We know you're a passionate trainer, driven by a desire to master animal training skills through a force-free approach. You dream of a world where animals operate from a place of understanding and trust, not fear. Yet, advocating for positive reinforcement, especially when up against those using aversives, isn't straightforward. How can you effectively champion this cause and foster a paradigm shift in the animal training world?

Enter Michele Pouliot, your guide in this most recent ATA podcast episode. With an impressive 51 years in the field, Michele understands the challenges you face and offers a roadmap to navigate them.  Here are three of the [many] big takeaways from the episode on how to advocate for positive reinforcement

1. A little bit of frustraion on your end is okay: Learn to channel your emotions effectively, 
2. The importance of honesty [paired with kindness]: The critical importance of honesty and transparency in building trust with clients.
3. Building Trust: Learn about the importance of trust in your relationships with others, [drawing parallels between the relationships you forge with animals]

We want to see you avoid embarrassment, overwhelm and burnout. Instead, we want to see you build resilience to setbacks, get more organised, and grow your training skills and knowledge. In short, we want to see you enjoy confidence in yourself as a trainer and lead a fulfilling life, positively impacting the lives of the animal and human learners you work with. Join us in this awesome episode and turn your aspirations into ripples.

LINKS;

website:  www.michelepouliot.com

IAABC online course:  https://iaabcfoundation.org/courses/creating-desirable-behavior-around-distractions/

Links to videos

Freestyle routines

https://www.dropbox.com/scl/fi/kgy9fkap7xzi1gqpedji7/Somewhere-Over-the-Rainbow-MichelenSake.mp4?rlkey=dyaovrp14gf3f7pybj2c4u4wc&dl=0

https://www.dropbox.com/s/a650fq5rsvc90z4/I%20Love%20Paris%20MPn%20D.mp4?dl=0