Memory Makers Podcast

In this week's edition of the Memory Makers Podcast, Russ Van Natta sits down with Rebecca Twomey, President at Party Center Software, to discuss how to build a strong digital brand for your FEC. As part of the Amusement 360 Partnership series, Rebecca shares actionable insights on branding that go beyond just logos and websites—exploring how every touchpoint, from facility decor to social media, shapes customer perception and loyalty. They discuss the importance of listening to guests, responding to reviews (both good and bad), and turning complaints into opportunities for building loyalty. The conversation touches on managing your brand’s digital reputation across platforms like Google, Yelp, and Facebook, and understanding generational trends in social media use. They also share insights on using digital marketing strategies—such as organic content, paid ads, and geofencing—to drive foot traffic and boost revenue.

In this week's episode of the Memory Makers Podcast, Russ Van Natta sits down with Chris Epstein, Business Development Officer at Laserforce International, to discuss the evolution of laser tag. As part of the Amusement 360 Partnership series, Chris shares his journey from a passionate player to an industry leader, highlighting how advancements in technology are transforming the guest experience. They discuss how innovative game formats, community building, and nontraditional applications—like fitness tracking—are keeping laser tag fresh and exciting for all ages. Tune in for insights on crafting memorable experiences that go beyond the attraction!

In this edition of the Memory Makers Podcast, Russ Van Natta and Danny Gruening are coming to you straight from the bustling IAAPA show floor! 🚀 This episode dives into the buzzword innovation—what it really means and how small adjustments can create game-changing solutions. Highlights include the evolution of pinball into redemption-based play with Pinball XP, new space-efficient Lucky Putt Bar Games, and creative laser tag innovations that enhance gameplay. Tune in for insights on blending technology, creativity, and customer experience into unforgettable attractions. 🎢✨

Listen now and keep making those powerful memories!

On this edition of the Memory Makers Podcast, Russ Van Natta sits down with Clint Novak, Business Development Manager at A&A Global, for an episode that dives into how to choose attractions for a Location-Based Entertainment venue. As part of the Amusement 360 Partnership series, Clint shares his journey from ride operator to FEC industry expert, highlighting the strategies that helped him transform Funland of Fredericksburg into a top FEC. This episode is packed with practical insights, including Clint’s top tips on evaluating new attractions, working with local governments, and building strong relationships with manufacturers. This is a MUST listen for everyone.

In this week's episode of the Memory Makers Podcast, Russ Van Natta is joined by Brad and Keri Little of High 5 to share how to build a positive culture. Brad and Kerri discuss their unique approach to leadership, including regular team-building rituals, personal development initiatives, and even how they "walk the walk" by ensuring that every team member upholds their core values. For anyone passionate about building a workplace that feels like a community, this episode is a must-listen!

In this week's episode of the Memory Makers Podcast, Russ Van Natta is joined by Britannie Betti, Business Development Manager at Betson Enterprises to share when and how to add new arcade games. In this episode of the Amusement 360 Partnership Series, Britannie dives deep into how arcade operators can maximize profits by consistently refreshing their game rooms and analyzing earnings reports. She emphasizes the importance of rethinking game placement and upgrading arcade equipment to keep guests engaged, drawing parallels to simple retail strategies. Tune in to learn actionable tips on refreshing your arcade, optimizing your game mix, and smart financing for continuous improvement.

In this edition of the Memory Makers Podcast, hosts Danny Gruening and Russ Van Natta share the 2 decisions to become a happier leader. We discuss how shifting our attention from what we lack to what we can control will lead to less stress and more success. With practical examples for FEC operators, we highlight the power of controlling your focus and seeking solutions. Tune in for insights on balancing ambition and gratitude while maintaining a healthy mindset to tackle challenges head-on.

In this week’s episode of the Memory Makers Podcast, host Russ Van Natta is joined by Leslie Legel, Director of Payments at CenterEdge Software to share the guide to understanding FEC credit card processing. Leslie addresses the challenges operators face with fees and integration while sharing her insights on simplifying payment systems. Tune in for valuable tips on navigating the payment landscape, optimizing operational processes, and making informed financial decisions to create memorable experiences for guests!

In this edition of the Memory Makers Podcast, hosts Danny Gruening and Russ Van Natta discuss how cinema entertainment centers are evolving. We explore how movie theaters are transforming by adding entertainment options like arcades, bowling, and escape rooms to increase guest stay, frequency of visits, and revenue. We also highlight successful examples from cinema groups incorporating these attractions and discuss the benefits for operators looking to diversify. Tune in for insights on how cinemas can enhance the guest experience and stay competitive in today’s market.

In this week's episode of the Memory Makers Podcast, Russ Van Natta is joined by Megan Zemaitis from ROLLER to share cost-cutting and automation strategies for FECs. In our fifth episode of the Amusement 360 Partnership Series, Megan provides practical advice on using self-serve kiosks, smart energy systems, and targeted marketing. This episode is a must-listen for operators looking to boost efficiency and guest satisfaction.