New Books in Business, Management, and Marketing

In Cogs and Monsters: What Economics Is, and What It Should Be (Princeton UP, 2021), Diane Coyle explores the enormous problems—but also opportunities—facing economics today if it is to respond effectively to these dizzying changes and help policymakers solve the world’s crises, from pandemic recovery and inequality to slow growth and the climate emergency. Mainstream economics, Coyle says, still assumes people are “cogs”—self-interested, calculating, independent agents interacting in defined contexts. But the digital economy is much more characterized by “monsters”—untethered, snowballing, and socially influenced unknowns. Coyle argues that economic policy is fundamentally normative, as any policy decision will imply political trade-offs. She argues for a more diverse methodological and conceptually inform analysis while reflecting on broader issues of today such as ethics and the challenges of the digital economy.

This book has been recognized as the Financial Times Best Economics Book of the Year 2021 and a CapX Book of the Year, 2021.

Bernardo Batiz-Lazo is currently straddling between Newcastle and Mexico City. You can find him on twitter on issues related to business history of banking, fintech, payments and other mussings. Not always in that order. @BatizLazo

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John Katzman is one of the U.S.’s most innovative thinkers and successful educational entrepreneurs. He founded Princeton Review right after graduating from Princeton, and grew it into a public company. He then created 2U, that grew to be the leading firm in the Online Program Management (OPM) space by partnering with many of the nation’s leading universities to build online degrees, and now serves as CEO of Noodle, which has taken over from 2U as the leading OPM. In this episode, Katzman shares his perspective on 3 key issues in higher education today: 1) strategies that small private and regional public institutions can use to thrive in the coming “birth dearth”; 2) ways to address college affordability and rethink pricing; and 3) a new non-profit start-up he is forming to disrupt the college admissions process.

David Finegold is the president of Chatham University.

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This podcast was first published in 2018. Since then our guest Patrick Ney has become involved in a parenting startup “All about Parenting”, delivered a TEDxKazimierz talk which has been viewed more than 335,000 times, and is a regular host on PAP owned “The First News” channel.

Patrick Ney is a British-born filmmaker and writer living in Poland. His films focus on Polish society and history. They have had more than 17,000,000 views to the end of 2018. He works as a digital marketer specialising in story-based digital sales funnels at James Cook Media. His specialisation is in producing short-form video content that works on Facebook.

He is a popular media commentator on UK-Polish affairs. He also regularly appears as a guest in podcasts on digital marketing and LinkedIn. Brought up in the United Kingdom, Paddy moved to Poland in 2010. 'There's so much going on in Poland,' he says, 'it's this cauldron of dynamism, hard work and opportunity. Living here has changed me, and it's my purpose in life to help Poles to develop as well.'

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About your host Richard Lucas

Richard is a business and social entrepreneur who founded, led and/or invested in more than 30 businesses, Richard has been a TEDx event organiser, supports the pro-entrepreneurship ecosystem, and leads entrepreneurship workshops at all levels: from pre-schools to leading business schools. Richard was born in Oxford and moved to Poland in 1991. Read more here, watch is autobiographical TEDxTarnow talk here.

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One in four American workers says their workplace is a "dictatorship." Yet that number almost certainly would be higher if we recognized employers for what they are-private governments with sweeping authoritarian power over our lives. Many employers minutely regulate workers' speech, clothing, and manners on the job, and employers often extend their authority to the off-duty lives of workers, who can be fired for their political speech, recreational activities, diet, and almost anything else employers care to govern. In Private Government: How Employers Rule Our Lives (and Why We Don't Talk about It) (Princeton UP, 2019), Elizabeth Anderson examines why, despite all this, we continue to talk as if free markets make workers free, and she proposes a better way to think about the workplace, opening up space for discovering how workers can enjoy real freedom.

Elizabeth Anderson is Arthur F. Thurnau Professor and John Dewey Distinguished University Professor of Philosophy and Women's Studies at the University of Michigan and specializes in political philosophy, ethics, and feminist philosophy. She is the author of The Imperative of Integration, and Value in Ethics and Economics.

