In this week's episode, I further explore the ideology behind the increasingly popular 'tradwife' lifestyle and discuss how this term is now being misused against mommy vloggers and creators who post domestic life content. I also dive into the questions around Nara Smith, TikToks' buzziest creator at the moment, to better understand if her content really is Mormon tradwife propaganda, or simply innocent lifestyle content with a focus on home and family life (and cooking for her kids from scratch).

Episode on Gwen Swinarton: https://open.spotify.com/episode/2hQy5cyGOgPury7sWMgPOI

Find our podcast YouTube channel here: https://www.youtube.com/channel/UC18HclY7Tt5-1e3Z-MEP7Jg 

Subscribe to our weekly Substack: https://centennialworld.substack.com/ 

Join our Geneva home: https://links.geneva.com/invite/7eb23525-9259-4d59-95e3-b9edd35861a5 

Follow us on Instagram: https://www.instagram.com/infinitescrollpodcast/ 

Follow our publication: https://www.instagram.com/centennialworld/ 

Follow Lauren on Instagram: https://www.instagram.com/laurenmeisner_/ 

Timestamps:

5:46 Who is Nara Smith?

6:35 What is a tradwife? Defining the term & exploring its ideology 

20:20 Is a SAHM the same as a tradwife? How & why the internet is misusing this term

24:28 Exploring Nara Smith's background & content— is it Mormon and/or tradwife propaganda?

Sources: 

https://www.forbes.com/sites/traversmark/2024/01/06/a-psychologist-explains-the-dangers-of-the-tradwife-movement/?sh=e50144179c3b 

Proctor, D. (2023). The #Tradwife Persona and the Rise of Radicalized Domesticity. Persona Studies, 8(2), 7–26. https://doi.org/10.21153/psj2022vol8no2art1645

Leidig, E. (2023). The Making of a Tradwife. In The Women of the Far Right (pp. 89–122). Columbia University Press. https://doi.org/10.7312/leid21016-005 

https://www.bbc.com/news/av/stories-51113371 

https://www.theatlantic.com/ideas/archive/2022/12/fringe-left-alt-right-share-beliefs-white-power-movement/672454/ 

https://theconversation.com/far-right-tradwives-see-feminism-as-evil-their-lifestyles-push-back-against-the-lie-of-equality-219000 

https://www.theguardian.com/commentisfree/2023/may/31/white-supremacy-trad-wives-far-right-feminist-politics 

https://www.michigandaily.com/arts/digital-culture/the-tradwife-trilogy-part-3-the-real-women-behind-the-tradwife-movement/ 

https://www.nytimes.com/2018/06/01/opinion/sunday/tradwives-women-alt-right.html 

https://www.salon.com/2019/07/14/alt-right-handmaidens-and-the-white-baby-challenge/ 

https://gnet-research.org/2023/07/07/tradwives-the-housewives-commodifying-right-wing-ideology/ 

https://people.com/tiktok-star-emily-mariko-is-married-7568389 

https://www.tiktok.com/@fluentlyforward/video/7340014688714935583 

https://www.pbs.org/mormons/themes/women.html 

https://www.mormonstories.org/truth-claims/mormon-culture/women-in-mormonism/ 

https://www.tiktok.com/@naraazizasmith/video/7314399107139915051 

https://www.rollingstone.com/culture/culture-features/nara-smith-lucky-blue-smith-tiktok-mormon-tradwife-1234979241/ 

https://junkee.com/nara-smith-tiktok-controversy-explained/356552 

https://x.com/hereliessian/status/1748194968538370126?s=20 

https://www.tiktok.com/@domesticblisters/video/7339912436406832415?_r=1&_t=8kNeFDNLqx6 

https://www.tiktok.com/@domesticblisters/video/7340393378955283742 

https://www.tiktok.com/@allyrooker/video/7338916098533870878 

https://www.tiktok.com/@allyrooker/video/7340435660894948639 

https://www.tiktok.com/@allyrooker/video/7340467055100955934 

https://www.tiktok.com/@caroclaireburkeee/video/7339699210398207274