The Little Questions

November edition - chewing the topical comms cud


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After the roaring success of our October "chew through the topical comms cud" we're back again to cast a critical eye over what was November.

We are going to have a look at: enquiries, unexpected comebacks, codenames, northern supermarkets and AI. We'll attempt to distil a little insight which we professional communicators can take from how these events played out and what, with the magic of hindsight, we might have done differently.

Matt Young is an Apella Advisors partner with 25 years of experience in corporate affairs. He was Corporate Affairs Director at Lloyds Banking Group, part of the senior team which rescued the bank and rebuilt its reputation following the financial crisis. Formerly communications director at Santander UK and board member of the BBA.

Andrew Brown is an Apella Advisors partner, a former Director of Communications and Public Affairs at Ageas Insurance. He has more than ten years' experience leading the corporate affairs functions for global firms across a range of regulated and unregulated sectors, developing considerable experience in issues, crisis and change management. Formerly Director of Communications at Drax Group plc and Group Corporate Affairs Director at Regus plc.

Find out more about Apella Advisors at www.apellaadvisors.com and you can get in touch by emailing [email protected]

This podcast is produced by The Podcast Coach

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The Little QuestionsBy Apella Advisors


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