Tom Discenna is Professor of Communication at Oakland University whose work examines issues of academic labor and communicative labor more broadly.

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In this episode I spoke to Professor Peter Cappelli about his new book The Future of the Office: Work from Home, Remote Work, and the Hard Choices We All Face (University of Pennsylvania Press, 2021). The COVID-19 pandemic forced an unprecedented experiment that reshaped white-collar work and turned remote work into a kind of "new normal." Now comes the hard part.

Many employees want to continue that normal and keep working remotely, and most at least want the ability to work occasionally from home. But for employers, the benefits of employees working from home or hybrid approaches are not so obvious. What should both groups do?

In a prescient new book, Cappelli lays out the facts in an effort to provide both employees and employers with a vision of their futures. Cappelli unveils the surprising tradeoffs both may have to accept to get what they want. Cappelli illustrates the challenges we face in drawing lessons from the pandemic and deciding what to do moving forward. Do we allow some workers to be permanently remote? Do we let others choose when to work from home? Do we get rid of their offices? What else has to change, depending on the approach we choose?

His research reveals there is no consensus among business leaders. Even the most high-profile and forward-thinking companies are taking divergent approaches:

Facebook, Twitter, and other tech companies say many employees can work remotely on a permanent basis. Goldman Sachs, JP Morgan, and others say it is important for everyone to come back to the office.

Ford is redoing its office space so that most employees can work from home at least part of the time, and GM is planning to let local managers work out arrangements on an ad-hoc basis. 

As Cappelli examines, earlier research on other types of remote work, including telecommuting offers some guidance as to what to expect when some people will be in the office and others work at home, and also what happened when employers tried to take back offices. Neither worked as expected.

In a call to action for both employers and employees, Cappelli explores how we should think about the choices going forward as well as who wins and who loses. As he implores, we have to choose soon.

Peter Cappelli is the George W. Taylor Professor of Management at The Wharton School of Business and Director of Wharton’s Center for Human Resources. He teaches awesome sounding courses like How to be the boss and Managing and motivating. Some of his areas of research are human resource practices, public policy related to employment, talent, and performance management. He publishes in journals like theAcademy of Management Journal and Harvard Business Review and op-eds in many magazines like The New Yorker or the Atlantic magazine.

Paula De La Cruz-Fernandez is a consultant, historian, and digital editor. Editor New Books Network en español. Edita CEO.

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Asaf Navot is the founder of Home Made in London, a fast growing residential property service which is both cheaper and better than existing services. Prior to founding his startup Asaf did an MBA at Insead, was a consultant with Bain Private Equity Group and Wilson Perumal, and served in the Israeli Armed Services.

About your host Richard Lucas

Richard is a business and social entrepreneur who founded, led and/or invested in more than 30 businesses, Richard has been a TEDx event organiser, supports the pro-entrepreneurship ecosystem, and leads entrepreneurship workshops at all levels: from pre-schools to leading business schools. Richard was born in Oxford and moved to Poland in 1991. Read more here.

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Today I talked to Ben M. Bensaou about his new Built to Innovate: Essential Practices to Wire Innovation into Your Company’s DNA (McGraw Hill, 2021).

This episode could have just as easily been called “The Democratization of innovation.” After all, the fundamental thrust of this book and our conversation was about moving innovation beyond the “usual suspects,” i.e., executives and the R & D Department, and spreading innovation opportunities throughout companies and organizations. Most promising of all for soliciting input is actually likely to be front-line employees, for instance, who know best the frustrations and disappointments of customers. In truth, every employee and every department should be given a chance to innovate, with current and potential customers, distributors, and other business allies invited into the mix as well. Where might resistance emerge to such an expansive view of the innovation process? The answer would be middle managers, who are focused on executing the current business model. To win them over, it may be necessary to combine coaching about the importance and means of innovating with incentives. Why? Because as the saying goes, “It’s not that people see the light so much as they feel the heat.”

