In this summer school edition of Moms Makin’ Dough, host Kendra Hewitt dives into Module 3 of her upcoming course for women entrepreneurs; Prioritize Before Burnout. This episode is a sanity check for any business owner feeling the weight of hustle culture, decision fatigue, or the creeping shadow of burnout. Kendra shares her own journey with ADHD and time blindness, offering practical strategies and an empowering mindset shift around how we spend; not just track; our time and energy. Her goal? Help you reclaim the why behind your business before your business starts running you.

Kendra walks listeners through her signature "Big Three Check-In" questions and introduces a powerful tool: the 10-Day Time and Energy Audit. Using real-world examples like Jesse, a custom cake artist, she shows how aligning your work with your zone of genius can radically transform not only your schedule, but your income, peace, and passion. This isn’t about hustling harder; it’s about creating a business by design, not by default. If you feel like your battery hits low power mode before lunch, this episode is for you.

Key Takeaways:

 "You didn’t start your business to feel like a prisoner with a boss who never gives you a day off; and that boss happens to be you." - Kendra Hewitt

Learn more about Kendra Hewitt by visiting the following links:

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In Episode 27 of the Moms Makin’ Dough podcast, Kendra is diving into the second “P” in a Purposeful Profits journey: Packaging & Pricing. Whether you’re creating a new offer for the first time or reimagining one that already exists, this step is crucial; and often can be the most challenging. 

You’ll learn:

If you’ve ever felt stuck on what to charge or how to present your offer in a way that feels aligned and sells with ease, this episode is for you.

Learn more about Kendra Hewitt by visiting the following links:

Website: https://kendrahewitt.com/

Facebook: https://www.facebook.com/badassbusinesscoaching

Instagram: https://www.instagram.com/kendra.hewitt/

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In this vibrant kickoff to the Summer School Series on Moms Makin’ Dough, host Kendra Hewitt introduces an eight-week journey to help mom entrepreneurs transform their passions into profitable, purpose-driven businesses. This episode dives into the first module, focusing on creating a product, service, or experience that aligns passion, purpose, and profit. Kendra shares her personal evolution from juggling motherhood and a multi-location business to coaching women entrepreneurs, emphasizing the power of community through her new group coaching program. With actionable steps like conducting a "passion inventory" and "purpose reflection," she guides listeners to identify what lights them up and how to turn it into a transformative offering. Perfect for business owners or those dreaming of a side hustle, this episode is a call to embrace imperfection, align with purpose, and plant seeds for a thriving fall season.

Key Takeaways

Passion Inventory: List 10 things you love doing or could talk about for hours to uncover what fuels your excitement in life or business.

Purpose Reflection: Define who you want to serve, the problem you want to solve, and the transformation you aim to deliver.

Product Sketch: Evaluate existing products or brainstorm new ones that combine passion and purpose to drive profit and fulfillment.

Community Power: Leverage group coaching for accountability, shared wins, and a sense of belonging to elevate your business.

Imperfect Action: You don’t need a perfect plan; just purposeful steps to create a business that supports the life you want to live.

"You don’t need to have this perfect business plan. You just need to be purposeful in identifying the problems you want to solve and the product that you would have to create to do so." – Kendra Hewitt

Learn more about Kendra Hewitt by visiting the following links:

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In this episode of Moms Makin’ Dough, host Kendra Hewitt opens up about her life-changing discovery of living with ADHD, diagnosed at 42, and how it’s reshaped her perspective as a mom, entrepreneur, and real estate investor. Kendra shares her raw journey of flipping a million-dollar house while grappling with undiagnosed ADHD, revealing how her brilliant, creative mind; once her greatest asset; also led to struggles with procrastination, perfectionism, and time blindness. Through vulnerability, she connects her challenges in motherhood, like breastfeeding and potty training, to the unique ways ADHD manifests in women, often unnoticed until later in life.

Kendra dives into how ADHD research has historically focused on men, leaving women like her to discover their diagnosis through their children or pivotal life moments. Inspired by podcasters like Jenna Kutcher and Tracy Otsuka, she offers practical strategies for working with ADHD, not against it, by embracing workarounds, delegating tasks, and focusing on her “zone of genius.” This episode is a call for women entrepreneurs to recognize their strengths, reframe their perceived weaknesses, and seek support to thrive in business and motherhood, all while advocating for more research on women with ADHD.

