In this episode of the Move the Chains podcast, host Ryan Munsey interviews Tamsen Webster, a message strategist with extensive experience in marketing and behavior change. They discuss the keys to effective messaging, the lessons learned from Tamsen's time at Weight Watchers - including behavior change and belief systems, and the captivating messaging framework outlined in her book, The Red Thread. Tamsen emphasizes the significance of understanding hidden problems in communication and how to apply these concepts to everything from important conversations, to meetings to marketing campaigns. The conversation concludes with practical tips for developing consistency in aligning actions with goals.

Chapters

• 00:57 The Journey to Becoming a Message Strategist
• 03:03 Lessons from Weight Watchers: Individual vs. Market Messaging
• 05:44 Understanding the Red Thread: A Framework for Communication
• 09:04 The Five Steps of Storytelling in Communication
• 11:54 Identifying Hidden Problems for Effective Communication
• 15:58 Applying Messaging Strategies in Various Contexts
• 18:55 The iPod Campaign: A Case Study in Effective Messaging
• 22:09 The Power of Storytelling in Marketing
• 25:58 Transforming Meetings Through Narrative
• 34:04 Crafting Effective Communication Strategies
• 40:09 Aligning Actions with Identity

Links

• Connect with Tamsen Webster
  • Tamsen's Website
  • Tamsen's Books
  • Tamsen on Linked In
  • Message Design Institute
• Connect with Ryan Munsey
  • Website
  • Follow Ryan on Instagram
  • Subscribe to Ryan's YouTube Channel
  • Connect with Ryan on LinkedIn
• Get Your Copy of F*ck Your Feelings
  • Audible
  • Amazon
• Save 10% on your first melin hat, the world's best hats: Use the code MoveTheChains10 at melin.com

In this episode of Move the Chains, Ryan Munsey interviews Rose Han, author of Add A Zero. Rose is a former Wall Street high performer who transformed her life from being $100,000 in debt to creating financial freedom in less than a decade. Rose shares her journey of financial awakening, the systems she built for success, and her method called 'At A Zero' which guides individuals towards financial freedom. The conversation delves into the importance of mindset, budgeting, making your money work for you, and investing wisely, while also emphasizing the need to find intrinsic motivation and joy in the process of financial growth.

Chapters

• 00:00 Introduction to Financial Freedom
• 03:01 Building Systems for Success
• 05:52 The Journey from $100K in Debt to Millionaire in 7 Years
• 12:05 Understanding the 'Add A Zero' Method
• 17:49 Mastering Your Money Mindset
• 23:36 How to Earning More Money and Negotiate Your True Worth
• 25:29 Valuing Your Worth in the Workplace
• 31:10 Tax-Efficient Saving Strategies
• 33:07 Investing: Making Your Money Work for You
• 36:38 Breaking Free from Time-for-Money Exchange
• 42:45 Finding Your Intrinsic Motivation
• 47:45 Develop Consistency By Making It Fun!

Links

• Connect with Rose Han
  • Add A Zero book
  • Rose's Website
  • Rose's YouTube Channel
• Connect with Ryan Munsey
  • Website
  • Follow Ryan on Instagram
  • Subscribe to Ryan's YouTube Channel
  • Connect with Ryan on LinkedIn
• Get Your Copy of F*ck Your Feelings
  • Audible
  • Amazon
• Save 10% on your first melin hat, the world's best hats: Use the code MoveTheChains10 at melin.com

In this episode of the Move the Chains podcast, host Ryan Munsey interviews Robert Sikes, the founder of Keto Bricks. This is a great conversation that covers everything from building a brand from scratch, to fatherhood, developing mental toughness in the gym, and much more. Robert talks about the importance of building community - both locally/personally and for brands. He shares his personal experiences with eating disorders, the transition to a ketogenic lifestyle, and how he leverages his OCD for success. The conversation also touches on the importance of setting goals, and the resilience required in business, with a must-hear story of how he navigated his business through the recent cacao crisis. Robert emphasizes the philosophy of leaving more value than you take and the significance of living life with purpose and passion.

