Nick is with one of his favourite clients Michael Keenan, who has built a very successful marketing agency helping scalp micro-pigmentation businesses to scale up and grow

In this episode, Michael discusses his journey, why it’s important to fail so that you have the skills you need and some of the challenges he has faced.

He also shares great tried and tested strategies that have made the difference for him on his journey to leading a 6 figure business

KEY TAKEAWAYS

• Niching has been key in the success of the business
• I started my first business when I was sixteen
• Social media has made entrepreneurs and being entrepreneurial much more accessible
• My parents believed in me entirely so I was never scared about trying something new
• There were so many other businesses I had before that barely  worked or failed before I got to this one
• Don’t be afraid to fail, without the failures you wouldn’t have the skills for the business that works
• The key to great parenting is supporting and believing in your children whatever they do
• Building a brand is key so that people know who you are
• When you have built a following its vital to retarget through direct messaging and outreach to create a dialogue with them
• It’s about doing the things most people won’t do to get the results most people don’t
• Going above and beyond will lead to other opportunities
• As soon as you can get video testimonials from clients, video testimonials are like gold dust

 

BEST MOMENTS

‘I was constantly obsessed with getting better and supplying even better services’

‘I’m always completely transparent about what’s going’

‘I had at least eight failed businesses before this one took off’

 

VALUABLE RESOURCES

Empire Builders Podcast 

https://keapnow.com/empirebuilders

 

ABOUT THE HOST

Nick James

Nick dropped out of university at the age of 21 and failed spectacularly with his first coaching business, which forced him to take a £16k/yr telesales job. 

Within 12 months he was the top performer and left to start his second business at 24. This time he discovered a winning formula and before long had a multi-six-figure company.

He then made a huge mistake which nearly put him out of business and cost him £50,000 in personal cash!

Fortunately, Nick kept it afloat, turned it around, and sold that business 2 years later in a seven-figure deal. 

He then co-founded a multi-million-pound marketing company, which he exited in 2015, and created Expert Empires.

Today, Expert Empires is known as the UK's number one business event for Experts, with world-renowned celebrity speakers like Gary Vaynerchuk, Grant Cardone, Chalene Johnson, David Goggins, and Lewis Howes gracing the stage.

Nick also specialises in helping Coaches, Consultants, Speakers, Trainers, and Authors take their businesses from zero to six figures and beyond through his Expert Empires Mastermind programme.