Next Level Influence

You may have noticed the word recession is coming up more frequently lately. Whilst you can’t stop a recession, there are definitely things you can do to recession proof your business.
Although a recession can trigger damaging effects in your business, it also offers opportunities if you are prepared.
In this episode of the Next Level Influence Show, co-hosts Melanie Benson and Samantha Riley are joined by well-known experts in their respective fields - Dr. Darnyelle Jervey Harmon, Jackson Millan, and Nikki Rausch. They share insights and wise advice about how to recession-proof your biz.
Here are some of the highlights of this episode:

• Can a recession be good for business? (02:47)
• The strategy you can use to feel more confident during turbulent financial times (08:35)
• How to keep clients during a recession (10:17)
• Understanding the “SPICE Problems” and its impacts on professional and personal life (12:35)
• Three tips to avoid becoming a “zombie” business (16:38)
• The value of mindset and belief structures in recession-proofing your business (23:10)

Quotes:
"Success is 95% mindset and 5% skills. You can be taught anything you need to know, but first you have to have the right mindset." -Darnyelle Jervey Harmon
"A recession, high inflation or environments where stakes are raised is a universal tax for those who failed to act accordingly." -Jackson Millan
"Recession is a good time to pay really close attention to what are the biggest challenges to your clients because these are opportunities for you to capitalize on." -Nikki Rausch
"Most business owners retreat and pull back their marketing in a recession. But this is the best time to do exactly the opposite - be more visible and position yourself as the leader in your industry." -Samantha Riley
"There is always money available when you’re relevant and know how to showcase the problem you solve." -Melanie Benson

Resources:

• Get a copy of Nikki’s EBook - Closing the Sale: Simple Tips to Increase Your Confidence https://yoursalesmaven.com/ebook/ 
• Get access to Jackson’s Financial Performance Scorecard https://www.wealthhealthcheck.com.au/ 
• Learn how to get your service-based business on the path to millions, faster with Darnyelle's Move to Millions® Method https://darnyelle.com/qsg/ 

WHERE TO FIND DARNYELLE JERVEY HARMONPodcast: https://www.drdarnyelle.com/podcast Website: https://www.drdarnyelle.com Facebook: http://www.facebook.com/darnyellejerveyharmon http://www.movetomillionsgroup.com Instagram: http://www.instagram.com/darnyellejerveyharmon https://www.instagram.com/teamincredibleone/ 
WHERE TO FIND JACKSON MILLANWebsite: www.aureusfinancial.com.au www.wealth-mentor.com.auFacebook: https://www.facebook.com/jackson.millan/Instagram: https://www.instagram.com/the_wealthmentor/
WHERE TO FIND NIKKI RAUSCHWebsite: https://yoursalesmaven.comFacebook: https://www.facebook.com/yoursalesmaven/Instagram: https://www.instagram.com/your_sales_maven/LinkedIn: https://www.linkedin.com/in/nicolerausch/

Melanie Benson, host of Amplify Your Success PodcastInstagramFacebookTwitterLinkedIn Samantha Riley, host of Influence by Design PodcastInstagramFacebookTwitterLinkedIn Produced by Your Podcast Concierge 

Have you ever been frustrated by not knowing how to attract a steady stream of ideal clients and opportunities? Or maybe you’ve reached a point where you question whether entrepreneurship is really for you?
These dilemmas are typical for business owners who get stuck in their own minds. They only see things based on their own beliefs and paradigms and they fail to access the level of creativity their business needs.
In this episode of The Next Level Influence Show, Melanie Benson and Samantha Riley talk about how your competition can be your top source of unlimited opportunities. And to do this, you need to do one thing - strengthen your collaboration currency. 
Here are some of the highlights of this episode:

• How to activate collaboration currency (01:35)
• The "Oprah Effect" and how it accelerates access to new markets (04:05)
• Why podcasting is a powerful way to establish partnerships (13:25)
• Three common mistakes that take collaborations down the wrong path (20:33)

Quotes:
"You can create your own economy by turning on and activating collaborations." -Melanie Benson
"Collaborating with people who already served your ideal audience, whether it's a competitor or a colleague, speeds up your time into new markets because they've cultivated that know, like and trust factor." -Melanie Benson
"Collaborations are like a marathon, and setting them up really well helps them last for a long time." -Samantha Riley
"Think of people as collaboration partners, not competitors. Because thinking that everyone is your competitor can contract the number of people you have access to." -Samantha Riley
Melanie Benson, host of Amplify Your Success PodcastInstagramFacebookTwitterLinkedIn Samantha Riley, host of Influence by Design PodcastInstagramFacebookTwitterLinkedIn Produced by Your Podcast Concierge 