Chapters

• 00:59 Hosting a Bodybuilding Show
• 04:00 Creating Community with Keto Bricks
• 06:16 The Birth of Keto Bricks
• 12:26 Transitioning to Keto and Overcoming Eating Disorders
• 16:44 Leveraging Mental Strength in Training
• 24:00 Cultivating Positive Social Circles
• 25:32 Understanding Keto Basics for Beginners
• 29:51 Finding Clarity in Nature
• 30:46 The Drive for Ambition
• 32:12 Launching a New Apparel Line
• 32:49 Why You Should Choose Non-Toxic Fabrics
• 35:36 Setting Goals Beyond Vanity
• 37:38 Daily Non-Negotiables
• 40:44 Balancing Family and Business
• 44:03 Navigating Business Challenges
• 48:22 Philosophy of Success
• 49:33 Robert's #1 Tip to Develop Consistency

Links

• Connect with Robert Sikes
  • Keto Bricks Website
  • Robert's Live Savage Website + Savage Perspective Podcast
  • Keto Bodybuilding Community
• Connect with Ryan Munsey
  • Website
  • Follow Ryan on Instagram
  • Subscribe to Ryan's YouTube Channel
  • Connect with Ryan on LinkedIn
• Get Your Copy of F*ck Your Feelings
  • Audible
  • Amazon
• Save 10% on your first melin hat, the world's best hats: Use the code MoveTheChains10 at melin.com

In this episode of Move the Chains, Ryan Munsey interviews Jeff Munn, a performance coach who specializes in helping founders and high achievers overcome mental barriers to success. They discuss the importance of decision-making, the 'Pick Now' framework, and how fear often disguises itself as prudence. Jeff shares his journey from corporate law to coaching, emphasizing the need for self-awareness and recognizing emotional pitfalls. The conversation also touches on the significance of authenticity and the challenge of being true to oneself in a world filled with expectations. Jeff offers practical tips for consistency and encourages listeners to embrace discomfort as a pathway to growth.

Chapters

• 01:53 Jeff Munn's Journey and Philosophy
• 04:01 The 'Pick Now' Framework Explained
• 05:58 Action Creates Clarity
• 09:39 Facing Discomfort and Uncertainty
• 11:27 Taking Small Steps Towards Big Decisions
• 13:57 Fear and Analysis Paralysis
• 18:02 The Impact of Gut Decisions
• 19:51 Emotional Pitfalls in Decision Making
• 23:15 Recognizing Patterns for Success
• 25:38 The Role of Neuroscience in Coaching
• 28:23 Navigating Emotional Safety and Vulnerability
• 31:38 The Balance of Achievement and Letting Go
• 35:13 Turning It On and Off: Mastering Performance
• 38:43 Understanding True Motivations and Goals
• 41:43 The Challenge of Authenticity
• 45:32 Creating a Legacy of Possibility

Links

• Connect with Jeff Munn
  • Website
  • LinkedIn
• Connect with Ryan Munsey
  • Website
  • Follow Ryan on Instagram
  • Subscribe to Ryan's YouTube Channel
  • Connect with Ryan on LinkedIn
• Get Your Copy of F*ck Your Feelings
  • Audible
  • Amazon
• Save 10% on your first melin hat, the world's best hats: Use the code MoveTheChains10 at melin.com

In this episode of the Move the Chains podcast, Ryan Munsey answers audience questions from his recent speaking engagement at WLLE - Women Leaders in Law Enforcement. Questions include how to overcome performance anxiety, the importance of separating one's identity from their performance, healthy striving versus unhealthy perfectionism, differentiating between nerves and limiting beliefs, and how to uncover and challenge your limiting beliefs.

Links

• WLLE Website (Women Leaders in Law Enforcement)
• My slides and resources for attendees
• Connect with Ryan Munsey
  • Website
  • Follow Ryan on Instagram
  • Subscribe to Ryan's YouTube Channel
  • Connect with Ryan on LinkedIn
• Get Your Copy of F*ck Your Feelings
  • Audible
  • Amazon
• Save 10% on your first melin hat, the world's best hats: Use the code MoveTheChains10 at melin.com

In this episode of the Move the Chains podcast, Ryan Munsey speaks with Oscar Subirats, an athlete, entrepreneur and author, about the importance of mindset in sports and life. They discuss frameworks for making decisions, the value of time management, how to scale faster, the importance of developing "human skills" rather than sales training and many more tips to help you Move The Chains.