Ben Bensaou is a professor and former Dean of Executive Education at INSEA. He’s also been a visiting professor at the Harvard Business School, a research fellow at the Wharton School of Management, and a visiting scholar at the Haas School of Business at UC Berkeley.

Dan Hill, PhD, is the author of nine books and leads Sensory Logic, Inc. (https://www.sensorylogic.com). His new book is Blah, Blah, Blah: A Snarky Guide to Office Lingo. To check out his related “Dan Hill’s EQ Spotlight” blog, visit https://emotionswizard.com.

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In The Revolution That Wasn't: GameStop, Reddit, and the Fleecing of Small Investors (Portfolio/Penguin, 2022), WSJ columnist Spencer Jakab weaves together personal narratives, the key market institutions, and social media to tell the fascinating tale of the GameStop short squeeze of early 2021. The surprising truth? What appeared to be a watershed moment—a revolution that stripped the ultra-powerful hedge funds of their market influence, placing power back in the hands of everyday investors—only tilted the odds further in the house’s favor. The Revolution That Wasn't is the definitive account of an event that has immediately joined the list of best and worst stock market moments. 

Daniel Peris is Senior Vice President at Federated Hermes in Pittsburgh. He can be reached at [email protected] or via Twitter @HistoryInvestor. His History and Investing blog and Keep Calm & Carry On Investing podcast are at https://strategicdividendinves...

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Adam Davidson is the CEO of Trident Royalties, listed in mid 2020. He explains the history of the company, and the business case for investing in royalty based mining businesses. In this case his work in Private Equity Mining Finance led him to the insight that there was room for a company like Trident, and he put that thought into action, with dramatic results.

Trident Royalties PLC is a United Kingdom-based diversified mining royalty and streaming company. The Company focuses on base and precious metals, bulk materials and battery metals (excluding steam coal). It is constructing a royalty portfolio to get exposure of the global mining sector with a focus towards production assets www.tridentroyalties.com

About your host Richard Lucas

Richard Lucas is a business and social entrepreneur who founded or invested in more than 30 businesses, Richard has been a TEDx event organiser, supports the pro-entrepreneurship ecosystem, and leads entrepreneurship workshops at all levels: from pre-schools to leading business schools. Richard grew up in Oxford and moved to Poland in 1991. Read more about him here and watch his autobiographical TEDxTarnow talk about opportunity readiness here.

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Today I talked to Minal Bopaiah about her new book Equity: How to Design Organizations Where Everyone Thrives (Berrett-Koehler, 2021).

Remember the Marlboro Man? Of course you do, as he symbolizes the myth of rugged individualism. Minal Bopaiah is here to suggest that the idea of the “making it on your own” is and has always been a myth. There’s always a social context, which favors one group more than another. It’s not that individual efforts aren’t valid; it’s just that the story is always more complicated, and there are those in positions of power eager to camouflage the degree to which the “game” is tilted by factors involving gender, race, and other factors. Many aspects of this book and discussion are unique when it comes to Diversity, Equity, and Inclusion (DEI). This episode explores the world of non-profits, where “doing good” has aspects to it that should welcome reform. At the same time, how about the 19% of the population that have a disability? Rarely do they get addressed as part of what DEI initiatives should entail. Minal Bopaiah is among the most impassioned, incisive guests the show has had on. Give her a listen!

Minal Bopaiah is the founder of Brevity & Wit, a strategy and design firm focused on DEI initiatives. She’s written for the Stanford Social Innovation Review and TheHill.com an author, among other activities and career accomplishments.

Dan Hill, PhD, is the author of nine books and leads Sensory Logic, Inc. (https://www.sensorylogic.com). His new book is Blah, Blah, Blah: A Snarky Guide to Office Lingo. To check out his related “Dan Hill’s EQ Spotlight” blog, visit https://emotionswizard.com.

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