Strategic partners are indeed a powerful tool for growing your business. However, partnering with the wrong people puts you at a greater risk of having challenges that you may or may not overcome.
Choosing strategic partners is often compared to playing with dolphins or swimming with sharks. And you and your business must determine who you’re spending time with.
In this episode of The Next Level Influence Show, Samantha Riley and Melanie Benson shed light on strategic partnerships – what to look for to avoid the sharks and swim with dolphins. As a business owner, you have to make the decision of choosing the right people to work with and be aware of warning signs that tell if a shark is lurking nearby.
Here are some of the highlights of this episode:

• How to best determine whether your strategic partners are sharks or dolphins (01:30)
• Warning signs that you're swimming with sharks in the business (03:40)
• Key indicators that you're diving deep with dolphins (12:42)
• 4-step process to test drive potential strategic partners (18:52)

Quotes:
"Partnerships are such a powerful way to speed up your business growth.  But if you get them wrong, they will slow you down." -Samantha Riley
"Collaborations are a two-way street; they must have energy coming from both sides." -Samantha Riley
"I want to feel cared for as a human being, not used as a business transaction." -Melanie Benson
"The win-win is always at the front. Even if you don't know what it looks like at the beginning, you know that the intention is there." -Melanie Benson 

Resources:

• Download your 7 Step Plan and add another 6 figures to your business https://melaniebenson.com/7-steps/   

• Discover The 9 key growth areas to create more income, influence & impact

https://samanthariley.global/plan/  
Melanie Benson, host of Amplify Your Success PodcastInstagramFacebookTwitterLinkedIn Samantha Riley, host of Influence by Design PodcastInstagramFacebookTwitterLinkedIn Produced by Your Podcast Concierge 

As a business owner, you may desire to constantly change offers and programs if they don’t give the outcome you want immediately. 
Although it’s important to recognise the superpower of having perseverance, it’s equally valuable to know when to give up when things are no longer working in your alignment.
In this episode of The Next Level Influence Show, Melanie Benson and Samantha Riley will discuss perseverance - power of not giving up and when to know it’s time to let go. You don’t want to be the person who gives up when you're inches away from achieving your goals, but you also don’t want to hold onto something that’s no longer serving you. So how do you strike a balance? Tune in to the episode. 

Here are some of the highlights of this episode:

• The mindset of perseverance - Knowing when to give up and when not to give up (03:07)
• Setting Good, Better, and Best goals in the business (06:35)
• Understanding the different ways resistance shows up (08:40)
• Finding out the next course of action in business via brain dumps (15:07)
• The Power of the 5 One’s and how to implement this in your business (18:55)
• Melanie’s Three-Step Process of knowing when to let go of something that is no longer aligned with your goals (22:18)
• Unique tools that allow us to tap into inner wisdom (26:32)

Quotes:
"Great ideas emerge when you recognise there’s resistance, but you do not let the resistance become the stop sign."-Melanie Benson
"There are moments when we're interested in things and moments when we're committed to them. And these have a vastly different impact on our trajectory, motivation, and focus." -Melanie Benson
"Resistance can happen because we put so much meaning on one particular thing but we're not sure how to make it happen." -Samantha Riley
"Constantly working when you’re out of alignment will burn you out." -Samantha Riley

Resources:

• Transform your Wisdom Into Wealth as a Highly Paid Authority www.AuthorityAmplifiers.com 

• Develop & Distil your thought leadership
  https://samanthariley.global/thoughtleader/ 

• Amplify Your Success Episode 245: Three Boss Moves That Help An Entrepreneur Scale Quickly

Melanie Benson, host of Amplify Your Success PodcastInstagramFacebookTwitterLinkedIn Samantha Riley, host of Influence by Design PodcastInstagramFacebookTwitterLinkedIn Produced by Your Podcast Concierge 

