In the second of our WE ARE THE HEALTHTRIBE podcasts, tribe member Paul Townley-Jones chats to us about his journey from market research to setting up PAPARICO - a digital marketing agency powered by AI.

Paul talks about how AI is, and can, be used in marketing, as well as his experiences with global networks and his vision for WE ARE THE HEALTHTRIBE.

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With the recent launch of WE ARE THE HEALTHTRIBE - a new, radically different global healthcare communications network - we took some time to explain why and how this network came into existence. 

Eric Berkeley, who previously ran the global healthcare network for Omnicom, joined us too and shared his experiences from the old model that helped to shape WE ARE THE HEALTHTRIBE, which now consists of more than 12 different independent agencies globally - and growing! 

Our discussion included:

 - What we learnt from our experiences at traditional global holding-company networks

 - How WE ARE THE HEALTHTRIBE will challenge this model and the benefits to clients 

More tribe members will be joining the NAKEDVOICE podcast over coming weeks to explain their part in this revolutionary new network and the specific skills they bring to the tribe. 

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Menopause Thinking

For this topical and very educational podcast we were joined by Professor Pauline Maki, Professor of Psychiatry, Psychology and Obstetrics & Gynecology at the University of Illinois, Chicago.

Professor Maki explains what menopause is, the typical symptoms and why this happens, before focusing in on her own particular field of interest: the cognitive impact of menopause. She also touches on some simple advise tips for women going through menopause.

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Does marketing medical devices differ from mainstream pharma and if so how?

The NAKEDVOICE Podcasts are back after a short break and in this new episode we are joined by our friends from the US:  Liz Patterson and Katherine Wiseman from HighPoint Experience  - global experts in marketing medical devices, diagnostics and health technologies.

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Well, the cat is out of the bag, it’s time for our big reveal!

As NAKEDHEALTH nears its fourth year in business, we talk about our revolutionary and controversial new approach to leadership and ways of working.

This podcast may shock, surprise and bemuse many listeners - but it will be certainly remembered and talked about. You may never view a strategic or creative workshop the same again!

Hear us discuss our views and ideas on:

• Just  how layer-less we can get with our working lives?
• Are we on the cusp of a new cultural movement?
• Gratuitous gimmick or great leveller that will transform the journey towards truly great ideas?

We know you are going to have strong views on this one and we’d love to hear them here...

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We were joined by two very special guests, Maren Von Platen, an experienced marketeer with prior procurement experience at Bayer Global and Philipp Schuster, Agency & Marketing Partnerships Lead for Consumer Health at Bayer Global.

With these two highly-experienced experts, we talk openly and candidly about many aspects of the pitching process:

• Is it fair?
• Is there a better pitch process?
• Do clients appreciate the time and cost that goes into an agency pitch?
• Should agencies be remunerated for pitches?
• What’s your strangest pitch experience?

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What a podcast this was with Marco telling us how he has lived for 20 years with early-onset idiopathic Parkinson’s Disease, since being diagnosed at just age 30.

We were going to record an end of year podcast looking back on 2021 but we were so touched by this podcast we want to end 2021 with it. In particular,  we’d like to ask you to consider purchasing Marco’s fantastic book and read about his incredible journey. A journey that’s as funny and inspirational as it is shocking and thought provoking; not only an essential read for anyone touched by PD, but relevant to us all as we journey through life, facing challenges that can crush us or help make us stronger. The book is available at Amazon and all major retailers.

We’d also like to thank Mike Tindall and Gavin Hastings in advance for agreeing to review Marco’s book and the very kind words of support they have offered as they navigate their own family’s PD journeys.

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How does working in rare disease compare to ‘mainstream pharma’?

Listen to our massively experienced guests Henrik Krook, Kristina Sjöblom and Manuela Schneider talk about their experiences of how working in rare disease and large pharma compare.

Most importantly, listen to how we can all help raise awareness of a devastating disease that affects young boys: MCT8 deficiency.

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