Key Takeaways

Reframe ADHD: View ADHD as a set of superpowers; creativity, hyperfocus, and passion; rather than just deficits.

Workarounds Work: Develop strategies like breaking tasks into smaller steps or delegating to manage ADHD challenges.

Zone of Genius: Spend more time on tasks that bring joy and leverage your strengths to boost confidence and productivity.

Hormones Matter: Understand how female hormones interact with ADHD symptoms, especially post-pregnancy or during menopause.

Give Yourself Grace: Shift focus from weaknesses to strengths, and seek support like coaching or therapy to thrive.

“The same brain that builds your empire can break you if you don’t learn to work with it. Embrace your gifts and find your workarounds.” - Kendra Hewitt

Learn more about Kendra Hewitt by visiting the following links:

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In this episode of Moms Makin’ Dough, host Kendra Hewitt transforms financial check-ins into an exciting, actionable process for working moms and mompreneurs. Kendra shares her refined five-step quarterly review system to track, measure, and reset personal and professional financial goals every 90 days. Moving beyond budgets and spreadsheets, she emphasizes owning the right numbers to build momentum and achieve meaningful results. With candid insights from her own financial journey, including setting up a cash balance plan and navigating cabin searches, Kendra illustrates how to reflect on wins and learnings, review hard facts, feel the emotions behind them, vision cast with intention, and reverse-engineer 90-day sprints. This episode is a game-changer for women ready to take control of their money mindset and create a life they love, using summer to accelerate rather than slow down.

Kendra walks through her personal and business targets, from automating credit card payments to launching her coaching website and filling group programs. She addresses common challenges like shame around debt and the power of group synergy in her upcoming Summer School program. With a downloadable template for tracking wins, learnings, and focus items, this episode equips listeners with practical tools to shift their money mindset and maximize their financial potential. Tune in to make your money work harder so you can work less.

Key Takeaways

Reflect on Wins and Learnings: Start by identifying three wins and three learnings from the past quarter to build momentum without dwelling on losses.

Track Financial Facts: Review key metrics like revenue, overhead, profit, and personal income to make informed decisions, ditching budgets for an alignment plan.

Feel the Feelings: Acknowledge emotions like shame or guilt around numbers to build awareness and shift your money mindset.

Vision Cast with Intention: Reconnect with 12-month goals and set four quarterly focus items per category to move the needle toward your vision.

Reverse-Engineer 90-Day Sprints: Break annual targets into actionable quarterly steps, prioritizing the one that drives the most progress.

“You can’t make, manage, multiply, or maximize your money without shifting your money mindset. Awareness around what’s keeping you stuck is the key to changing your financial reality.” — Kendra Hewitt

Learn more about Kendra Hewitt by visiting the following links:

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In this episode of the Moms Makin Dough Podcast, host Kendra Hewitt shares fresh insights from her coaching calls to help mom entrepreneurs build businesses and lives by design, not default. Reflecting on her client’s transformative journey, Kendra explores the common feelings of being stressed, strained, stuck, and stagnant—and how to shift toward purposeful growth. Using a powerful analogy of business stages mirroring motherhood (from infancy to teenage years), she challenges listeners to identify their business’s current phase and set a bold vision for the future. From taking intentional time off to dreaming bigger (like eyeing a dream home), Kendra inspires you to create a business that supports your ideal lifestyle. Tune in for practical wisdom and a motivational nudge to design your business with intention, ensuring it cascades positively across your health, relationships, and purpose.

Main Points Featured in the Episode:

“Building a business by design means stretching your vision for what’s possible—not just for your business, but for your entire life.” - Kendra Hewitt

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In this episode of Moms Makin’ Dough, host Kendra Hewitt tackles the common entrepreneurial pitfall of shiny object syndrome, where the allure of new tools, courses, or equipment promises quick business growth but often leads to distraction and debt. Drawing from her coaching experiences, Kendra shares real-world examples, like a med spa owner with unused equipment and a new entrepreneur overwhelmed by multiple coaching programs. She introduces the "inventory exercise" to assess past purchases, their costs, and revenue generation, helping business owners identify hidden drains. Kendra also explores the "split the truck" concept from Greg Crabtree’s Simple Numbers, Straight Talk, Big Profits!, illustrating how to maximize existing resources before investing in new ones, using her own story of costly business expansions as a cautionary tale.