To niche or not to niche? This is a crucial question every business owner must know the answer to as they grow their brand.
If you find yourself struggling to amplify your brand’s influence, chances are, you don’t understand your niche or haven’t identified the right clients who are in your particular niche.
In this episode of The Next Level Influence Show, Samantha Riley and Melanie Benson will help you discover the right niche so your marketing can perform better. There are different ways to hone your niche and leverage its power, tune in to find out how you use this to scale your brand and business.
Here are some of the highlights of this episode:

• Evaluating if you have a clear niche and the symptoms of not having one. (01:28)
• The three types of niches you can use in the business. (03:53)
• Samantha's 6 X method in picking a niche that will grow your brand (05:45)
• How can the right niche make you stand out as the go-to authority (09:09)
• Why you shouldn't fear losing people and business when narrowing your niche (09:35)

Quotes:
"When your marketing isn’t reaching the right places, the symptom you’ll experience is not getting enough sales." -Samantha Riley
"When you're absolutely loving what you do, your energy and excitement will naturally attract people to you." -Samantha Riley
"The more you understand what's important to your ideal client, the easier it is to uncover your niche." -Melanie Benson
"Finding the right niche is what makes you pop as the go-to authority." -Melanie Benson

Resources:

• Get Sam’s From Unknown To Stand Out Expert: You Can't Be Paid To Be You, Unless People Know Who You Are. https://samanthariley.global/expert

• Get Melanie’s 7 Step Plan to Get Booked, Get Leads and Get 5 Figure Clients at https://www.AmplifyWithMelanie.com 

Melanie Benson, host of Amplify Your Success PodcastInstagramFacebookTwitterLinkedIn Samantha Riley, host of Influence by Design PodcastInstagramFacebookTwitterLinkedIn Produced by Your Podcast Concierge 

Are you acting like the boss or the bottleneck in your business growth? The answer to this is linked to whether or not you’re delegating tasks to your team.
As a business owner, you have to accept that you can’t do it all on your own. In fact, believing that you’re capable of doing everything only hinders your business growth. 
In this episode of The Next Level Influence Show, Melanie Benson and Samantha Riley discuss their ways on how they delegate like a boss. They share how you can take your business to the next level with the simple task of delegation. 
Here are some of the highlights of this episode:

• Recognising the ways that you aren't delegating enough in business. (02:20)
• Why you need to eliminate limiting beliefs such as no one could do it better than you? (06:29)
• The best way to create systems and procedures for your business. (07:55)
• Optimising the hiring process and recruiting the best people for the business. (11:20)
• Take your business to the next level through the habit of delegating. (14:19)

Quotes:
"If we hold on to ALL the things that we enjoy doing, we will not have the space to do the things that only we can do to take our impact, income, and influence to another level." -Melanie Benson
"If somebody can do it better, faster or cheaper than you, you should be delegating it." -Melanie Benson
"If you can climb a mountain on your own, it's not a very big mountain." - Unknown
"Let go of the limiting belief that people can't do it like you. You don't want someone to do it like you.  You actually want someone that does it differently because that will help grow your business." -Samantha Riley
Resources:

• Book: The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich

Melanie Benson, host of Amplify Your Success PodcastInstagramFacebookTwitterLinkedIn Samantha Riley, host of Influence by Design PodcastInstagramFacebookTwitterLinkedIn Produced by Your Podcast Concierge 

Have you ever felt frustrated that your content is not getting the traction it deserves after spending lots of time and effort? 
To make matters worse, it seems that everybody else’s contents are getting attention except yours.
In this episode of The Next Level Influence Show, Melanie Benson and Samantha Riley talk about one of their favourite business tools - human design, its five different types, and how you can use it to create aligned content.
Here are some of the highlights of this episode:

• What is Human Design and why we need to lean into it? (01:12)
• The five human design types and how they relate to content creation. (03:08)
• Manifestors “The Maverick” that informs other people. (03:57)
• Why are Projectors considered guides and what is their strategy? (07:22)
• The multi-passionate Manifesting Generators and why having lots of projects give them the energy to keep moving. (11:03)
• Generators “The Consummate Host” and how they best respond towards others. (12:40)
• The mirrors of our society - Reflectors and where they get their energy. (18:40)

