We all have some regrets! And for me, not buying this tool sooner is one of mine.

As I've gained more experience with video content creation, I've come to see the value a camcorder can provide as part of my video production tool set.  

In this episode, I go over three use-case examples of how I'm incorporating this tool into filming for YouTube and other video platforms. 

Already, it's having an impact on improving the efficiency and quality of my video productions, and I think it may be helpful for you as well! 

Thanks for listening! Ready to build a creator system that works around real life? Join the Creator Systems Newsletter for actionable prompts, small challenges, and ready-to-use resources to help you turn ideas into meaningful progress.

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Doing a live event of any kind can be pretty nerve-wracking. Even with the best preparation, things can go sideways fast with technical glitches, flubbed lines, forgetting things you wanted to convey, or any number of unexpected events.

So why put ourselves through this as content creators? What are the benefits of "going live"? And if we do it, how can we give ourselves the best chance for success?

These are some of the questions I had the opportunity to delve into in this episode with my guest, Joy Pereira, a former professional stage manager with the Syndey Opera House in Australia and host of the Nerds of Joy podcast. Through her agency, Joy Pereira Creative, Joy currently works with companies and creators to help them amplify their messages via live events, podcasting, and social media.

I hope this episode might inspire you to try your first live or offer some tips you'll find helpful for your next one! 

Episode music is licensed under StoryBlocks. Opening and closing track: Disco Danger, by Jon Presstone.

Thanks for listening! Ready to build a creator system that works around real life? Join the Creator Systems Newsletter for actionable prompts, small challenges, and ready-to-use resources to help you turn ideas into meaningful progress.

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Have a question, comment, or episode idea? I’d love to hear from you. Connect with me on LinkedIn or through the Contact Us page. You can also explore creator merch and resources in the shop.

Get ready for Season 2 of My Tog Blog About Awesome Content Creation!

In this season, we'll be doing a "deep dive" into what it takes to grow a successful YouTube channel, moving beyond the "day-to-day" tactics and looking at the strategic aspects of personal branding, monetization opportunities, content marketing, and much more that will be relevant to content creators of all types.

I'm excited about what's in store, and I'll hope you'll join me along on the journey!

Check it out & I hope to see you around! 

Music and sound effects are licensed under StoryBlocks. Opening track: Disco Danger, by Jon Presstone.

Thanks for listening! Ready to build a creator system that works around real life? Join the Creator Systems Newsletter for actionable prompts, small challenges, and ready-to-use resources to help you turn ideas into meaningful progress.

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Have a question, comment, or episode idea? I’d love to hear from you. Connect with me on LinkedIn or through the Contact Us page. You can also explore creator merch and resources in the shop.

Are you considering adopting a content repurposing strategy to scale your content out and reach? Or perhaps you've started one already and are interested in maximizing the results. Either way, this episode is for you!

In this episode, I talk with Charles Tumiotto about "the art, science, and mindset" for getting the most from implementing a content repurposing strategy for your YouTube channel, podcast, or social media profile. Charles started working as a freelance content marketing consultant in 2019, and through working with clients, he realized that most of their problems could be fixed by doing one simple thing: publishing more content.

It's a simple solution, but a hard one to implement. Most creators were already maxed out and couldn't possibly find the energy to write, record, and publish more. So in 2022, Charles shifted his business and opened a content repurposing agency. He has been primarily working with French/European clients until now, but he's currently getting his agency running in the US/English-speaking market.

Charles started by helping YouTube creators repurpose their content for short-form video platforms like TikTok/Reels/Shorts, but he's now started tackling other formats like Tweets, LinkedIn posts, and blog posts. His agency does everything in-house and does not outsource the work or use AI tools to do the job for them.

You can get a copy of the ideas framework Charles mentions in this episode here, which will help you to generate 360 ideas for your social media content calendar within less than an hour. 

If you want to get in touch with Charles, you can reach him at [email protected].

Episode music is licensed under StoryBlocks. Opening track: Disco Danger, by Jon Presstone.

Thanks for listening! Ready to build a creator system that works around real life? Join the Creator Systems Newsletter for actionable prompts, small challenges, and ready-to-use resources to help you turn ideas into meaningful progress.

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Have a question, comment, or episode idea? I’d love to hear from you. Connect with me on LinkedIn or through the Contact Us page. You can also explore creator merch and resources in the shop.

If you haven't yet started to create an email list as a content creator, you might want to consider doing that sooner rather than later.

An email list is often a cornerstone for a content creator business.  It is your connection to the "warmest leads" your audience; that subset of your audience that's most likely to follow you on social media, engage with your content, and "buy your stuff." That's why the conversion rate for sales via email lists tends to be much higher than that of a creator's social content.

One of the best ways to build an email list is by having a lead magnet, which is a free or low-priced product or service that provides value for a member of your audience in exchange for their contact information (and sometimes a small fee).

This may sound great in principle, but there are so many questions that need to be answered. How do you get started? What kind of lead magnet should you create? What vehicle can you use to distribute the lead magnet and collect those email addresses? What results can you expect and how do you build on those? Tune in to find out, because those are the topics of this episode.

Music and sound effects are licensed under Storyblocks. Opening track: Disco Danger, by Jon Presstone.

Did you notice the improved audio quality of this episode? That's thanks to my editor Mazil (@marschok98). You can check out his services on Fiverr.

