Nonprofit CourageLab

Nonprofit CourageLab

By Julie OrdoñezBusinessMarketingNon-Profit
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Nonprofit CourageLab episodes

  • 8 Habits To Raise 1,000,000 In The Last 4 Months Of The Year

    In this episode of Nonprofit Courage Lab, we explore eight crucial habits to help you raise $1 million from September through December. These habits will position you to achieve your year-end fundraising goals. Additionally, consider joining my training on August 27th and 28th to map out your major gift strategy for the rest of the year.

    Want 15 leads in 5 minutes? DM me "Breakfast burrito" on LinkedIn and I'll send you a pdf and 6-minute training to help you generate 15 leads for your nonprofit in minutes. It's totally free. All you need is an email to sign up. DM me "Breakfast burrito" - I'm from Texas, what can I say? - to get your pdf and mini training. 


    If you're an org with at least $800k annual budget and major gifts is your top priority, but you need a better strategy and approach, get on the waitlist for the next CourageLab cohort here: https://julieordonez.kit.com/couragelab2 

    20 min
  • How To Raise Millions Sustainably

    In this episode of the Nonprofit Courage Lab Podcast, host Julie Ordonez shares her insights on how to raise millions sustainably without burning out. Julie emphasizes the importance of simplifying efforts, treating donors as business partners, and negotiating to avoid unnecessary workload.

    She highlights common mistakes in the sector, such as asking for too little and overcomplicating messaging. Julie provides actionable strategies to build trust, credibility, and stronger relationships with donors, while encouraging nonprofit leaders to step up and communicate their needs clearly. She also introduces her coaching programs designed to help nonprofits achieve their fundraising goals more efficiently.


    Want 15 leads in 5 minutes? DM me "Breakfast burrito" on LinkedIn and I'll send you a pdf and 6-minute training to help you generate 15 leads for your nonprofit in minutes. It's totally free. All you need is an email to sign up. DM me "Breakfast burrito" - I'm from Texas, what can I say? - to get your pdf and mini training. 


    If you're an org with at least $800k annual budget and major gifts is your top priority, but you need a better strategy and approach, get on the waitlist for the next CourageLab cohort here: https://julieordonez.kit.com/couragelab2 

    32 min
  • How My Gun Violence Prevention Client Went From Good To Great

    In this episode, I walk through a case study of how I helped a gun violence prevention client elevate their Major Gifts program from good to great in just six months. We delve into the strategies and coaching techniques used to instill confidence, promote boldness in fundraising, and leverage team strengths to achieve significant results, including securing six and seven-figure gifts.

    Join me as I share insights from personalized coaching sessions, a strengths-focused team retreat, and practical steps to optimize donor engagement and departmental processes. If you're looking to elevate your fundraising game, this episode is a must-listen.


    Want 15 leads in 5 minutes? DM me "Breakfast burrito" on LinkedIn and I'll send you a pdf and 6-minute training to help you generate 15 leads for your nonprofit in minutes. It's totally free. All you need is an email to sign up. DM me "Breakfast burrito" - I'm from Texas, what can I say? - to get your pdf and mini training. 


    If you're an org with at least $800k annual budget and major gifts is your top priority, but you need a better strategy and approach, get on the waitlist for the next CourageLab cohort here: https://julieordonez.kit.com/couragelab2 

    19 min
  • If I were Boys & Girls Club of Bend, this is how I'd raise $2 million in 6 months

    In this episode, I share a comprehensive strategy for the Boys and Girls Club of Bend, Oregon, to raise $2 million in unrestricted funds from individuals within six months. This deep dive covers analyzing their annual report, website, 990 on GuideStar, and existing fundraising efforts.

    Key suggestions include auditing their messaging, effectively communicating their impact, leveraging compelling data points, optimizing events, and focusing on major gifts. I also discuss building custom donor strategies, creating big visions for future growth, and working smarter to minimize effort and maximize fundraising results.


    This episode provides practical advice that can be implemented to significantly enhance their fundraising success.


    Want 15 leads in 5 minutes? DM me "Breakfast burrito" on LinkedIn and I'll send you a pdf and 6-minute training to help you generate 15 leads for your nonprofit in minutes. It's totally free. All you need is an email to sign up. DM me "Breakfast burrito" - I'm from Texas, what can I say? - to get your pdf and mini training. 


    If you're an org with at least $800k annual budget and major gifts is your top priority, but you need a better strategy and approach, get on the waitlist for the next CourageLab cohort here: https://julieordonez.kit.com/couragelab2 

    35 min
  • Ask Julie: How do we get bolder in our asks?

