Mortgage Broker Acceleration

Grow your mortgage business.

Build your mortgage business.

Scale your mortgage business.

You’ve gotta build a business!

…says who???

Forget what everyone else is saying, doing, or telling you to do.

The fact is…

You don’t have to do anything.

The forgotten (and crucial) question is…

Should you build a business or not?

And the answer isn’t always yes.

In this episode of Mortgage Broker Acceleration, we discuss the situations where brokers should build a business and where they should take a different approach to reach their financial and life goals. Building a business isn’t for everyone, and it’s not always the smartest and fastest path to success.

Accelerate Faster

• You can visit Broker Ideas Group to learn more about us, access special events and download useful resources designed exclusively for mortgage brokers.
• Want to work with James, Ash and the BIG team to grow your mortgage business faster? Our Growth Coach team can help you. Let's talk!

Building a team is easy.

Any broker can hire people.

But keeping a team long-term, high-performing, happy and sustainable… and have them treat your business like their own… is a completely different story.

There are a number of strategies required to achieve this. To create stars (or A players) in a mortgage business.

In this episode of Mortgage Broker Acceleration, we discuss our Team Advancement strategy that keeps A-players happy and performing for years and years. This same strategy also creates the highest level of efficiency and profit.

Accelerate Faster

• You can visit Broker Ideas Group to learn more about us, access special events and download useful resources designed exclusively for mortgage brokers.
• Want to work with James, Ash and the BIG team to grow your mortgage business faster? Our Growth Coach team can help you. Let's talk!

Being seen as a micro-celebrity is a good thing for business.

A customer choosing a mortgage broker will… all other things being equal... gravitate to the person who has a higher level of (real or perceived) celebrity.

The definition of ‘celebrity’ here is complex and there’s psychology behind it, a good reason to listen to this episode in full where we unpack it.

In short… building celebrity status is definitely something you should consider (for you and your business).

And there are two main ways to achieve it.

Earn and Manufacture.

One takes years (or decades), the other takes a simple decision and only days… if you know how.

In this episode of Mortgage Broker Acceleration, learn the secrets of manufacturing celebrity and the huge benefits to your business, your clients and you personally.

Accelerate Faster

• You can visit Broker Ideas Group to learn more about us, access special events and download useful resources designed exclusively for mortgage brokers.
• Want to work with James, Ash and the BIG team to grow your mortgage business faster? Our Growth Coach team can help you. Let's talk!

Should you invest the time and resources to enter awards?

You might think the answer is a straightforward Yes or No.

But it’s not.

Because it takes a fair chunk of time to submit entries in all the industry (and non industry) awards, you want to make sure you are doing it for the right reasons.

And personal recognition, a trophy and a night out at an awards ceremony… isn’t one of them.

In this episode of Mortgage Broker Acceleration, learn how to consider awards from a strategic business perspective. Why you should consider entering (or not), how to maximise your chances of winning, and what to do if you are a finalist or winner.

Accelerate Faster

• You can visit Broker Ideas Group to learn more about us, access special events and download useful resources designed exclusively for mortgage brokers.
• Want to work with James, Ash and the BIG team to grow your mortgage business faster? Our Growth Coach team can help you. Let's talk!

I currently live in Melbourne, Australia.

It’s winter.

And everyone wears black.

It’s kinda dull, boring and depressing.

But… I’m not here to critique the fashion choices of an entire city.

Afterall, I do wear my fair share of black clothing.

Now… I notice a similar trend in the mortgage industry.

Everyone looks and sounds the same.

Following and copying one another.

Also kinda dull and boring.

To succeed in business and as a mortgage broker, you want to go out and see what everyone else is doing… and then do something different… often the opposite.

Wear white when everyone is wearing black.

In business… standing out and being unique is the name of the game.

Boring, beige and plain vanilla is not.

In this episode of Mortgage Broker Acceleration, learn why most people don’t do this and why they prefer to blend in. Discover how to get comfortable with standing out and why the marketplace rewards those who do.

Accelerate Faster

• You can visit Broker Ideas Group to learn more about us, access special events and download useful resources designed exclusively for mortgage brokers.
• Want to work with James, Ash and the BIG team to grow your mortgage business faster? Our Growth Coach team can help you. Let's talk!

Public speaking is one of the most valuable things you can do in business.

Why?

1:MANY

The fact you can connect with, educate, inspire and motivate a group of people… all at the same time… is a scale gamechanger (think efficiency, conversions, profit and more).

What’s even better is it can actually be fun, once you flip your approach and mindset.

I used to be the shyest kid in school and the last person you would think to put their hand up to speak in front of a room… let alone become good at it.

