Midstage Startup Momentum

Midstage Startup Momentum

By Roland SiebelinkBusinessEntrepreneurship
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Midstage Startup Momentum episodes

  • MediQuo CEO and Cofounder Bruno Cuevas: The Best Financing Comes From Your Own Clients

    The COVID-19 pandemic has helped to shine a light on the need for telehealth platforms. One startup that is striving to fill the void in the market is MediQuo, which is based in Spain. MediQuo is aiming to increase doctor efficiency and patient access with asynchronous healthcare consultations via both a 24/7 instant service and a SaaS platform.

    MediQuo co-founder and CEO Bruno Cuevas joined startup coach Roland Siebelink this week on the Midstage Startup Momentum Podcast to discuss the state of telehealth and the services that MediQuo brings to the table. They also discussed the process of getting MediQuo off the ground and Bruno’s key learnings along the way.

    • How MediQuo has attempted to solve a two-sided marketplace with different experiences for both patients and health professionals.
    • The value of earning trust in the marketplace.
    • Why Bruno regrets not trying to monetize MediQuo sooner.
    • Why it can be a good idea to extract value once you’ve started to deliver it.
    • Useful fundraising methods outside of the venture capital route.
    • Why your customers are sometimes the best source of financing.
    • 24 min
    • IriusRisk CEO and Cofounder Stephen de Vries: Stay Really Close to Your Customers

      We can all agree that software security is more important than ever. But even startups that specialize in security face challenges, especially for first-time founders. IriusRisk is a perfect example of that. This Spanish-born startup plans one step ahead by predicting security issues software may face before one line of code is written.

      IriusRisk CEO and co-founder Stephen de Vries recently spoke with midstage startup coach Roland Siebelink on the Midstage Startup Momentum Podcast. About the challenges of being a first-time founder and the important lessons he’s learned along the way.

      • Why starting out as a consultant agency has benefited IriusRisk.
      • How IriusRisk developed a more serious channel strategy.
      • How to know when it’s time to hire a game-changer in a particular department.
      • How IriusRisk has managed to keep the CEO and VP of products separate roles.
      • The best practices for inspiring employees from different departments.
      • How Stephen has adapted from being on the technical side of things to being a CEO.
      • 25 min
      • WearWorks Cofounders Keith Kirkland and Kevin Yoo: You Get Much Better Products When You Don’t Agree

        With so much innovation in the world right now, what is the new frontier for technology? According to WearWorks co-founders Keith Kirkland and Kevin Yoo, that new frontier is the sense of touch. WearWorks is a startup that’s focused on communicating using the sense of touch. The company’s first product Wayband is a navigation tool that uses only the sense of touch and is geared toward blind and vision-impaired individuals.

        Keith and Kevin recently joined startup coach Roland Siebelink on the Midstage Startup Momentum Podcast to discuss how they arrived at this new frontier and how they’ve managed to navigate it to this point.

        • The importance of understanding what the market or your target customer is missing.
        • Recognizing that teams grow and develop ideas, not individuals.
        • Why you don’t always have to agree with your co-founders but you should respect them.
        • How to recognize when something might be bad in the short-term but good in the long run.
        • Why it’s important for startups to have an extended family outside of their employees.
        • The concept of co-founders constantly merging their perspectives together.

        • 19 min
        • InRule Co-Founders Rik Chomko and Loren Goodman: Don’t Be All Things to All People

          What’s the difference between being a consultant and running a startup? The answer might lie with InRule co-founders Rik Chomko and Loren Goodman. The two were working as consultants in the decision management sector, but when they found a pragmatic way of conducting business that could be turned into a product, they made the leap. With that, InRule was born.

          Rik and Loren recently sat down to talk with Midstage startup coach Roland Siebelink to discuss their journey from consultants to founders and the value proposition that has made InRule successful. The two co-founders also shared a lot of the lessons they’ve learned along the way.

          • Why it’s helpful to narrow your market and dominate one niche before expanding.
          • The difference between creating new products and selling old products to new people.
          • How Rik and Loren make sure not to add friction to their co-founder relationship.
          • Why it’s important for co-founders to share the same values before scaling the company.
          • The benefits of having a coach to guide you to the right answers.
          • 24 min
          • Redox Cofounder Luke Bonney and James Lloyd: Cofounder Relationship Is a Fundamental Determinant of Success

            There’s no question that healthcare is one of the most complicated and flawed industries in the world. Adding in a global pandemic certainly hasn’t helped. However, tech startup Redox has tried to add a little more efficiency to the entire industry. It’s truly a mission-driven company that is striving to play a role in improving patient care.

            Redox cofounders Luke Bonney and James Lloyd sat down with midstage startup coach Roland Siebelink to talk about the company’s mission and a variety of other topics related to their startup journey.

