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Meta has jumped on the blue badge bandwagon. Last week, the company announced a verification service for Facebook and Instagram at a price of $11.99 a month, per app. It’s part of a trend of social media platforms turning to user fees instead of relying just on advertising dollars. They used to say that if you’re not paying for the product, the product is you. But if you’re now paying for social media, what exactly is the product? Marketplace’s Meghan McCarty Carino spoke to Shirin Ghaffary, a correspondent at Vox, about the benefits and trade-offs of the blue badge.
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Meta has jumped on the blue badge bandwagon. Last week, the company announced a verification service for Facebook and Instagram at a price of $11.99 a month, per app. It’s part of a trend of social media platforms turning to user fees instead of relying just on advertising dollars. They used to say that if you’re not paying for the product, the product is you. But if you’re now paying for social media, what exactly is the product? Marketplace’s Meghan McCarty Carino spoke to Shirin Ghaffary, a correspondent at Vox, about the benefits and trade-offs of the blue badge.
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