Momentum | The marketing podcast for photographers

Today, Nathan Holritz — the owner and CEO of Photographer's Edit and host of the photography podcast Bokeh — is on the show to share a little bit about his journey and why you need a Big Picture View to get the most out of your business and your life.

You don't want to miss his thoughts on the difference between being a proactive vs. reactive business owner and how you can start implementing a big picture, proactive mindset in your business. It's a game-changing perspective.

Dani Diamond, a NYC based fashion photographer and educator, is on the show today to talk about how he answers the question, "Should I become a portrait photographer?"

His refreshingly honest response is not what you might expect!

Dani also shares marketing tips and advice for slow seasons that will help you run your photography business profitably.

Professional photographer Bill Ramsey shares the simple marketing tactic that saved his business and shows that marketing doesn't have to be complicated.

Today we have Scott Wyden on the show. Scott is the Chief Community Officer at Imagely and has been a professional portrait photographer for over 20 years.

The industry has changed a lot in that time, and today Scott joins me to share how his lead generation system keeps him busy — actually providing him with so many leads that he has enough to share with his photographer friends!

I'm excited to have Tyann Marcink back on the show today. It's been a while since we've talked and I'm excited for you to hear how her Vacation Rental Photography Business has grown and where it's taken her. Tyann is the industry expert and she has some great tips that will help you expand your business into this profitable and fun niche.

On today's show, we have Marco Ibanez, an award-winning boudoir photographer and photography educator from the metro Washington DC area. Marco has an inspirational story to share about a tragedy that changed his life and shaped the way he runs his business. Marco shares how he built a thriving boudoir photography business based on passion and simplicity.

Earlier this year, I met Nina Larsen Reed at WPPI. I instantly liked her and new that I had to have her on the show. Nina is passionate about education, quotes the same books I do, and has only been a professional photographer for four years. And this was actually just her first year photographing weddings. She set a modest goal of booking 10 for the year. By March, she'd already booked 22! How impressive and exciting is that?

Be sure to tune in to hear how she launched her wedding business, why having a hyper-niche is so important, and how she converts Instagram followers into clients.

Today, we're excited to have KISS Books CEO and Founder, Shaun Gordon on the show.

Before starting Kiss, Shaun was a wedding photographer for 15 years and had photographed over 500 weddings. His past and present experiences give him a unique perspective on the industry and I'm excited to share our discussion with you today.

He has some great tips and shares easy to implement marketing tactics that some of the industries most successful photographer are using to sell albums and build thriving businesses.

KISS is offering our listeners $150 off of a $250+ sample order with the code **stickykiss**. Offer expires 12/31/18.

Kiss Books: https://www.kiss.us/

Brooke Summer is a boudoir photographer, educator, and overall marketing genius based in Denver, CO.

She’s also one of the most strategically-minded photographers I’ve ever met. As the founder of Business Straight Up, Brooke teaches professional photographers and creative entrepreneurs how to think differently about business — especially in their marketing.

What makes Brooke unique is that she’s also a full-time photographer… which means she actually practices what she teaches.

I was so pumped to have her on the show to talk about:

-How she integrates her website and email marketing into one unified strategy;

-How email marketing has helped her book the right type of clients that don’t balk at her prices; and

-How she teaches email subscribers to take action.

Michael Sasser talks about the value of video on photography websites, tips on email marketing and the hurdles that come with being a male boudoir photographer.