Matt Langone and Matt Doherty speak with Greg Glynn, founder of Pliable Marketing, and Charlotte Belanger, a freshman at Maine playing for Maine Women's Soccer. The conversation covers Charlotte's journey into NIL (Name, Image, Likeness) deals before starting her college career, her motivations, and future aspirations. They discuss the significance of NIL in college sports, particularly for non-revenue generating sports like women's soccer, and the opportunities it provides for athletes to build their brands and create future career opportunities. The podcast also delves into personal experiences, including Greg's commitment to women’s sports inspired by his 13-year-old daughter and Charlotte's experience balancing academics, athletics, and NIL efforts.

Topics

00:48 Charlotte's Journey with Pliable Marketing

02:11 Greg's Perspective on NIL and Women's Sports

03:14 University of Maine and NIL Opportunities

05:57 Aroma Joe's Partnership and Community Ambassador Role

07:59 Choosing University of Maine and Team Culture

10:45 NIL's Future and Athlete Branding

24:22 Social Media's Role in Athlete Recruitment

28:04 Conclusion and Final Thoughts