Quotes:
"The beauty of being in alignment with your design is that the right people will be attracted to you."-Samantha Riley
"When we really lean into why we’re here, and who we're meant to be, everything falls into place." -Samantha Riley
"Recognising the human design of my clients helps me coach them better." -Melanie Benson
"By simply becoming aware of our human design, it reduces friction and resistance and opens up clarity of how we get in our own way." -Melanie Benson
"Using and learning other people's energetic styles serves as a way for us to come fully back to ourselves and into alignment." -Melanie Benson
Melanie Benson, host of Amplify Your Success PodcastInstagramFacebookTwitterLinkedIn Samantha Riley, host of Influence by Design PodcastInstagramFacebookTwitterLinkedIn Produced by Your Podcast Concierge 

Has your business hit a growth plateau or are you struggling to break through your current financial ceiling?  
The midpoint of a year is a great time to shift gears and unleash your Inner CEO to take inventory of your progress and recalibrate your approach to hit your goals.
In today’s episode of The Next Level Influence Show, Melanie Benson and Samantha Riley will share how to shift into the “Chief Entrepreneurial Officer” for mid-year planning.
Here are some of the highlights of this episode:

• When you need to shift your role into “Chief Entrepreneurial Officer” instead of the role you’ve grown attached to - your comfort zone. (01:25)
• Why “winging it” is not going to help you grow, and what being “more strategic” actually means. (05:30)
• What KPIs are and how we use them to measure progress and suss out problem areas. (08:33)
• How Samantha & Melanie plan out their years for success. (10:02)
• Signs you need a better or bigger team before your business implodes. (14:00)

Quotes:
"There is a moment where you have to stop winging it and start creating a plan and following it." -Melanie Benson
"Anytime you're doing something that you could delegate, you are in the wrong place in business." -Melanie Benson
"As entrepreneurs, we have a strong desire for success and freedom, but without structure, you won't achieve any of those." -Samantha Riley 
"The cheapest person is not always the best person. Hire the best because that's the way your company will move forward." -Samantha Riley 
Resources:

• Discover the 9 key growth areas to create more influence, income and impact by downloading your copy of The Million Dollar Plan at https://samanthariley.global/plan/

• Check out Melanie’s Profit Explosion Toolkit at https://www.ProfitExplosionToolkit.com

Melanie Benson, host of Amplify Your Success PodcastInstagramFacebookTwitterLinkedIn Samantha Riley, host of Influence by Design PodcastInstagramFacebookTwitterLinkedIn Produced by Your Podcast Concierge 

What’s the secret to dissolving “best-kept secret” mode and standing out as a credible authority?
Influence.
But not the kind of influence that Online Influencers have made popular by growing their followers.
We are talking about the kind of influence that inspires people to create positive change in their lives and business.
Today on the The Next Level Influence Show, we’ve invited a few experts to share their insights about building influence.
Highlights from Today’s Show:

• What influence is (and what it is not). (03:20)
• How your expert positioning impacts your influence. (04:40) 
• The importance of speaking to build influence quickly. (05:35)
• How memberships and communities position your influence. (06:15) 
• The 3 R’s of influence for experts and service-professionals. (07:07)
• How one expert tapped into influence to go from “isolated and invisible” to influential. (11:30)
• Why you need to lean into your core message to stand out. (18:05)

Resources:

• BusinessGrowthAcademy.com
• DebbieAllen.com
• MembersPack.com
• LeanLaunchMethod.com

Melanie Benson, host of Amplify Your Success PodcastInstagramFacebookTwitterLinkedIn Samantha Riley, host of Influence by Design PodcastInstagramFacebookTwitterLinkedIn Produced by Your Podcast Concierge 

Do you ever make a decision only to regret it later? Or feel paralyzed because you don’t really trust yourself to make a good decision?
Making decisions is such a critical part of having a successful business owner, but we’re not all wired to make decisions in the same way.
Today we’re talking about how to use the cues in your body to make the best decisions for you, using your unique Human Design.  
Highlights from Today’s Show:

• What Human Design reveals about your personal decision making process.
• How to ‘change it up’ if you repeatedly notice you get MORE STUCK trying to make decisions when following the advice of others.
• The importance of being aligned with your energy and understanding expansion vs. contraction - just because it contracts doesn’t mean it’s not aligned!

Resources:

• Check out Samantha’s podcast, Influence By Design if you’d like to dive deeper into this topic
• Connect further with Melanie on her podcast, Amplify Your Success 

Melanie Benson, host of Amplify Your Success PodcastInstagramFacebookTwitterLinkedIn Samantha Riley, host of Influence by Design PodcastInstagramFacebookTwitterLinkedIn Produced by Your Podcast Concierge