Memos by Daggerfinn | The #1 Employer Branding Podcast

Memos by Daggerfinn | The #1 Employer Branding Podcast

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Memos by Daggerfinn | The #1 Employer Branding Podcast episodes

  • Tesla CEO Elon Musk Buys Twitter For $44 Billion. Now What?
    Tesla CEO Elon Musk has bought Twitter for $44 Billion - in a deal that has surprised many and also not surprised many as well. The deal, which has been in the works for a couple of weeks, sets up stark changes across the political and social landscape. What is going to happen next?
    To learn more about Daggerfinn's employer branding and growth strategies practice, visit us at https://daggerfinn.com
    7 min
  • Tesla's Earnings Call Is Coming Up. Will It Go Up Or Down? (Shanghai Factory, Twitter, Batteries)
    Tesla is facing several headwinds to its financial performance, including price increases for raw materials, production constraints with the shutdown of its Shanghai factory, and the distraction of Elon Musk's Twitter takeover bid. With so much going on at the moment what is going to happen after Tesla's earnings call?
    To learn more about Daggerfinn's employer branding and growth strategies practice, visit us at https://daggerfinn.com
    5 min
  • Doja Cat, Mexican Pizza & The Taco Bell's Clever Marketing Strategy [Change.org Petition, SuperBowl]
    Taco Bell has re-released its popular Mexican Pizza product to much fanfare and excitment. First brought to market in 1985, the Mexican Pizza has been on and off the Taco Bell menu for decades. The pandemic supply chain issues meant that the product had to be removed again, but Taco Bell has brought it back, understanding demand, and cloaked its return with brand codes that a certain demographic is sure to love.
    To learn more about Daggerfinn's employer branding and growth strategies practice, visit us at https://daggerfinn.com
    5 min
  • Does Peloton's New Pricing Strategy Harm Early Adopters? A 'Crossing The Chasm' Analysis
    Peloton has just announced that starting June 1 it will be raising subscription fee pricing for its streaming content while lowering the price of bikes and other workout equipment. All this is in response to the new CEO's strategy for achieving scale and delivering more valuable content.
    But this raises a question: what happens to existing customers? Are they grandfathered in and locked into their old pricing structure? Or is Peloton neglecting its old customer base in pursuit of a new one?
    To learn more about Daggerfinn's employer branding and growth strategies practice, visit us at https://daggerfinn.com
    9 min
  • Has Etsy Shot Itself In The Foot? Etsy Sellers Are Striking Over New Transaction Fees
    Etsy, the popular retail platform, has announced it wants to raise seller transaction fees from 5% to 6%, angering sellers on the platform. Now, more than 14,000 sellers are striking in response to the move.
    Has Etsy shot itself in the foot? Has it made the right call by imposing its new fees on sellers? What is Etsy doing for sellers on the platform in exchange for the higher fees?
    To learn more about Daggerfinn's employer branding and growth strategies practice, visit us at https://daggerfinn.com.
    10 min
  • Walmart Raises Salaries For Truck Drivers To $110K. But Who Will Pay For This?
    Walmart has announced that it will be bumping up salaries for truck drivers to $110,000 per year - and is incentivizing staff from other departments to take a 12-week course to learn to become a certified truck driver and join its in-house fleet.
    While this is great news for the staff members getting more money for an important job, it is important to think about the incidence of this tactic - who does this cost fall on? Walmart? The consumer?
    To learn more about Daggerfinn's employer branding and growth strategies practice, visit us at https://daggerfinn.com.
    8 min
  • Can Farfetch Be The Amazon Or Tesla Of The Luxury Sector? (Farfetch Invests $200M In Neiman Marcus)
    Is Farfetch positioning itself to become the Amazon of the luxury sector with its investment in Neiman Marcus? How significant is a $200 million injection into the struggling brick-and-mortar luxury retailer?
    Having IPO'd in 2018, Farfetch is showing great financials and incredible levels of profit in its most recent financial disclosures - which speaks to how much demand for luxury products there is in an e-commerce setting. But buying luxury online is still not a frictionless experience. Can Farfetch continue to work to fix this perception?
    To learn more about Daggerfinn's employer branding and growth strategies practice, visit us at https://daggerfinn.com.
    9 min
  • Is Elon Musk An Oligarch-Like Figure After Taking A 9% Stake In Twitter?
    Using power and money to influence society and business outcomes is nearly a textbook definition for what an Oligarch is and does - so, is Elon Musk displaying Oligarch-like behavior? After the news that Elon Musk has taken a nearly 10% stake in Twitter, questions are coming up around his intentions with such a significant stake in the social media platform - and whether he'll use his newfound position as a force for good, or something else.
    To learn more about Daggerfinn's employer branding and growth strategies practice, visit us at https://daggerfinn.com.
    11 min
  • Starbucks Stops Buybacks To Invest In Workers. Is This A PR Move Out Of Elon & Tesla's Playbook?
    Starbucks, with returning CEO Howard Schultz at the helm, has announced that it will be stopping its share buyback program and intends to reinvest that excess cash back into workers and stores. The question is whether this is just a PR tactic or whether there is real intent to address some of the labor and operational issues the company is facing. Even without the suspension, doesn't Starbucks have enough free cash to reinvest?
    To learn more about Daggerfinn's employer branding and growth strategies practice, visit us at https://daggerfinn.com.
    6 min
  • Amazon Workers Unionize in New York. Are Starbucks, Tesla & Others Next?
    Amazon workers at the company's JFK8 facility in Staten Island have voted to form the company's first U.S. union in a decision that disrupts Amazon's traditional way of doing business and hiring infrastructure. What are the benefits of unionization and how does this decision change Amazon's desirability as a hiring organization in the region?
    New York City is one of the largest economies in the world, and this decision to form a union by the workers of Amazon will be interesting to watch over the next few years - and also to watch how Amazon treats this facility compared to other facilities that have not unionized.
    To learn more about Daggerfinn's employer branding and growth strategies practice, visit us at https://daggerfinn.com.
    7 min

About Memos by Daggerfinn | The #1 Employer Branding Podcast

From the publisher's feed

The latest insights and thoughts on the news, viewed through an employer branding lens from the team at https://daggerfinn.com.