How you go about doing something is the greatest indicator of success. For Diana Haussling of Colgate-Palmolive, instituting the right mindset for all of her employees, partners, and vendors is step one in the recipe for success. Whether it’s upskilling your employees, hiring new talent, or partnering with agencies or vendors, Diana believes how you think about the situation and your approach to it will make all the difference.

Tune in to learn:

• Guiding principles on creating a good group/network (3:40)
• How to think about upskilling and hiring new talent (7:50)
• What it takes to train a team to think like a consumer (15:00)
• Finding partners to study consumer behavior (18:00)
• How do you pick a good agency, partner, or vendor to work with? (20:55)
• What’s happening in the world of retail media? (23:00)

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