No Fluff - Small Business Simplified

I know a lot of people have been thinking about building creating digital products to sell you have print on demand storage, you have a lot of businesses that really rely on running ads, but then you also have a lot of business types who maybe you've been running your business for a few years now.

A lot of newer business owners or freelancers who are trying to grow and scale their businesses really struggle with this idea of positioning yourself as the expert and communicating your knowledge and your expertise.

Today we are going to be talking about how to build and grow and scale a service based business. Now, I'm actually working on creating a new course all about helping service based business owners grow and scale their businesses in a way that feels good to them without leading to burnout.

Welcome back!

Today we are going to be talking about how to add passive income into your life. And I know this is a super popular and hot topic that a lot of you have probably been thinking about or wanting to do recently.

Welcome back!

If anybody hasn't heard, we are towards the tail end of 2021. I had a baby in September of this year. And for me, being able to step back from my business during that time after I had my child was amazing.

I see people talking about this all the time online and in Facebook groups and I see so many people trying to help business owners make content creation easier by outsourcing it to agencies like Sam DiNicola Digital. We can create all the social media content, all of your email marketing content all those things for you because it can feel so overwhelming.

This is something we're seeing a lot of, especially in the last couple of years, as more and more people are starting businesses, starting side hustles and leaving their full time jobs and trying to really build a business and an income that is going to allow them to work from home work wherever they want to and have that freedom and flexibility.

Today we are going to be talking about getting support in your small business. What does that look like? How do you know when you need to do it? How can you make decisions around that? This is going to come at different times for different people in different businesses.

I ran my business as a solopreneur for almost five years before making my first hire, and now we have usually about a team of five at any given time. There's no right, there's no wrong, you might have support come in for one off things projects, or you might look for ongoing support. And we're going to talk through how to figure out which of those you need how to know which of those you need. So the first thing that I want to hit on is identifying what you need help with.

Alright guys, today we are going to be talking about copywriting and SEO and I know this is something that intimidates a lot of people right a lot of business owners, a lot of marketers, SEO is kind of this black hole confusing thing that people don't understand. They know maybe you know it's, it means Search Engine Optimization maybe that it says something about how you're being found online and via Google but that's kind of it, and people don't know anything else about it.

Okay, today we are going to be talking about how to prioritize ROI, or return on investment in your business. And this is really key to be able to effectively run and grow your business right. If you're not prioritizing the strategies, the tasks, and the products or services or the revenue streams that have the biggest impact on your business that have the greatest return on investment for your business, you're not going to be able to effectively grow and run your business.