Motion Hatch: Helping Motion Designers Do Better Business

🌟Download my FREE Social Media Guide and Freelance Funnel Framework worksheet here: motionhatch.com/inmotion 

This video was filmed LIVE at the Barbican in London for the Playgrounds In Motion event. 

My lovely friend Ashleigh Robertson, a freelance motion designer, interviewed me about what’s currently working to get clients right now.

In this episode, we discussed the motion design industry’s ever-changing landscape and how we can adapt and leverage these changes to stand out to potential clients.

- What can new freelancers do right now to get clients?

- How can established freelancers and studio owners get clients right now?

- How to set up your CRM to get more clients

- How the motion design industry has changed 

- The best way to niche down and stand out to new clients

Ashleigh Robertson: Website
Playgrounds, In Motion: Website

Free resources to grow your career:
💸 Get your next client in 5 days!
📲 Download our free social media guide

Connect with Motion Hatch:
✉️ Subscribe to our newsletter
📸 Follow us on Instagram
🖥️ Find more free resources on our website

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This is a special bonus episode of the Motion Hatch Podcast! 

I recently got back from Camp Mograph in the US, and while I was there, I filmed a mini-podcast episode with Jess Herrera. (This episode was filmed outside, so listen out for the birds in the background.) 

We chatted about whether it's worth travelling for this kind of mograph event and whether they can help you grow your network and get clients.

Thanks to Agustin Eguia for filming and cleaning up the audio and Jen van Horn for helping set up for filming this episode!

Links mentioned:
🚀 Learn more about Balanced Business Bootcamp

Follow Jess Herrera: Website | Instagram

Listen next: Our previous episode with Jess Herrera

Free resources to grow your career:
💸 Get your next client in 5 days!
📲 Download our free social media guide

Connect with Motion Hatch:
✉️ Subscribe to our newsletter
📸 Follow us on Instagram
🖥️ Find more free resources on our website

Rate this podcast

I have some news for you this week...

We are taking a short break from the podcast and YouTube channel until the Autumn (fall). We'll be coming back even bigger and better with the second half of season 2. I hope you have a wonderful summer, and thank you so much for supporting Motion Hatch!

Links mentioned:
🚀 Join the self-paced version of Client Quest Live
💬 Leave us your feedback and suggestions

Free resources to grow your career:
💸 Get your next client in 5 days!
📲 Download our free social media guide

Connect with Motion Hatch:
✉️ Subscribe to our newsletter
📸 Follow us on Instagram
🖥️ Find more free resources on our website

Rate this podcast

Flow Creative is an award-winning animation and branding studio based in Manchester, UK.
In this episode, Karl Doran, owner and founder, shares his insights into running Flow Creative, along with key points on his journey from freelancer to studio owner. 

In this episode, you'll learn:

• How to start an animation studio
• The difference between freelancer and studio owner
• How to get clients as a studio
• How freelancers can get hired by studios
• Transitioning from a creative to a management role

Follow Flow Creative: Website | Instagram

Free resources to grow your career:
💸 Get your next client in 5 days!
📲 Download our free social media guide

Connect with Motion Hatch:
✉️ Subscribe to our newsletter
📸 Follow us on Instagram
🖥️ Find more free resources on our website

Rate this podcast

Caleb and Shelby Ward founded Curious Refuge after going viral for using AI to create a fake Wes Anderson x Star Wars movie trailer.
In this episode, I ask Caleb and Shelby how motion designers can realistically utilise AI in their workflows, the best AI tools to use and how we can future-proof our careers against the rise of AI.

In this episode, you’ll learn:

• How Caleb and Shelby went viral with their AI project
• How they formed Curious Refuge
• Will AI make roles in animation redundant?
• What AI tools should motion designers be using?
• How can you implement AI into your pipeline?
• How can you future-proof your motion design career against AI?

Follow Curious Refuge: Website | Instagram

Free resources to grow your career:
💸 Get your next client in 5 days!
📲 Download our free social media guide

Connect with Motion Hatch:
✉️ Subscribe to our newsletter
📸 Follow us on Instagram
🖥️ Find more free resources on our website

Rate this podcast

HaZ Dulull, founder of HaZimation, is a multi award-winning Film and Games Director, developing & producing feature films, tv and video games using Unreal Engine. In this episode, HaZ shares his journey from in-house VFX artist to indie film director. We also discuss how to access funding for original content/IP, how to win pitches, and how to start your own studio.

