Hosts Fran Chismar and Tom Knezick connect with David Hoffman (Chief Operating Officer) and Stephen Gillis (Sales and Customer Service Manager) from Hoffman Nursery live from the floor of the ASLA 2024 Conference in Washington D.C.. Topics include the history of Hoffman Nursery, the intricacies of transitioning a family business to the next generation, managing growth both internally and externally, and the larger role that native plants are taking in the nursery industry. Music by Egocentric Plastic Men, Outro music by Dave Bennett.

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