Our guest on this episode is Joe Morgan an accountant in Te Awamutu, Waikato, who does a lot of work with farmers. 

Joe is a director at GFA but previously had a career in rural banking.  He also has a degree in Agri-Commerce majoring in farm management and rural valuation – so he’s a pretty good guy to have in your corner. 

Over the years, he’s seen it all — avoidable tax headaches, business structures that could have saved farmers a fortune if set up right from the start, and helping farmers set up smart strategies to pay off debt more efficiently.

Joe’s passionate about helping farmers understand the value of having the right people around them, what financial pitfalls to watch out for when getting started, and why good accounting advice is worth paying for.