Chapters

• 01:35 Oscar Subarats: A Versatile Background
• 02:51 The Importance of Mindset in Sports
• 05:42 Understanding 'Good Enough' in Performance
• 10:00 Entrepreneurial Lessons from Family
• 11:59 Helping International Student Athletes
• 14:49 Making the Right Choices in Life
• 16:40 Framework for Decision Making
• 22:47 Time Management and Value Creation
• 25:39 The Art of Delegation and Time Management
• 33:24 Understanding Sales Through Human Connection
• 45:22 The Importance of Seeking Help and Guidance

Links

• Connect with Oscar Subirats
  • Oscar's Website: Closing Intelligence
  • Oscar's Book: Closing Intelligence
  • Oscar Podcast: Ask, Don't Tell
• Connect with Ryan Munsey
  • Website
  • Follow Ryan on Instagram
  • Subscribe to Ryan's YouTube Channel
  • Connect with Ryan on LinkedIn
• Get Your Copy of F*ck Your Feelings
  • Audible
  • Amazon
• Save 10% on your first melin hat, the world's best hats: Use the code MoveTheChains10 at melin.com

In this episode of Move the Chains, host Ryan Munsey speaks with Erin Coupe, a high performer and founder of 'I Can Fit That In'. They discuss Erin's journey from a scarcity mindset to one of abundance, the importance of self-awareness, and how to overcome comparison and limiting beliefs. Erin shares insights on creating microcultures within organizations, the power of language in personal growth, and strategies for lasting change. The conversation emphasizes the significance of rituals over routines, finding balance between performance and fulfillment, and practical time management tips for high achievers.

Chapters

• 00:00 Introduction to High Performance and Fulfillment
• 01:47 Erin's Journey from Scarcity to Abundance
• 06:05 The Shift from External to Internal Focus
• 08:20 Understanding Comparison and Scarcity Mindsets
• 10:48 Overcoming Limiting Beliefs
• 15:33 The Science Behind High Performance
• 17:09 Identifying Root Causes in Organizations
• 19:54 Creating Alignment in Microcultures
• 22:44 The Power of Language in Transformation
• 24:33 Identifying Blind Spots and Fears
• 26:40 Strategies for Lasting Change
• 26:52 Actionable Takeaways for Lasting Change
• 28:22 Authenticity in Leadership
• 31:16 The Journey to Authentic Self
• 36:54 Finding Internal Balance
• 40:34 Time Management for High Performers
• 46:00 Rituals vs. Routines: The Power of Flexibility
• 48:59 Consistency: The Key to Success

Links

• Connect with Erin Coupe
  • Website
  • I Can Fit That In book launches November 5th, 2025
  • I Can Fit That in Podcast
• Connect with Ryan Munsey
  • Website
  • Follow Ryan on Instagram
  • Subscribe to Ryan's YouTube Channel
  • Connect with Ryan on LinkedIn
• Get Your Copy of F*ck Your Feelings
  • Audible
  • Amazon
• Save 10% on your first melin hat, the world's best hats: Use the code MoveTheChains10 at melin.com

In this episode of the Move the Chains podcast, host Ryan Munsey speaks with former UFC World Champion TJ Dillashaw about his journey from a world-class athlete to an entrepreneur and business owner. Dillashaw shares insights on the mindset required for peak performance, the importance of embracing fear, and the lessons learned throughout his career. He shares how learning to win in sports has helped in his business pursuits and the importance of consistency in achieving success. The conversation also explores Dillashaw's take on living a healthy lifestyle and the vision for his company, Wild Society Nutrition.

Chapters

• 00:00 Introduction to Winning Mindset
• 01:16 The Thrill of Competition
• 02:50 Fear and Performance
• 04:12 Embracing Fear for Success
• 07:29 Positive Thinking and Mental Strength
• 09:44 The Commitment to Excellence
• 11:13 The Pressure of Performance
• 12:57 Balancing Showmanship and Focus
• 15:18 Lessons from the Last Quarter of Career
• 17:31 Flow State in Competition
• 20:59 Journaling for Improvement
• 23:31 Transitioning to Entrepreneurship
• 24:47 Transitioning from Champion to Entrepreneur
• 27:50 Building Wild Society Nutrition
• 33:52 Leaving No Stone Unturned in Business
• 35:53 Learning Patience as an Entrepreneur
• 39:30 Vision for the Future of Wild Society Nutrition
• 40:14 Educating the Next Generation on Health
• 41:59 Balancing Fitness and Business
• 47:24 Consistency is Key to Progress

