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"If you fail to plan, then plan to fail." This is true in marketing too!
This is Part 1 of an Executive-level discussion to orient you on how to succeed with your new patient marketing in the coming year. This is the simple marketing strategy that builds million dollar practices.
If you spend money on online marketing, you need to know the essential difference between a web page and a landing page.
Choosing the wrong one can cost you 50% of your new patients!
!!! Do not ignore this !!!
Is it possible to improve your response rate by targeting the time and day that your ads run online?
Facebook and Google change everything when it comes to this question.
After 38 years of practice, Georgette Braadt needed to take her chiropractic practice to the next level.
For that she needed measurable, predictable results from her new patient marketing.
Unfortunately, an endless line of marketers had failed her...some even ran way with her money! Frustrating!
But finally she discovered the keys to working with a marketing company.
In the video, she goes over the strategy. specific mindset changes and criteria she has in choosing the right marketing partner.
Her success shows you don't need to medically integrated or buy expensive equipment to prosper.
Now she has new problems - like being overbooked with new patients!
What types of new patient cases do you want to see? For one client it was a special neck pain & headache combination that they want more of. So, we developed one with them and it's an unqualified success!
In this video see some of the top performing Facebook ads, the landing page and the results numbers. Try it in your practice!
The rumors are hot online that Google is actively going after stem cell practices and banning them. The flames are being fanned by news reports and so-called "gurus" who apparently can't read what Google actually published.
In this video, I breakdown what is actually happening, what it means and what action you can take now to get ahead of this.
There are three different types of prospective new patients out there and they respond differently. If you don’t adjust your new patient marketing accordingly then you’ll waste a tremendous amount of money.
One practice gets 50 new patient phone calls and makes $100,000 that month.
Another, gets the same 50 calls and yet struggles to even pay the staff.
The truth is that most practices waste an incredible number of their new patient opportunities.
The cause? Funnel friction.
In this video I show you how to remove the “friction” that keeps qualified prospects from becoming new patients so you can grease the line and watch them come sliding in!
Are your Facebook ads suddenly under-performing? Are your ad costs going up suddenly? You need to know about these major (but mostly unannounced) changes with Facebook ads that directly affect the success of your new patient marketing.
From the publisher's feed