Welcome to Negronis with Nord. In today’s episode, we asked Chat GPT if AI will replace influencer marketing. James speaks on how AI could create competition for UGC creators in the space, and how AI can be used as a creator tool.

Welcome to Negronis with Nord. The final episode of 2022 features, James’ seven predictions for 2023, and how you as a creator can best prepare for them.

This episode includes:
- Influencer pricing may plateau or decrease in 2023
- Brands are going to be more frugal with spending
- A 50/50 chance TikTok could be banned
- The influencer market may also decrease
- Wellness as a whole will continue to trend
- Performance bonuses from brands
- Is influencer marketing a long-term career?

Welcome to Negronis with Nord. Today’s episode features the Balenciaga scandal, what influencers can learn from this while working with brands, are influencers considered scapegoats for brands, and James breaks down the agency and influencer strategy when creating a campaign.

Today’s episode features Senior Reporter for Ad Age, Phoebe Bain, and covers the biggest topics from 2022 and how this will affect brands and influencers heading into 2023.

Welcome to Negronis with Nord. Are you worried your content may get lost in a sea of Christmas lights and pajama pictures? In today’s episode, James goes into detail about 7 key tips for holiday-sponsored content.

Welcome to Negronis with Nord. Are you prepared to make 40% less than last year? It could be a possibility. Today’s episode dives into how to prepare yourself as a creator for the recession. Keeping your clients close is incredibly important, especially during these uncertain times. James’ provides some key tips to help with brand retention and insights on grabbing brand attention.

Welcome to Negronis with Nord. Today’s episode is about the current trends in the social media industry. Could AI and Virtual creators dominate the influencer market? Also the latest on Elon Musk taking over Twitter as CEO, Meta’s earnings, and the volatile stock market.

Welcome to Negronis with Nord. Today’s episode is about defining authenticity. Relationships are built on trust, and trust is built on honesty. What happens if you break your trust with your followers?

Welcome to Negronis with Nord. Today’s episode answers a viewer question about which is a bigger barrier to entry to getting more brand deals and building brand relationships – follower count or content style / aesthetic?

Welcome to Negronis with Nord. Today’s episode is about Emma Chamberlain and her ability to remain true to her audience even with fame & wealth. Sophie and James discuss how to not lose sight of your audience and their needs as you grow and evolve.