How do you feel about the word “competition”?

For us self-employed people, that word can create anxiety and resistance. Being “competitive” tends to make human beings less cooperative.

Instead, I recommend using the term “niche mates” — other worthy human beings who occupy the same industry niche as us.

The world is starving for genuine, win-win collaborations.

Read the blog post here:

https://www.georgekao.com/blog/nichemates

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