Million Dollar Mastermind with Larry Weidel

Roberto Milk, CEO of NOVICA joins us to talk about the steps leading up to the start of his business that has made $66.7M net sales for 2020. He also discusses that sometimes big companies need the fresh perspective of entrepreneurs to get new ideas flowing.
• Everything is driven by mission.
• Build a system, not just a business.
• Importance of a unifying mission.
• Impression you make with hard work.
• https://www.novica.com/

TIME-STAMPED SHOW NOTES: [5:25] Everything is driven by mission. [14:03] Right introductions. [22:20] Not too many shark types.

CEO Diana Lee of Constellation Agency leased an entire floor of space at the One World Trade Center, approximately 100,000 square feet. Diana is back and talks about running the company with survival being the only goal, and how the development of Alexia, their own marketing technology, helped to eliminate that problem. She also discusses the importance of communication between the staff and boss.
• Started with sleepless nights, couldn’t get business loans, internal fights.
• No one cares about the numbers like the leader.
• At any time, fraud can happen, money can be wasted.
• Watch the numbers every single day, every single save.
• For people to care you have to make it visible – They must know the numbers.
• You have to make it visible where they are winning and losing.
• Learn reacting and lag time management.
• https://constellationagency.com

TIME-STAMPED SHOW NOTES: [6:29] Needed to survive. [10:31] Applying to new business. [24:16] Bigger you get.

Big growth proves that you know how to use your time wisely. Because his company is 78th on the INC 5000 fast-growing companies list, Justin has proven he has some pretty good ideas on how to get the right things done quickly. CEOs are like the rest of us, they only have 24 hours a day and they must keep their eye on the big picture at all times to keep their team moving forward. Justin explains his schedule and how he avoids how easy it is to get off track but you must resist that so you don’t lose sight of what is important. Larry explains it is crucial to run your life not let life run you.
• Up at 5am to exercise.
• #8 out of Finance Times.
• Multiple recurring streams of leads for sales. 
• “Scared money don’t make money.”
• To win consistently, keep focused on 4 keys: strategy, executions, cash flow, people.
• https://propellant.media/ 

TIME-STAMPED SHOW NOTES: [9:40] Very few people at the core. [14:46] 1 go-to strategy. [17:52] Pay attention to the right things.

Being #1 on the Tennessee INC. 5000 list really put things into perspective for, Co-Founder and Co-CEO, Travis Merrell. He took this win as an indicator that his company was truly showing growth. We discuss knowing when you may need to take a different direction and being able to tell what needs to be changed because changing direction doesn’t mean quitting.
• Focused on core values right from the beginning.
• Create and nurturing a positive culture.
• Got to be very sure why what you are doing matters.
• There are always 10 things that could be better.
• There is a balance between never quitting and changing directions.
• https://www.soundstripe.com/

TIME-STAMPED SHOW NOTES: [5:13] Nurture Culture. [9:15] Retention. [17:33] Never giving up, but also quitting.

A/J Jackson, the band leader of Saint Motel, signed with the UK-based Parlophone Records in 2014, the same record label that the Beetles signed to in 1962. Being signed in the UK opened new and exciting worlds after playing just about every dive bar in the US. Today we talk about the steps building up to the band’s success, and how every experience changes you in some way.
• When the routine is good and when it’s bad.
• Growth
• Toured dive bars all over the countries.
• Starting in the “Mail Room” of the music business.
• Growth is always a matter of steps.
• No one has to lose.
• Winning can be more special
• https://www.aview.com/
• https://www.saintmotel.com/

TIME-STAMPED SHOW NOTES: [7:56] Band signed out of UK. [13:15] Made same music since 5 years old. [15:36] Success has a lot of moving parts.

From receiving Gold Records with his band to fulfilling a gap in the eyeglass market, lead singer and inventor A/J Jackson discusses his methods for success. He talks with us about the expensive eyeglass purchase he made that helped him realize there was an opportunity for a new and exciting product. He walks us through the steps he went through during development to ensure the product was exactly what he had in mind.
• The story behind creating his new eyewear company.
• The band trained him to be able to develop the glasses company.
• Questions lead to the specific answers you need.
• Using 3D printing to get your rough ideas for products refined quickly.
• Similarities between running a band and running a company.
• Got to satisfy your clients/fans.
• Got to grow your clients/fans.
• https://www.aview.com/
• https://www.saintmotel.com/

TIME-STAMPED SHOW NOTES: [4:12] Multitasking can be dangerous. [10:04] How much of a challenge has it been? [14:18] Just because they’re an expert, doesn’t mean they’re an expert in everything.

We are joined by A/J Jackson, lead singer of Saint Motel and the Inventor of Aview Eyewear. A/J talks about putting your mind into a beginner’s perspective so that you can get a different outlook on things. He also talks about getting excited about the things that exist today, and not what could exist in the future.
• The need to create constant series of little steps.
• Exploring the options.
• Overcoming petty squabblers creates real bonds.
• https://www.aview.com/
• https://www.saintmotel.com/

TIME-STAMPED SHOW NOTES: [7:08] Constant series of little steps. [13:44] Be excited about today. [16:01] Don’t be afraid to go for it.

Today CEO Andrew McConnell discusses how important his team is to him and why. We discuss the successful decision of making the right choice from the start to help minimize the limitations, and how going into the right field in the very first place, gives you core skills that will last your lifetime.
• Right for all.
• You've got to be growing faster than the business.
https://mandrewmcconnell.com/
https://www.rented.com/

TIME-STAMPED SHOW NOTES: [10:05] Better for all. [14:07] Leaders produce growth. [19:37] Choose well.

Cosmo DiSchino, owner and master stylist of Cosmo and Company is back to talk about how being dedicated and working long hours pays off in the long run. He explains how he gives his employees their work hours at their own discretion because, at the end of the day, when you’re a stylist, success comes from working because you want to.
• Winners notice good and bad everywhere they go – because they enjoy and appreciate well-run businesses.
• Firing someone is such a loss.
• Don’t think you can cure everyone of their attitude cancer.
• The effort and energy is huge to train your people.
• Every chair is someone’s business.
• You have to know your position and not abuse it.
• The brain has got to keep working for you to stay fresh.
• You have to have fun.
• You have to share your knowledge.
• https://www.cosmoandcompany.com

TIME-STAMPED SHOW NOTES: [7:01] People fire themselves. [9:31] Got to recognize reality. [14:24] Celebrity lifestyle.

Today, the president of Spalon Salons, Cosmo DiSchino talks about his “system” to the salon business and how it rarely changes. With that, he discusses the discovery of a 21-year-old meeting note that has the same bullet points of his business that still applies today. Larry and Cosmo also discuss the willingness you have to have to work around the clock to bring success to your career.
• Time.
• Patience.
• Got to like people.
• Learn from your mistakes.
• Cosmos system.
• Got to take it serious – ask questions.
• The 20-year-old meeting notes – 17 bullet points – exactly.
• Got to kiss a lot of frogs to find the prince.
• https://www.cosmoandcompany.com

TIME-STAMPED SHOW NOTES: [4:56] Universal problem. [8:36] Kissing frogs. [11:23] Willing to go around the clock.