In this episode of “The New Media Show,” hosts Todd Cochrane and Rob Greenlee welcome Mark Webster, the Head of Adobe Podcast. Mark expresses his excitement about being on the show and describes Adobe Podcast’s growth and features, mentioning that he joined Adobe in 2018 after his company, SaySpring, was acquired. The discussion transitions into … Continue reading Adobe Podcast – Simplifying Audio Editing – with Mark Webster #620 →

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In this episode titled “Reaching for Five Billion in Podcast Advertising,” hosts Todd Cochrane and Rob Greenlee engage in a detailed conversation with guest Steve Goldstein, delving into the podcast advertising industry’s challenges and goals. The episode begins with Todd and Rob introducing the show and humorously addressing technical issues with the video display. Todd … Continue reading Reaching for Five Billion in Podcast Advertising #619 →

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In this episode, “Podcasting 2.0: Progress and Challenges,” hosts Todd Cochrane and Rob Greenlee discuss the current state and future prospects of podcasting, particularly Podcasting 2.0, and its implications. Todd begins by sharing his recent experience with a new productivity tracking method at work. He notes that he’s been trying to gain efficiencies by assessing … Continue reading Podcasting 2.0: Progress and Challenges #618 →

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In this episode titled “IAB Certification, CodeADX & Artificial Intelligence,” hosts Todd Cochrane and Rob Greenlee start the discussion with a light banter about the live streaming process, noting the quickness in going live and the importance of engaging the audience promptly to prevent drop-offs. They transition into a deeper discussion about podcasting, specifically focusing … Continue reading IAB Certification, CodeADX & Artificial Intelligence #617 →

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Local Podcasting: Should we lean in, or is it for naught? In this episode, “The Power of Local Content in Podcasting,” hosts Todd Cochrane and Rob Greenlee welcome listeners and mark their six-hundred-sixteenth episode. They humorously suggest that donations of $616 be a worthy goal. They engage in light banter about their podcasting journey, donation … Continue reading The Power of Local Content in Podcasting #616 →

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In this episode hosts Todd Cochrane and Rob Greenlee reconnect after attending Podfest in Orlando, where they briefly discuss the unexpected cold weather during the event and provide updates on their activities since returning home. A big disclosure by Todd reveals his experimentation with chapter files to track ad engagement more effectively, detailing how he … Continue reading Client Side Tracking in Podcast Apps Live Now #615 →

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In this engaging episode of the New Media Show, recorded at Podfest 2025, hosts Todd Cochrane and Rob Greenlee explore the dynamic and evolving landscape of podcasting with industry insiders Rocky Thomas and John Miles. The live setting at Podfest added a vibrant atmosphere, and several key themes and debates are tackled throughout the episode. … Continue reading Podcasting Insights from Podfest 2025 #614 →

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The episode starts with Todd Cochrane and Rob Greenlee discussing the complexities of keeping up with technological updates and verifications. They illustrate the rapid pace of technological advancements and their impact on their daily podcasting operations, setting the tone for a conversation on how these technologies intersect with new media. 1. **Podscribe December Ranker Analysis:** … Continue reading The Hybrid Podcasting Era: Merging Audio and Video #613 →

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In this podcast episode, hosts Todd Cochrane and Rob Greenlee dive deep into the controversy surrounding the Honey Extension and its impacts on affiliate marketing. The episode unfolds with both hosts catching up and sharing brief updates about their personal and professional activities, notably referencing Todd’s impending return to the United States and Rob’s back-to-back … Continue reading Honey Extension Controversy: Unveiling Affiliate Scams #612 →

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In this episode of the New Media Show, hosted by Todd Cochrane and Rob Greenlee, the hosts discuss their predictions for podcasting in 2025. The conversation starts with Todd discussing the various online streaming platforms he has been experimenting with, specifically StreamYard, Riverside, and Restream. He shares frustrations about these platforms’ usability features, noting that … Continue reading New Media Show – Podcasting Predictions for 2025 #611 →

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