While I still don’t consider myself a good (i.e. professional level) public speaker, it hasn’t stopped me from learning how to have fun and make millions of dollars doing it.

In this episode of Mortgage Broker Acceleration, learn why you should consider public speaking opportunities (linked to generating business of course), how to change your mindset and enjoy it, and of course the big one… learn what you should talk about and say.

Accelerate Faster

• You can visit Broker Ideas Group to learn more about us, access special events and download useful resources designed exclusively for mortgage brokers.
• Want to work with James, Ash and the BIG team to grow your mortgage business faster? Our Growth Coach team can help you. Let's talk!

Today marks the first day of the new financial year, at least in Australia.

So what should you do to start strong?

First, you should have started at least 3-months ago, but we’ll skip that since we don’t have a time machine handy.

What you’ll want to consider are three things.

1. Your clients: how are you pre-empting and supporting them around this time?
2. Your partners: what are they working on and what’s important to them and their clients, and how can you support all that?
3. Your business: what results did your business achieve the previous 6-12 months, what would you like to achieve in the coming year… and how will you reward your team for their performance and incentivise them into the next year?

The EOFY can feel like an arbitrary line in the sand, but there’s actually a number of things smart operators are doing at this time.

In this episode of Mortgage Broker Acceleration, learn how to prepare, plan and maximise this time of year… it’s not too late.

Accelerate Faster

• You can visit Broker Ideas Group to learn more about us, access special events and download useful resources designed exclusively for mortgage brokers.
• Want to work with James, Ash and the BIG team to grow your mortgage business faster? Our Growth Coach team can help you. Let's talk!

The world is obsessed with technology.

The mortgage industry is obsessed too.

Conversations centre around using technology, the latest and greatest CRM, chatbots and AI, video meetings, systems, process flows, automations, social media, digital marketing and more.

The fintech sector is buzzing with 1001 things to make business and life easier.

All valid and valuable topics by the way. Lots of useful products and solutions. No
argument there.

But there is a problem with this.

In fact there are two problems.

First, the use of technology to avoid actually doing the work. For example, wanting ton use digital marketing and have hot, qualified leads magically appear… rather than going out, talking to people, building partnerships and selling yourself.

Second, the use of technology as a replacement for what works. For example, building a successful mortgage business off the back of networking, partnerships and business development… then replacing that in favour of building a digital marketing strategy.

We see both of these happening all the time, even with experienced and successful operators.

In this episode of Mortgage Broker Acceleration, learn why technology is great and cannot be overlooked… but also why traditional tactics are just as great, cannot be overlooked, and often work better than the new shiny objects being chased.

Accelerate Faster

• You can visit Broker Ideas Group to learn more about us, access special events and download useful resources designed exclusively for mortgage brokers.
• Want to work with James, Ash and the BIG team to grow your mortgage business faster? Our Growth Coach team can help you. Let's talk!

Direct Messaging is actually not new.

SMS has been around for 25 years.

Messenger and WhatsApp have been around for 15 years.

What is new… is how people are using these communication channels.

The game has changed.

And the problem is… most brokers have been left behind.

In this episode of Mortgage Broker Acceleration, learn how and when to use different communication channels with your prospects, clients and partners… to meet them where they are at… play the game effectively… and maximise your results.

Accelerate Faster

• You can visit Broker Ideas Group to learn more about us, access special events and download useful resources designed exclusively for mortgage brokers.
• Want to work with James, Ash and the BIG team to grow your mortgage business faster? Our Growth Coach team can help you. Let's talk!

Hyper-engaged clients are more secure and refer more.

This means they make brokers a lot more money and make a mortgage business a lot more valuable.

Problem is… most don’t put the effort and resources into creating a hyper-engaged community.

They do the basics, at best.

A monthly newsletter, social media activity, interest rate updates and annual reviews.. which doesn’t cut it.

Not even close.

The solution is a content and connection ecosystem. Delivered online and offline. That is unique and meaningful. Designed to take a specific audience on a specific journey towards a specific outcome.

There are around 17,000 brokers in Australia right now, and I can count on one hand the businesses I’ve seen do this well.

The ones that do are absolutely crushing it.

In this episode of Mortgage Broker Acceleration, learn how any mortgage business can create hyper-engaged clients, resulting in less churn, more referrals, more profit and more value for the business and clients. 

Accelerate Faster

• You can visit Broker Ideas Group to learn more about us, access special events and download useful resources designed exclusively for mortgage brokers.
• Want to work with James, Ash and the BIG team to grow your mortgage business faster? Our Growth Coach team can help you. Let's talk!