Today, I’m excited to introduce you to Nicole Windblad, the creative force behind the Calgary Art Market.

Nicole isn’t just curating a show; she’s shaping opportunities. As someone who runs one of the most respected art markets in Alberta, she understands what makes artists stand out, what helps them succeed, and yes—what can hold them back. She, and her family, have many years of experience operating this show so she has great wisdom for artists and makers of all sorts.

In this conversation, you’ll hear what Nicole looks for when selecting artists, how she evaluates applications, and the do’s and don’ts every artist should know when they’re trying to secure a spot in a major show.