My Best Campaign

My Best Campaign

By Monday Creative IncBusinessMarketing
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My Best Campaign episodes

  • Episode 3. Sneaker Steve Patiño, Founder, Ales Grey - The brand that MTV built

    The brand that MTV built

    Sneaker Steve was running Global Special Projects at DC Shoes during its multimillion dollar growth run. Find out how he built the brand through celebrity partnerships and some major MTV moments, and how he’s gone on to build his own sustainable footwear company, Ales Grey.

    My Best Campaign is brought to you by ⁠⁠⁠Monday Creative.⁠⁠ Follow us on ⁠⁠LinkedIn⁠⁠ and ⁠⁠Instagram⁠⁠ and stay tuned for when a new episode drops.

    43 min
  • Episode 2. Katie Boston-Wilson, CEO, BelliWelli - The making of a viral billboard campaign

    The making of a viral billboard campaign

    BelliWelli⁠ seized a moment and latched onto the “Hot girls have…” meme, and then made it entirely their own. Find out how strategic billboards helped this CPG brand build a die-hard fan base. Katie Boston-Wilson, CEO of BelliWelli, has the tea.

    My Best Campaign is brought to you by ⁠⁠Monday Creative.⁠ Follow us on ⁠LinkedIn⁠ and ⁠Instagram⁠ and stay tuned for when a new episode drops.

    49 min
  • Episode 1. Adam Saraceno, CMO, Peak Design - The parody video that garnered 4.7 million views

    The parody video that garnered 4.7 million views

    Peak Design⁠ was built almost entirely on Kickstarter. Now, their YouTube videos—including one parody that takes on Amazon Basics—are keeping it in the spotlight. Adam Saraceno, CMO at Peak Design tells us how they did it.

    My Best Campaign is brought to you by ⁠Monday Creative. Follow us on LinkedIn and Instagram and stay tuned for when a new episode drops.

    47 min
  • This is My Best Campaign!

    Amanda Lee Smith, CEO of Monday Creative, talks to some of the world’s best marketers to hear their path into marketing, and the story behind one career-defining campaign—their first global spot, a major rebrand, a video that went viral, or maybe something that just changed the way people saw their brand.

    2 min

About My Best Campaign

From the publisher's feed

We sit down with Senior Marketing Leaders (CEOs, CMOs and Marketing Directors) to learn about their journey to their current role and hear about one career-defining campaign—maybe it was their first global spot, or a major rebrand, or a video that went viral, or maybe something that just changed the way people perceived the brand.