    In this episode of Nonprofit Courage Lab, we address a common fundraising issue raised by listener Ben: being too conservative in ask amounts. Many nonprofits fail to raise the desired funds because they don't ask for enough, often due to fears of offending donors.

    It's important to observe your own thinking, understanding donor intentions, and being bold in asks. Having a strong conviction in an organization's mission and how it ties into successful fundraising is essential to being more bold in your asks.

    Want 15 leads in 5 minutes? DM me "Breakfast burrito" on LinkedIn and I'll send you a pdf and 6-minute training to help you generate 15 leads for your nonprofit in minutes. It's totally free. All you need is an email to sign up. DM me "Breakfast burrito" - I'm from Texas, what can I say? - to get your pdf and mini training. 


    If you're an org with at least $800k annual budget and major gifts is your top priority, but you need a better strategy and approach, get on the waitlist for the next CourageLab cohort here: https://julieordonez.kit.com/couragelab2 

    26 min
  • Become The Leader That Raises 7 Figure Gifts

    Welcome back to another episode of Nonprofit Courage Lab. In this episode I talk about becoming a leader that raises 7 figure gifts. I am going to walk you through what I've seen that it takes and what I have seen with my clients who actually become those leaders.

    Leadership encompasses mindset, character, and team management. Technical skills cover donor communication, negotiation, and understanding wealth. The strategy involves creating and implementing high-return plans. The episode stresses the importance of personal transformation, continuous learning, and leveraging the right resources to achieve extraordinary fundraising results.

    I hope this episode inspires you to become that leader.


    Want 15 leads in 5 minutes? DM me "Breakfast burrito" on LinkedIn and I'll send you a pdf and 6-minute training to help you generate 15 leads for your nonprofit in minutes. It's totally free. All you need is an email to sign up. DM me "Breakfast burrito" - I'm from Texas, what can I say? - to get your pdf and mini training. 


    If you're an org with at least $800k annual budget and major gifts is your top priority, but you need a better strategy and approach, get on the waitlist for the next CourageLab cohort here: https://julieordonez.kit.com/couragelab2 

    30 min
  • Ask Julie: How do I ask for a larger gift without ruining the relationship?

    In this episode I am answering questions for my LinkedIn. We cover topics such as building relationships, how to ask for more money, how to get meetings, and more.

    Want 15 leads in 5 minutes? DM me "Breakfast burrito" on LinkedIn and I'll send you a pdf and 6-minute training to help you generate 15 leads for your nonprofit in minutes. It's totally free. All you need is an email to sign up. DM me "Breakfast burrito" - I'm from Texas, what can I say? - to get your pdf and mini training. 


    If you're an org with at least $800k annual budget and major gifts is your top priority, but you need a better strategy and approach, get on the waitlist for the next CourageLab cohort here: https://julieordonez.kit.com/couragelab2 

    48 min
  • The CourageLab Method: Raise $1-3M in 6 Months

    In this podcast episode, I walk you through The Courage Lab Method for helping you raise $1-3M in 6 months.

    The method revolves around three key pillars: leadership, technical skills, and strategy. And its also important to develop the right mindset, character, and courage in leadership. You'll also learn about how imortantant it is to master negotiation skills and understanding the wealth dynamics in order to understand how to help donors identify where they have opportunities to be able to give even more.


    We talk about identifying and focusing high ROI opportunities, whether it's optimizing donor communications or leveraging personal networks. By prioritizing current donors and fostering genuine connections, organizations can raise unrestricted revenue for their missions more efficiently.


    To learn more about this approach and how it can benefit your organization, you can apply to work with me via her website www.julieordonez/millions


    Want 15 leads in 5 minutes? DM me "Breakfast burrito" on LinkedIn and I'll send you a pdf and 6-minute training to help you generate 15 leads for your nonprofit in minutes. It's totally free. All you need is an email to sign up. DM me "Breakfast burrito" - I'm from Texas, what can I say? - to get your pdf and mini training. 


    If you're an org with at least $800k annual budget and major gifts is your top priority, but you need a better strategy and approach, get on the waitlist for the next CourageLab cohort here: https://julieordonez.kit.com/couragelab2 

    23 min
  • How to Write Emails That Get You Meetings

    Hey there, welcome back to Nonprofit Courage Lab! It's Julie, and today I'm thrilled to dive into a topic that's crucial for every fundraiser: how to score more major donor meetings. We're going to get super practical here, talking about what might be holding you back and what you can actually do to land those meetings.