In this episode, you'll learn:

• How HaZ went from VFX artist to indie film director/studio owner
• Techniques and strategies for winning pitches
• How HaZ wrote/directed a fully animated film released on Netflix
• The importance of networking at conferences
• How HaZ transitioned from indie filmmaking to building a game in Fortnite
• How HaZ fully utilised Unreal Engine in his career

Follow HaZimation: Website | Instagram

Free resources to grow your career:
💸 Get your next client in 5 days!
📲 Download our free social media guide

Connect with Motion Hatch:
✉️ Subscribe to our newsletter
📸 Follow us on Instagram
🖥️ Find more free resources on our website

Rate this podcast

Mothers of Mograph are trying to combat feeling alone as moms in the creative industry. Parenthood is often considered a taboo topic in the creative industry, something Jennie Davis and Kaci Smith are on a mission to change with Mothers of Mograph. 
In this episode, Jennie and Kaci share challenges and solutions to being a creative while being a parent, how they manage their schedules and how they've both benefitted in their careers since having children.

Jennie and Kaci discuss:

• What is Mothers of Mograph?
• The impact that becoming a parent can have on your career
• How to better manage your time with kids
• The positive outcomes of being a parent and a motion designer
• How the creative industry can better support parents

Follow Mothers of Mograph: Website | Instagram

Free resources to grow your career:
💸 Get your next client in 5 days!
📲 Download our free social media guide

Connect with Motion Hatch:
✉️ Subscribe to our newsletter
📸 Follow us on Instagram
🖥️ Find more free resources on our website

Rate this podcast

Kwame Christian is an expert in negotiation. He is the Founder and CEO of the American Negotiation Institute, host of the world's most popular negotiation podcast and author of two best-selling books. He is also a contributor at Forbes, and his TEDx Talk, Finding Confidence in Conflict, was one of the most popular TED Talks in 2017.
In this episode, Kwame shares his negotiation secrets to better discuss rates/budgets with your clients, how to adopt an abundance mindset and setting expectations with clients with better communication.
We also share a Q&A with Kwame from a call with our Motion Hatch students in Balanced Business Bootcamp.

In this episode, you'll learn:

• How to negotiate with your clients
• How to raise prices without losing clients
• Common negotiation mistakes and how to avoid them
• How to be confident in saying 'no'
• Maintaining client relationships through the negotiation process
• Negotiating expectations, not just transactions.
• Techniques for negotiating with stubborn individuals
• The role of likeability and leverage in negotiations

Follow Kwame: Instagram | Linkedin

Links: American Negotiation Institute | Negotiate Anything Podcast

Free resources to grow your career:
💸 Get your next client in 5 days!
📲 Download our free social media guide

Connect with Motion Hatch:
✉️ Subscribe to our newsletter
📸 Follow us on Instagram
🖥️ Find more free resources on our website

Rate this podcast

Jessica Hische is a lettering artist, freelancer and author, selling books and craft supplies in two brick and mortar stores in the US. Jessica has built an incredible personal brand by building a following on social media, writing her own children's books and speaking at events such as OFFF and Adobe Max. Her network has helped her to land huge clients, including working on titles for director Wes Anderson.
In this episode, Jessica shares her networking secrets to land big clients - including the benefits that smaller clients can offer. She also discusses how to make the most of pitching to clients, how newsletters may be the future of communicating to clients and how to avoid social media burnout.

In this episode, you'll learn:

• How Jessica worked with Wes Anderson
• Why networking is important as a designer
• How to make the most of pitching to clients
• How to avoid social media burnout
• Behind the scenes of Jessica's brick and mortar stores
• How to land big clients

Follow Jessica: Website | Instagram

Links: My First Book of Fancy Letters

Free resources to grow your career:
💸 Get your next client in 5 days!
📲 Download our free social media guide

Connect with Motion Hatch:
✉️ Subscribe to our newsletter
📸 Follow us on Instagram
🖥️ Find more free resources on our website

Rate this podcast

Kevin Rapp made $500,000 in his first year freelancing after discovering the value of content systems and passing this on to high-profile tech companies.
Kevin is an award-winning, multi-disciplinary creative director with vast experience ranging from start-up disruptors to Fortune 500 companies.
In this episode, Kevin shares his unique approach to building video content systems. We also discuss strategies for attracting clients on LinkedIn and practical tips for motion designers to transition to a more business-oriented mindset.
Since recording this episode, Kevin reached an astonishing $1 million in sales!

In this episode, you'll learn:

• How Kevin made $500,000 in his first year as a freelancer
• What are scalable content systems?
• How to shift your mindset into the business side of motion design
• How to get clients using social media
• How to efficiently get clients from LinkedIn
• How to negotiate with clients

Follow Kevin: Website | LinkedIn

Free resources to grow your career:
💸 Get your next client in 5 days!
📲 Download our free social media guide

Connect with Motion Hatch:
✉️ Subscribe to our newsletter
📸 Follow us on Instagram
🖥️ Find more free resources on our website