎧 Tune in to explore why your voice matters more than your downloads-and how to share your message in a way that lasts.

In this episode of the Measure Success Podcast, Carl J Cox speaks with Perry Marshall, author of 80/20 Sales and Marketing, about why the Pareto Principle is more important—and misunderstood—than ever.

They dive deep into why 80/20 now looks more like 95/5 in our digital world, how tech is amplifying inequality, and what leaders must do to stay focused, relevant, and profitable.

You’ll learn how to eliminate distractions, double down on strengths, and why the ability to make clear decisions is the most valuable asset in today's marketplace.

🎧 Listen now and refocus your strategy with timeless truths and fresh insight.

Most sales teams are working with bad data—and it’s costing them revenue.

In this episode of the Measure Success Podcast, Robert Kall, CEO of Cien, explains how AI-powered sales intelligence is helping companies clean up their CRM data, improve forecasting, and drive more conversions.

Key insights: ✅ How bad sales data hurts revenue growth ✅ Why most CRM data is inaccurate—and how to fix it ✅ How AI helps sales teams improve forecasting and performance

If you want to eliminate bad sales data and unlock more revenue, don’t miss this episode.

Interested in becoming a podcast sponsor? https://calendly.com/erin-gibney/15-minute-meeting-sponsors

Scaling a business takes focus, consistency, and the right people.

Gui Costin, founder of Dakota, built a $40 billion sales and marketing firm by staying committed to long-term strategy and execution. In this episode, he shares how he grew his business, built an effective sales team, and created a system that works.

Key insights: ✅ Why most sales teams fail and how to fix it ✅ The key to building a business that scales ✅ How private equity firms can raise more capital

If you’re serious about growing your company the right way, don’t miss this episode.

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