    So, let's address a couple of common reasons why you might not be getting as many meetings as you'd like with potential major donors. First off, are you actually asking for them? It sounds simple, but sometimes we forget to prioritize reaching out and making those requests.


    If that rings a bell, let's take a look at where your time is going. Check out your calendar, your recent emails—see what's eating up your schedule. Remember, building relationships one-on-one is key for donor retention. Neglecting your current donors can lead to a leaky bucket situation, and we definitely want to avoid that!


    Now, when it comes to asking for meetings, are you doing it effectively? Maybe your approach needs a little tweak. Let's carve out some dedicated time in your schedule for reaching out, and then let's work on improving the quality of your outreach.


    Start by setting a goal for how many meetings you want to ask for each week. If you're not asking for any right now, let's start small and work our way up. And remember, timing is everything. Try asking for meetings first thing in the morning when you're fresh and focused.


    But what if you're already asking for meetings and not getting the responses you hoped for? It might be time to optimize your approach. One common issue is that donors aren't clear on why you want to meet with them. So, let's get straight to the point in your outreach.


    Personalize your emails, drop in their first name, and skip the generic pleasantries. Show them that you've done your homework and that you genuinely value their time and support. Make it crystal clear why you want to meet and how much time you're asking for.


    And don't forget to inject some personality into your outreach! Think about how you can make your emails more engaging and authentic. Share something about yourself or your interests—it's all about building a genuine connection.


    Now, when it comes to follow-ups, consistency is key. Keep following up at regular intervals, but make sure your follow-ups are just as thoughtful as your initial outreach.


    Remember, fundraising is all about building relationships and making meaningful connections. So, approach each outreach with intention and creativity, and you'll be well on your way to scoring more major donor meetings. Happy fundraising, my friend!


    Want 15 leads in 5 minutes? DM me "Breakfast burrito" on LinkedIn and I'll send you a pdf and 6-minute training to help you generate 15 leads for your nonprofit in minutes. It's totally free. All you need is an email to sign up. DM me "Breakfast burrito" - I'm from Texas, what can I say? - to get your pdf and mini training. 


    If you're an org with at least $800k annual budget and major gifts is your top priority, but you need a better strategy and approach, get on the waitlist for the next CourageLab cohort here: https://julieordonez.kit.com/couragelab2 

    22 min
  • Becoming a Badass Fundraiser

    In this episode we're diving in to what it takes to become a top-notch fundraiser and how it can transform your results.

    First off, being a badass fundraiser isn't just about having a cool title – it's about getting the job done. So, what sets badass fundraisers apart? It starts with their attitude. Despite the pressure and stress that often come with fundraising, they remain cool under pressure and tap into their creativity, even when the clock is ticking.

    Take, for example, the approach to engaging board members. Instead of simply asking for more major donors, a badass executive director focuses on connecting with individuals who are genuinely aligned with the organization's mission and values.


    But badass fundraising isn't just about asking for money – it's about building genuine relationships. Rather than viewing donors as ATMs, badass fundraisers see them as potential teammates, each with a unique role to play in advancing the mission.


    Negotiation is another key skill in the badass fundraiser's toolkit. They're not afraid to ask tough questions or push back when faced with a "no." By engaging in honest dialogue, they build trust and credibility with donors, ultimately leading to more successful outcomes.


    And when it comes to communication, badass fundraisers know how to craft a compelling message that resonates with donors. They do their research, think strategically, and articulate the impact of their work in a way that inspires action.


    But perhaps what truly sets badass fundraisers apart is their creativity and resilience. Whether it's sending a handwritten note adorned with cat stamps or owning up to mistakes and learning from them, they're always finding new ways to connect and persevere, even in the face of rejection.


    So, if you're ready to take your fundraising game to the next level, channel your inner badass and remember – success lies in the journey, not just the destination.


    Want 15 leads in 5 minutes? DM me "Breakfast burrito" on LinkedIn and I'll send you a pdf and 6-minute training to help you generate 15 leads for your nonprofit in minutes. It's totally free. All you need is an email to sign up. DM me "Breakfast burrito" - I'm from Texas, what can I say? - to get your pdf and mini training. 


    If you're an org with at least $800k annual budget and major gifts is your top priority, but you need a better strategy and approach, get on the waitlist for the next CourageLab cohort here: https://julieordonez.kit.com/couragelab2 

    28 min

About Nonprofit CourageLab

From the publisher's feed

Julie Ordoñez is a major gifts coach, fundraiser, and founder of CourageLab, a 6-month major gifts training program for nonprofit founders, EDs, and fundraisers to raise 6-figures in 6 months in just…

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