            • How cofounder relationships are similar to marriage.
            • The importance of trust for companies that operate remotely.
            • The challenge of finding employees who are motivated by purpose and passion.
            • Why Redox has parted ways with high-performing employees.
            • How finding the right coach became an inflection point for Redox.
            • 26 min
            • Kafoodle Cofounder and CEO Tarryn Gorre: We’re Not in the Business of Building Huge Teams

              One of the lessons learned from the COVID-19 pandemic is that all of us should make an effort to live healthier lives. One company that’s trying to make that easier for people is Kafoodle, a UK-based food-compliance company. Kafoodle works with commercial kitchens of all kinds, from bars and restaurants to schools, hospitals, and care homes. The company’s goal is to make the planet healthier by giving people the information about food they need to make good choices.

              Kafoodle Cofounder and CEO Tarryn Gorre spoke with Roland Siebelink this week on the Midstage Startup Momentum Podcast. They talked at length about Tarryn’s past in hospitality, her passion for healthier food choices, and Kafoodle’s role as a startup that’s trying to create a healthier planet.

              • The importance of Kafoodle finding partners to work with on food health.
              • How Kafoodle has adapted to serve a world that prioritizes convenience.
              • The methods Kafoodle uses to reach out to customers and engage with the community.
              • How the pandemic became a blessing in disguise despite restaurants shutting down.
              • Why Kafoodle is determined to keep its team small.
              • 24 min
              • LuxTag Cofounders Rene Bernard & Jeff McDonald: Hire From the Field You Want to Attack

                Finding success as a tech startup is difficult enough under the best of circumstances. But when you base your business around blockchain technology and mix in the uncertainty of cryptocurrencies and a global pandemic, things become even more complicated. Yet, LuxTag has been able to find multiple verticals to serve and create positive momentum moving forward.

                LuxTag co-founders Rene Bernard and Jeff McDonald sat down with Roland Siebelink on the latest episode of the Midstage Startup Momentum Podcast. They discussed both the unique challenges and successes that LuxTag has experienced during the company’s startup journey.

                • How Rene and Jeff foresaw the future of blockchain technology years before it happened.
                • The challenge of navigating the boom-and-bust cycles of cryptocurrencies.
                • The difficulty of having technology before there was a use case or a problem to solve.
                • How LuxTag copes gets developers to stay with the company.
                • Finding a balance between investing in technology and recognizing the importance of sales.
                • The importance of finding employees who have the same background as your core target group.
                • 28 min
                • Emesent co-founders Stefan Hrabar and Farid Kendoul: How to Align with Natural, Unfair Advantages

                  Drone technology has already changed the way humans interact with the world around them. Further research and development continue to make strides with new innovations. One company to come out of that research is Emesent, which has developed technology that allows drones to fly beyond the line of sight of humans where there is no GPS to guide them.

                  Emesent co-founders Stefan Hrabar and Farid Kendoul joined Roland Siebelink of the Midstage Institute on this week’s episode of the Midstage Startup Momentum Momentum Podcast. They discussed Emesent’s transition from a research project to a startup and the keys to the company’s rapid growth.

                  • What are the important similarities between being a researcher and being a founder?
                  • How did underground mining become the focus of Emesent?
                  • The biggest challenge when Emesent grew from seven to 80 people in two and a half years.
                  • The importance of being conscious of company culture with such a fast-growing company.
                  • How Emesent was able to have “pent up demand” as soon as it launched its product.
                  • 25 min
                  • Why so Many Midstage Startups Fail to Raise the Next Round

                    It’s estimated that after receiving seed funding, roughly half of midstage startups will fail to reach each subsequent round of fundraising. That means only a small fraction survive long enough to raise a Series C or D. But why are so many startups losing momentum in the midstage and struggling to survive? There are a lot of reasons why this happens, but on the bright side, there are just as many ways to avoid this fate.

                    On this week’s edition of the Midstage Momentum Podcast, Roland Siebelink of the Midstage Institute outlines the best ways to enhance a startup’s chances of surviving the mid-stage and finding success.

                    • What are the five drivers of mid-stage momentum?
                    • What does it mean to have a roundtable of accountability?
                    • How do you put together a mid-stage master plan?
                    • How to get your company into an unassailable market position.
                    • Why leaders should want CEO to mean Continually Educating Officer.
                    • 7 min
                    • Livepeer Co-Founder and CEO Doug Petkanics: “Be Inherently Excited and Driven by the Underlying Market”

                      Video platforms are everywhere nowadays, and that’s a trend that doesn’t seem to be going away anytime soon. Livepeer is hoping to build open video infrastructure for the world using blockchain and open-source technology. It’s a lofty and ambitious goal, but Livepeer has already started to make headway.

                      Livepeer co-founder Doug Petkanics joined startup coach Roland Siebelink on this week’s episode of the Midstage Startup Momentum Podcast to discuss the progress Livepeer has made some of the key lessons he’s learned across his three startups.

                      • The importance of making Livepeer fit into existing video workflows.
                      • The flywheel that exists at Livepeer between the commercial product and the engineering side of the company.
                      • Why founders need to be driven by their industry and not their idea.
                      • Why founders need to be cognizant of their strengths, as well as the bias they may have.
                      • How a small collection of advisors and an executive coach have helped Doug find clarity and make better decisions as a founder.
                      • To learn more about Livepeer, click here.

                        26 min

                      About Midstage Startup Momentum

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                      Roland Siebelink talks all things tech startup and bring you interviews with tech cofounders across the world.