In this episode, Jeremy, Ben, and Mark tackle the major changes coming to FB Ads with the soon-to-be-released iOS 14 update.  They cover how to work around new privacy opt-ins, changing attribution windows and automated rules; how to replace data sources that will be lost in these new changes; and how to keep up your marketing performance in this new environment. Get ahead of the coming changes, and don’t let your advertising program get left behind.

To learn more about the Messenger Mastermind team, visit: MessengerMastermind.co

To listen to the Lead Capture Ads Messenger Mastermind episode Ben mentions, visit https://www.podpage.com/messenger-mastermind/ep6-the-2-for-1-method-email-messenger-lead-capture/

In this episode, Jeremy jumps into the world of Conversion Rate Optimization with psychologist and e-commerce user data expert Guido Jansen. Jeremy and Guido walk through how to set up a framework for first time CRO research, discuss the pros and cons of different research approaches, and break down more advanced tactics for CRO so your business can translate insight into positive customer experience and long-term growth.   Find out more about Guido and CRO Cafe on - https://www.cro.cafe/  To learn more about the Messenger Mastermind team, visit: MessengerMastermind.co

In this episode, Jeremy delves into the world of product quizzes as a follow up to episode 92 with Adam Pearce. He talks to Ben Parr - President and Co-founder of Octane AI about his product, Shop Quiz, the first fully embeddable e-commerce product quiz for Shopify platforms. In this fast-paced episode, Ben shares tips on designing product quizzes for both new and repeat customers, brand success stories, the best ways to utilize quizzes, and why quizzes provide the guided experience customers need to make a purchase.

Find out more about Ben and Octane AI on - https://octaneai.com/ and check out the playbook here - https://join.octaneai.com/playbook.

To learn more about the Messenger Mastermind team, visit: MessengerMastermind.co

In the episode we talk about:

The difference between a product launch that sells out vs. a “meh” launch. How to create a “web” so that your customers are highly engaged and eager to buy. How to build anticipation, excitement, and generate huge sales without discounting. How to utilize messenger marketing and Facebook private groups. Lessons from movie launches and other tactics to make your marketing more profitable.

If you want to listen to the eCommerce Evolution podcast: https://www.omgcommerce.com/ecommerce-evolution-podcast

In this episode, Jeremy talks to Mihail Stoychev CEO, and Founder of SMS Bump. We dive into the evolution of SMS since 2017, the major differences between SMS and email; SMS tools to use to increase your branding; , and new SMS apps and integrations to improve the customer experience -- Find out more about SMS Bump on https://smsbump.com. To learn more about the Messenger Mastermind team, visit: MessengerMastermind.co

In this episode, Jeremy talks to Munaf Samji, the owner and manager of a portfolio of ecommerce brands about why being customer-centric and driven is essential to ecommmerce success. They dive into the importance of establishing deep customer relationships, how valuing and rewarding customers pays off, the one thing that can predict an ecommerce company’s ability to grow, and some common pitfalls that brands can avoid when using the data customers provide about themselves. Find out more about Munaf on - https://www.munafsamji.com. To learn more about the Messenger Mastermind team, visit: MessengerMastermind.coI

In this episode, Jeremy talks to Jordan West, CEO of Mindful Marketing and Co-owner of Little and Lively Clothing about using  gated launch strategies for profitable growth. They talk through the psychology of creating VIP communities,  why using gated launches to give VIP early access to new products increases customer lifetime value,  and how to run crucial customer retention channels to keep your brand “sticky”. Find out more about Jordan and Mindful Marketing on - https://mindfulmarketing.co/  To learn more about the Messenger Mastermind team, visit: MessengerMastermind.co

In this episode, Jeremy talks to Adam Pearce, CEO of Blend Commerce about growing your business by allowing customers to tell you what they want. They reveal the best tech stack for building shoppable quizzes into your ecommerce site, how to leverage that data to sharpen marketing campaigns from start to shopping cart, and some truly astounding sales results from product quiz beta testing. 

Find out more about Adam and Blend Commerce on https://blendcommerce.com/

To learn more about the Messenger Mastermind team, visit: MessengerMastermind.co

In this episode, Jeremy talks to Chase Clymer, Co-Founder of Electric Eye Agency and Host of the Honest eCommerce podcast, about strategies to grow your E-comm business. They dive into features that will improve the customer experience and increase sales, the home page elements to increase conversion, tips for gearing up your business for the holidays, and metrics that really matter and why. Find out more about Chase and Electric Eye on https://electriceye.io and the Honest eCommerce podcast: https://honestecommerce.co/ To learn more about the Messenger Mastermind team, visit: MessengerMastermind.co

In this episode, Jeremy and Mark discuss turning losses into profits. We dive into how to leverage inventory management to increase cash flow,  the value of marketing and operations working in tandem, converting non-buyers by leveraging marketing data to creatively package inventory, and maximizing your inventory to reduce losses.  To learn more about the Messenger Mastermind team, visit: MessengerMastermind.co