If you want to see my current lead magnets, you can check those out on my Freebies page. 

Thanks for listening! Ready to build a creator system that works around real life? Join the Creator Systems Newsletter for actionable prompts, small challenges, and ready-to-use resources to help you turn ideas into meaningful progress.

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Have a question, comment, or episode idea? I’d love to hear from you. Connect with me on LinkedIn or through the Contact Us page. You can also explore creator merch and resources in the shop.

Imagine trying to lay the foundation for full-time content creation, while still working a full-time job unrelated to content creation. That's the path that Andrew Warner, my guest for this episode, is currently on. And since the start of this year, he has been making some steady progress toward this goal and has some great advice to share that's relevant to all types of content creators. Check it out!

Music and sound effects are licensed under Storyblocks. Opening track: Disco Danger, by Jon Presstone.

Thanks for listening! Ready to build a creator system that works around real life? Join the Creator Systems Newsletter for actionable prompts, small challenges, and ready-to-use resources to help you turn ideas into meaningful progress.

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Have a question, comment, or episode idea? I’d love to hear from you. Connect with me on LinkedIn or through the Contact Us page. You can also explore creator merch and resources in the shop.

Nailing your brand identity is one of the most important things you can do to support your success as a content creator or business. It's the bedrock foundation for building an audience or market. And in today's noisy social media landscape, your brand message needs to be especially clear, concise, and bold!

This makes it a great time to sit down with Megan Gersch, an expert in website design and branding who has worked with clients such as Netflix, Live Nation, and Seatle's Pike Place Market, and built an impressive social media brand presence in her own right. In this episode, we talk about how to develop a strong brand identity that resonates with your target audience through effective messaging and social media strategies.  Check it out, and get ready to be inspired to embolden your brand!

Music and sound effects are licensed under Storyblocks. Opening and closing track: Disco Danger, by Jon Presstone.

This episode is not sponsored by anyone. However, links to Repurpose.io are affiliate links, which means if you subscribe to Repurpose.io via these links, then I'll receive a small commission. 

Thanks for listening! Ready to build a creator system that works around real life? Join the Creator Systems Newsletter for actionable prompts, small challenges, and ready-to-use resources to help you turn ideas into meaningful progress.

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Have a question, comment, or episode idea? I’d love to hear from you. Connect with me on LinkedIn or through the Contact Us page. You can also explore creator merch and resources in the shop.

It's getting harder to stand out as a content creator.

As more people are getting into the content creation game, the competition is becoming more intense - even on video platforms such as TikTok and YouTube. And now along comes a new threat in the form of artificial intelligence tools, like Chat GPT-3 and WriteSonic, which are making it easier for more creators to scale their content creation efforts.

In this context, storytelling can be an effective way for content creators to differentiate themselves.  So this episode, I'm pleased to have the opportunity to speak with Rob Stennett, who is an award-winning video content creator based in Austin, Texas, and the founder and creative lead for Storyize, which is a content creation firm that helps brands tell their stories through video, podcasts, and social media campaigns. 

We discuss why stories are so effective and some tactics that you can implement today to help your stories get noticed. 

Music and sound effects are licensed under Storyblocks. Opening and closing track: Disco Danger, by Jon Presstone.

Thanks for listening! Ready to build a creator system that works around real life? Join the Creator Systems Newsletter for actionable prompts, small challenges, and ready-to-use resources to help you turn ideas into meaningful progress.

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Oftentimes, we can learn the most from our mistakes. But this only happens if we're willing and able to recognize what these are and look at the causes, consequences, and potential solutions with an open mind.

It can be a tough process, but it's one that's critical to our long-term success as content creators and entrepreneurs. So in this episode, I look at two of the major mistakes I made with my overall social media strategy in 2022 and discuss how I'm looking to correct those in 2023.

I think this is going to have a positive impact on my results for this coming year, and I hope it can be helpful to you as well!

Thanks for listening! Ready to build a creator system that works around real life? Join the Creator Systems Newsletter for actionable prompts, small challenges, and ready-to-use resources to help you turn ideas into meaningful progress.

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Have a question, comment, or episode idea? I’d love to hear from you. Connect with me on LinkedIn or through the Contact Us page. You can also explore creator merch and resources in the shop.

When I started this challenge, I did it with the notion that Twitter could have a lot of potential as a distribution platform for my podcast and YouTube channel.

Content creation for Twitter is relatively efficient compared to other social media platforms such as Instagram, Tiktok, or YouTube. It's also comparatively easy to share links via Twitter and - perhaps because of that and the predominantly text-based nature of the platform - in my experience, Twitter users are more apt to click external links (e.g., to podcast episodes) shared via Tweets than on other platforms. 

All this made me want to know what would happen if I really doubled down on a Twitter growth strategy. And to do that, I took on the 100-Day Tweet Streak challenge, where I committed to Tweeting once per day, every day, for 100 days.  

In this episode, I talk about what I learned and how it went.

The results may be surprising. 

Music licensed under Storyblocks. Opening and closing track: Disco Danger, by Jon Presstone.

Thanks for listening! Ready to build a creator system that works around real life? Join the Creator Systems Newsletter for actionable prompts, small challenges, and ready-to-use resources to help you turn ideas into meaningful progress.

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Have a question, comment, or episode idea? I’d love to hear from you. Connect with me on LinkedIn or through the Contact Us page. You can also explore creator merch and resources in the shop.