Kendra offers practical strategies to streamline offerings, reduce overhead, and avoid confusing customers, emphasizing that a confused buyer never buys. By repackaging services or letting go of unprofitable investments, entrepreneurs can clear their path to purposeful profit. This episode is a must-listen for business owners, especially those with a tendency to chase the next big thing, providing actionable steps to stay focused, simplify operations, and boost sales without burnout.

Key Takeaways:

“Clean up your shiny object syndrome to clear your path to purposeful profit.” — Kendra Hewitt

Learn more about Kendra Hewitt by visiting the following links:

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In this episode of the Moms Makin’ Dough Podcast, host Kendra Hewitt shares a practical framework for tracking key business metrics that drive growth and profitability. Drawing from her coaching experience, Kendra emphasizes the importance of simplifying metrics to maintain consistency and gain actionable insights. She recounts a client’s recent success, achieving a record-breaking $20,000 month after years in business, by focusing on the right data. Kendra guides listeners through her five core metrics—leads generated, conversion rates, cash collected, overhead, and profit—while addressing common challenges like separating facts from feelings and overcoming discomfort around financial transparency.

Kendra’s approach is both relatable and actionable, offering a step-by-step guide to establishing a baseline for business metrics and customizing them to fit individual needs. She highlights the transformative power of asking better questions to uncover the facts of a business, enabling entrepreneurs to shift from stagnation to sustainable growth. With practical tips and a free tracking template promised to listeners, this episode empowers business owners to measure what matters and align their strategies with their goals of financial and time freedom.

Key Takeaways:

"Our facts plus our feelings equal our fruit, and if we want to change our fruit, which is the result we want, then we need to really get dialed in to what are the current facts of our business." - Kendra Hewitt

Learn more about Kendra Hewitt by visiting the following links:

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In this episode of Moms Makin' Dough, host Kendra Hewitt returns from a transformative trip to Spain, where a walk down memory lane in Barcelona sparked reflections on her 20-year journey in marketing. Inspired by her time living in Marbella and her early entrepreneurial adventures, Kendra dives into the power of "old school" marketing strategies that remain effective today. She shares a personal story of how her experiences abroad shaped her passion for marketing and sets the stage to dive into four zero-cost strategies that any business owner can use to generate leads. With her signature blend of storytelling and actionable advice, Kendra breaks down how to implement these timeless techniques to grow your business without spending a dime.

Kendra introduces her "Four R’s" framework, Referrals, Rewards, Reviews, and Reactivation, designed to help entrepreneurs, especially women scaling from $500,000 to $1 million in revenue, boost their lead generation. She explains how to systemize these strategies within your business and get creative with campaigns to make them fun and effective. Drawing from real-world examples, like her husband’s chiropractic practice and a dentist client’s success, Kendra illustrates how to integrate these principles into any business model. 

“You don’t need a big budget to grow your business. With the Four R’s - referrals, rewards, reviews, and reactivation - you can create a steady stream of new leads for free by systemizing what works and adding a little creativity to make it fun.” — Kendra Hewitt

Learn more about Kendra Hewitt by visiting the following links:

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In this episode of Moms Makin’ Dough, host Kendra Hewitt walks you through her personal five-part cash injection checklist: offering practical, tactical ways to generate more revenue without burning out or compromising your values. Whether your business is in a season of sustaining, scaling, or shifting, this episode is your mid-Q2 wake-up call to stop tolerating financial plateaus and start making smart, aligned moves.

Kendra blends data-driven insight with a heart for the emotional weight women carry when running a business. She helps you distinguish between feelings and facts, revealing that both are essential to making wise, confident decisions. You’ll hear about the 5 P’s that drive financial growth: Pricing, Product, Packaging, Promotion, and People, with real-world coaching stories and raw reflections from her own entrepreneurial journey.

From reevaluating outdated pricing models and eliminating under-performing offers, to reactivating past customers and running referral campaigns, this episode is full of action-ready strategies. Plus, Kendra doesn’t shy away from the hard stuff, like reviewing your team, having honest conversations with employees, and learning from mistakes when key staff exits unexpectedly.

Key Takeaways:

"Your business is constantly evolving, and if you're not reviewing these five pillars regularly, you're leaving cash on the table."

If this episode gave you clarity, confidence, or just the right nudge to take action, share it with a fellow mompreneur who needs to hear this. And don’t forget to subscribe, rate, and review the show so more women like you can make dough and build purpose-driven businesses.

Learn more about Kendra Hewitt by visiting the following links:

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