Memos by Daggerfinn | The #1 Employer Branding Podcast

It's been very difficult to pinpoint exactly what the underlying cause of the labor shortage is - which is one of the fundamental reasons why it's an issue that hasn't been solved too.

But, here at Daggerfinn, we've identified 5 real reasons why companies are struggling to hire and why workers are choosing not to return to the workforce.

To learn more about Daggerfinn's employer branding and growth strategies practice, visit us at https://daggerfinn.com.

There probably has never been a better time to be a transit worker in New York (or Houston) as retired workers are being lured back to the workforce, sometimes with offers of $35,000 for 3 months of work.

And this phenomenon is happening all across the country as organizations and companies begin to realize that the labor shortage is difficult to shake and that large gestures may be required to attract and retain workers.

To learn more about Daggerfinn's employer branding and growth strategies practice, visit us at https://daggerfinn.com.

Zillow employees, especially those who have been notified of layoffs, are reeling at the news - and by extension, this is hurting the company's employer brand and employee experience.

A company's offboarding process is an often overlooked part of the entire employment experience, but it is crucial to get right when thinking about a positive experience for employees.

A poor offboarding experience can result in negative reviews and a permanently damaged employer brand that can be incredibly difficult to fix long-term.

To learn more about Daggerfinn's employer branding and growth strategies practice, visit us at https://daggerfinn.com.

The US Department of Labor announced that it will be raising wages for US federal workers on government contracts to $15 per hour starting in January of 2022.

This comes as a result of two main reasons. The first is a reaction to inflation, and how workers' paychecks just don't go as far as they used to. The second, this is an acknowledgement that the government is now competing for talent in the same pool of candidates as every company in the private sector.

To learn more about Daggerfinn's employer branding and growth strategies practice, visit us at https://daggerfinn.com.

Starbucks has unveiled a new retail concept in the New York City market called Starbucks Pick and has collaborated with Amazon Go to leverage its cashierless technologies to provide a near human-less experience for coffee drinkers.

But this brings up interesting questions around brand codes and brand promises, and whether the value proposition of the Starbucks brand is diminished when things get too automated.

To learn more about Daggerfinn's employer branding and growth strategies practice, visit us at https://daggerfinn.com.

In an exciting brand move, CVS has announced that it will be closing 900 stores over the next three years and transitioning many locations into Health Hubs and Doctor's Offices.

The move, which we posit is great for the CVS brand, helps the company differentiate from its closest competitors, Rite-Aid and Walgreens. It also moves the company away from the one-stop-shop image it currently has positions the retailer as a more premium, health-focused player.

To learn more about Daggerfinn's employer branding and growth strategies practice, visit us at https://daggerfinn.com.

We're coming into the end of year shopping season and with that retailers across the country are facing increasing pressure to find seasonal and part-time workers to fulfill customer demand.

The problem this year is the growing labor shortage. While retailers face unparalleled demand for goods, they're struggling to find workers to service their customers. And its forcing retailers to come up with creative solutions for the time being - including asking corporate workers to staff retail locations and learn from the valuable opportunity to fold clothes and tidy dressing rooms.

To learn more about Daggerfinn's employer branding and growth strategies practice, visit us at https://daggerfinn.com.

For the last few weeks we've been discussing how compensation and money isn't the first priority for workers as the workforce pulls and pushes towards some level of equilibrium.

And while more and more reports come out indicating that employers are rolling out the red carpet for workers, the current environment presents a great opportunity for organizations that can think creatively about their candidate and employee experience - all in an effort to drive retention and attract better workers.

To learn more about Daggerfinn's employer branding and growth strategies practice, visit us at https://daggerfinn.com.

The country of Portugal has implemented a new rule that states that employers are not allowed to contact employees outside of contracted work hours - but the new law goes further than just putting limits on communication and timing.

The new rule also dictates that companies need to pay a portion of the worker's electricity and internet bills, as well as giving more freedoms to young parents who need to work from home to take care of their children.

It will be interesting to see how this measure plays out over the next few years, as companies adapt to these new rules and whether these new mechanisms do as the legislators wish on behalf of workers and digital nomads.

To learn more about Daggerfinn's employer branding and growth strategies practice, visit us at https://daggerfinn.com.

We're seeing record quits offset by an increasing number of open jobs in the US, which really doesn't bode well for the long-term sustainability of the economy. But with 4.4 million workers quitting their jobs in the month of September 2021, what are the reasons why companies are struggling to keep hold of their workers?

One reason could be around mandates that companies are imposing around vaccinations. Another could be the churn that's happening in low-wage work. Which raises the question: how do we fix this without improving participation rates among individuals who have left the workforce in the last 18 months.

To learn more about Daggerfinn's employer branding and growth strategies practice, visit us at https://daggerfinn.com.