Links

• Connect with TJ Dillashaw
  • TJ on Instagram
  • Wild Society Nutrition on IG
  • Wild Society Nutrition website
• Connect with Ryan Munsey
  • Website
  • Follow Ryan on Instagram
  • Subscribe to Ryan's YouTube Channel
  • Connect with Ryan on LinkedIn
• Get Your Copy of F*ck Your Feelings
  • Audible
  • Amazon
• Save 10% on your first melin hat, the world's best hats: Use the code MoveTheChains10 at melin.com

In this episode of the Move the Chains Podcast, Ryan Munsey delves into his experiences with the Carnivore Diet, discussing its benefits, the science behind nutrition, and the historical context of dietary recommendations. He emphasizes the importance of understanding the difference between nutrition science and policy, critiques the Standard American Diet, and presents compelling arguments for a meat-based diet. I share my personal journey, the setup for my current carnivore diet, and the potential health benefits associated with it, including reduced inflammation, better metabolic health, and improved energy levels.

Chapters

• 00:00 Introduction to the Carnivore Diet
• 03:00 How We Got Here & The History of Dietary Recommendations
• 12:52 Rethinking Plant-Based Diets - Are Plants Actually Good For You?
• 23:45 The Top 8 Benefits of a Carnivore Diet
• 29:30 The Power of Being A Fat-Adapted Athlete
• 39:11 What I Eat On A Carnivore Diet
• 53:46 Practical Tips for Implementing a Carnivore Diet

Links

• The Corn Flakes Origin Story
• Jeff Volek's FASTER Study
• Sapiens, by Yuval Noah Hurari
• Connect with Ryan Munsey
  • Website
  • Follow Ryan on Instagram
  • Subscribe to Ryan's YouTube Channel
  • Connect with Ryan on LinkedIn
• Get Your Copy of F*ck Your Feelings
  • Audible
  • Amazon
• Save 10% on your first melin hat, the world's best hats: Use the code MoveTheChains10 at melin.com

In this episode of the Move the Chains podcast, host Ryan Munsey speaks with mental performance coach Gary Chupik about the critical role of self-leadership in achieving high performance in sports and business. The conversation emphasizes that effective leadership begins with leading oneself and understanding individual strengths to foster a thriving environment.

Ryan Munsey and Gary Chupik delve into the concepts of resilience and anti-fragility, emphasizing the importance of not just returning to baseline after adversity but thriving beyond it. They discuss the importance of motivation, the leadership pyramid, and the need for simplicity in communication. Gary shares insights on crisis management and the significance of continuous coaching for maintaining excellence.

They also discuss the significance of pre-determining actions to enhance performance, the necessity of scheduling feelings to maintain focus, and the critical role of language in shaping mindset. The conversation culminates in timeless truths for achieving an elite mindset, highlighting the importance of optimism over mere positivity, and the two key ways to build confidence: preparation and proving oneself.

Chapters

• 00:00 Introduction to Leadership and Personal Journey
• 05:47 The Importance of Self-Leadership
• 09:41 The Leadership Pyramid Explained
• 15:22 Organizational Leadership and Vision
• 19:55 Simplicity in Execution and Goal Setting
• 22:57 Mental Health and Performance Assessment
• 28:32 Identifying and Utilizing Strengths
• 32:02 The Illusion of Choice in Performance
• 35:51 Emotional Control in High-Pressure Situations
• 41:20 Focusing on the Present Moment
• 44:42 The Role of Language in Leadership
• 50:22 Positivity vs. Optimism in Performance
• 53:37 Daily Practices for Success

Links

• Connect w/ Gary Chupik
  • Elite Mindset Nation Website
  • Instagram
• Connect with Ryan Munsey
  • Website
  • Follow Ryan on Instagram
  • Subscribe to Ryan's YouTube Channel
  • Connect with Ryan on LinkedIn
• Get Your Copy of F*ck Your Feelings
  • Audible
  • Amazon
• Save 10% on your first melin hat, the world's best hats: Use the code MoveTheChains10 at melin.com